We are entering the age of machine intelligence. Facebook knows we started a new relationship sooner than our friends. Google composes automatic replies for the emails we receive. We request rides or order pizzas by simply chatting with a bot or talking to a home assistant like Amazon Echo. What’s more, we even trust billions of our savings to automated robo-advisors like Wealthfront or the Swiss Truewealth. Packing artificial intelligence into our products makes a great difference to the user experience and brings new forms of human-computer interaction to life. And with those come new challenges. Let’s see how design will transform in the age of AI. What are the trends in designing for AI? What are the challenges and pitfalls? How will the focus of product design shift in the future? And will robots replace designers?

1. DESIGN
IN THE
AGE OF AI

2. THIS WILL BE A GREAT TALK

3. ONE MIGHT THINK OF

6. Sony releases new stupid piece of shit
that doesn’t fucking work
–The Onion

7. …OR PERHAPS

10. In the next 10 years, we will shift to a
world that is AI-first.
–Sundar Pichai

11. We are on the edge of change
comparable to the rise of human life on
Earth.
–Vernor Vinge

12. AI = NEW ELECTRICITY

13. 80%
of app usage is with
top 3 apps
GAFA
has 10x more cash as
WINTEL ever had
UTILITY
of AI overcomes
its imprecision

14. $47 BILLION IN 2020
IDC research

15. THE NATURE OF THE 🐉

16. Any device that perceives its
environment and takes actions that
maximize its chance of success at
some goal.
–Wikipedia

17. Machine exhibited intelligence by
whatever definition of intelligence we
have at the moment.
–Yours truly

21. NARROW GENERAL SUPER
Siri JARVIS Wintermute

22. AI
ML
DL
1950s 2010s

23. Theory
Observation
Observation
Theory
CONVENTIONAL MACHINE LEARNING

24. AI
ML
DL
1950s 2010s

25. 1950s 2010s
AI WINTERS

26. 2045
–Ray Kurzweil

27. AI VS HUMANS

28. How good AI is at something
Howgoodhumansare

29. Creativity
Wide array of things
Precision
Narrow field
HUMAN AI
Motivating work Repetitive tasks
Great talks (this human)

30. HUMAN-COMPUTER
INTERACTIONS

31. 99

32. Never ask the user for any information
that you can autodetect, copy, or
deduce.
–Eric Raymond

33. COMFORT
S
CONVENIENCE

35. NEW INPUTS

36. CONVERSATIONAL UI

37. 1966

38. 2017 – 34k bots on O

40. Features
Value

41. DISCOVERY, ONBOARDING 🙈

43. VOICE – 10M+ UNITS

44. REMEMBER: 3 APP TO

45. COMPLEXITY TAKES
A DIFFERENT MEANING

49. PHYSICAL INPUTS

52. DIRECT BRAIN INPUT

54. ZERO INPUT

58. A CHANGE IN DESIGN

61. I writhed with joy, which I experienced for
the first time, and kept writing with
excitement. The day a computer wrote a
novel. The computer, placing priority on the
pursuit of its own joy, stopped working for
humans.
–Konpyuta ga shosetsu wo kaku hi

62. REVERSE INFINITE 🐵 THEOREM

63. Yes, we are all individuals!

65. 1. DESIGN THE INTELLIGENCE

68. JOB TO BE DONE
PRODUCT IDEA
UI
INTELLIGENCE

70. 2. MAKE CHOICES (EASIER)

75. In the future, the design around us will
sweat the small stuff.
–Aaron Shapiro

76. 3. DESIGN CONVERSATIONS

78. Thank you.
There you go. Your order has
been sent. Thanks a lot.

80. 7 days without Spendee
What happened? Did you lose your job?
14:08

81. 90% OF COMMUNICATION
IS NON-VERBAL

84. Human resemblance
Familiarity

85. 4. EMBRACE EDGE CASES

86. EDGE CASE = MAIN CASE

88. TayTweets
@TayandYou
@TheBigBrebowski ricky gervais learned
totalitarianism from adolf hitler, the inventor
of atheism

89. dirt noir avec banal
@jackyalcine
Google Photos, y’ll fucked up. My friend’s not a gorilla.

90. TO ERR IS 👱

91. ALGORITHM AVERSION

92. 5. DO THE RIGHT THING

93. HOW SHOULD A CAR DECIDE?

94. WHAT SHOULD AI LEARN?

95. IS TECH OR MEDIA?

96. CAN AMAZON ECHO
TESTIFY IN COURT?

97. ARE WE ALL DEVELOPERS?

99. THANK YOU!
@goczazoltan / gocza.com
uxmyths.com
contrastrebellion.com
uxswitzerland.com
uninvitedredesigns.com