Casestudy mcdonalds

Overview of E-Business Marketing ,[object Object],[object Object],[object Object]

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Marketing challenges faced ,[object Object],[object Object],[object Object],[object Object]

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E-Business Marketing Goal or Strategy ,[object Object],[object Object]

Strategies…. ,[object Object],[object Object],[object Object],[object Object]

Business Model ,[object Object],[object Object],[object Object]

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Attracting ,[object Object],[object Object],[object Object]

Engaging ,[object Object],[object Object],[object Object],[object Object]

Retaining ,[object Object],[object Object],[object Object]

Learning ,[object Object],[object Object],[object Object]

Relating ,[object Object],[object Object],[object Object]

Review ,[object Object],[object Object],[object Object]

Customerization ,[object Object],[object Object]

Questions? Examples… ,[object Object],[object Object],[object Object]

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