Media consumption

1. Chase and status

2. • Chase and status began in Manchester University through their mutual
love of drum and bass in the mid nineties and have DJ'd ever since, waiting
until 2004 for their first production, a remix for Future Cut (better known
these days for their production work with Lily Allen). It was followed by a
series of drum and bass anthems for the biggest underground labels
including 'Duppy Man' for Breakbeat Kaos (home of Pendulum's platinum
selling debut album) in 2005 and 'The Druids' EP for DJ Zinc's trendsetting
Bingo label a year later. Their production work for Jenna G's 'In Love' the
same year earned them their first award, 'Best Single', as voted by over
40,000 listeners for the BBC 1Xtra Drum & Bass Awards. As the years went
on and their popularity continued, they began to colaberate with famous
big bands or artists. This lead on to their them signing a major publishing
deal with Universal Publishing in May 2009 and working closely with Roc
Nation, the duo have been involved in some fantastic productions, most
significantly with Rihanna who has been quoted as calling the pair 'the
backbone' of her new record 'Rated R'.

3. Chase and status Record label
• Chase and status is currently signed by
mercury records which is part of The
island Def jam music group. Both of these
are subsidiaries to Universal music group.
• Mercury Records is also also has a
separate company based in Australia.
Which is a local artist and repertoire
division of Universal Music Australia. In
the United States, Universal Music Group
Nashville administers the Mercury
Records Nashville label. They later
created their own record label called
MTA.

4. Chase and status and who they have
worked with
• Chase and status is a world known two manned
band which have collaborated with many famous
artists. Some of these are listed below.
• Plan B, Rihanna, Kano, Mali, Takura, Digga,
Dizzee Rascal, Tempa T, Nero, Cloud9, Sub Focus,
Example, Tinie Tempah, Cee-Lo Green, Clare
Maguire, Delilah, Liam Bailey, Maverick Sabre,
White Lies, Takura Tendayi, Modestep, Vicious
Circle

5. How did chase and status get
promoted?
• Chase and status have been promoted
through a number of ways since signing with
universial music group.
• This ranges from facebook to twitter to
youtube to live gigs.

6. Chase and status Facebook and Twitter
• One major way of finding out
about chase and status is through
social networking, this s because
you can see all their recent
achievements and activity
instantly and is regularly updated.
Twitter can become more
personnel though, this is because
of their contact between fans.
Twitter is known for the celebrity
relationship between fans and
chase and status are one of those
celebrities.

7. Live tours

8. • Chase and status tour quite a
lot through their career.
• Since 2009 signing with sub
owner mercury records, they
have had hit after hit with a
world wide audience loving
their music and wanting them
t tour their country. This isn’t
the case as they chose to tour
the UK both in 2009 and 2010.
This was mainly down to their
new debut album “no more
idols”. They continued touring
with this album as but began
to expand on their world
domination. In 2011 they
began their tour of Europe and
North America which resulted
in success. They continued to
tour America and Europe
through the beginning of 2012
but are continuing throughout
the year.

9. What record deal?
What merchandise, other sales on
tour?
What target audience?
• Website