Organize your content marketing campaigns with this simple yet effective planning matrix from Red Bamboo Marketing. This template helps you hone in on your value proposition, and create content themes that will resonate with customers. For more useful templates, visit http://redbamboomarketing.com.

1. Content Planning Matrix
CLIENT NAME HERE
What problem(s)does your
customerhave?
Insert problems here.
Your Solution
Put your productor service
here.
Theme #1
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere
What Makes It Different?
 Differentiator1
 Differentiator2
 Differentiator3
Theme #2
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere
Theme #3
Put a theme here
Potential Topics
 Content ideahere
 Content ideahere
 Content ideahere