With more and more college recruiters and Human Resource Officers turning to Google and social networks to research potential candidates, it is important that you develop a professional online persona. The internet is moving more and more into the default chronicle of a person's life. Some students believe that they can wait until it is time to graduate to take control of their digital profile, but by that time it may be too late. Your online resume may be as important as your offline resume.
This talk will go over 10-15 ways to
* Take control of your digital profiles
* Separate Your Personal and Professional personas
* Counteract negative entries
and more
Presented by Richard Byrd
@realsource
17. Kaplan survey (Top 500 colleges)
Acknowledged Looking at social Networks to evaluate applicants
“negatively affected” their views of the applicant
said their views were improved
used social-networking sites for recruiting prospects
18. Kaplan survey (Top 500 colleges)
11%
Acknowledged Looking at social Networks to evaluate applicants
“negatively affected” their views of the applicant
said their views were improved
used social-networking sites for recruiting prospects
19. Kaplan survey (Top 500 colleges)
11%
40%
Acknowledged Looking at social Networks to evaluate applicants
“negatively affected” their views of the applicant
said their views were improved
used social-networking sites for recruiting prospects
20. Kaplan survey (Top 500 colleges)
11%
27% 40%
Acknowledged Looking at social Networks to evaluate applicants
“negatively affected” their views of the applicant
said their views were improved
used social-networking sites for recruiting prospects
21. Kaplan survey (Top 500 colleges)
11%
22%
27% 40%
Acknowledged Looking at social Networks to evaluate applicants
“negatively affected” their views of the applicant
said their views were improved
used social-networking sites for recruiting prospects
22.
23. “The school will do an Internet search, including Facebook and other sites, if
an application raises “red flags,” such as a suspension from school.”
Thomas Griffin,
director of undergraduate admissions at
North Carolina State University in Raleigh
24. “The school will do an Internet search, including Facebook and other sites, if
an application raises “red flags,” such as a suspension from school.”
Thomas Griffin,
director of undergraduate admissions at
North Carolina State University in Raleigh
“My staff is free to check out anonymous tips about social-networking sites or
make use of the information if the admissions committee is evaluating a “tight”
decision.”
Greg Roberts,
senior associate dean of admission at
the University of Virginia
25. Hiring Managers - 2008
Hiring Managers use Social Networks Hiring Managers Dismissed
Found Information that helped Them Hire
26. Hiring Managers - 2008
28%
Hiring Managers use Social Networks Hiring Managers Dismissed
Found Information that helped Them Hire
27. Hiring Managers - 2008
28%
43%
Hiring Managers use Social Networks Hiring Managers Dismissed
Found Information that helped Them Hire
28. Hiring Managers - 2008
30%
28%
43%
Hiring Managers use Social Networks Hiring Managers Dismissed
Found Information that helped Them Hire
77. SEARCH
YOUR
NAME
@realsource Developing Your Digital Profile
78. SEARCH
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NAME
DO A
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@realsource Developing Your Digital Profile
79. SEARCH
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NAME
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ON 1 OR 2
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@realsource Developing Your Digital Profile
80. SEARCH
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NAME
DO A
NAME
CHECK
DECIDE
ON 1 OR 2
PROFILES
@realsource Developing Your Digital Profile
81. SEARCH
YOUR SANITIZE
NAME
DO A PURCHASE
NAME A DOMAIN
CHECK NAME
DECIDE
ON 1 OR 2
PROFILES
@realsource Developing Your Digital Profile
82. SEARCH
YOUR SANITIZE
NAME
DO A PURCHASE
NAME A DOMAIN
CHECK NAME
DECIDE CREATE A
ON 1 OR 2 PROFESSIONAL
PROFILES EMAIL
@realsource Developing Your Digital Profile
83. GOOGLE
SEARCH
PROFILE
YOUR SANITIZE
AND
NAME
GMAIL
DO A PURCHASE
NAME A DOMAIN
CHECK NAME
DECIDE CREATE A
ON 1 OR 2 PROFESSIONAL
PROFILES EMAIL
@realsource Developing Your Digital Profile
84. GOOGLE
SEARCH
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AND
NAME
GMAIL
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CREATE A
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DECIDE CREATE A
ON 1 OR 2 PROFESSIONAL
PROFILES EMAIL
@realsource Developing Your Digital Profile
85. GOOGLE
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AND
NAME
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CREATE A
NAME A DOMAIN
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CHECK NAME
DECIDE CREATE A
ON 1 OR 2 PROFESSIONAL HAVE FUN
PROFILES EMAIL
@realsource Developing Your Digital Profile
86. SEARCH
GOOGLE J. RICHARD BYRD
PROFILE
YOUR SANITIZE
AND @REALSOURCE
NAME
GMAIL JRICHARDBYRD.COM
CHURCHBRANDARCHITECTS.COM
DO A PURCHASE
CREATE A
NAME
CHECK
A DOMAIN
NAME
BLOG OR JUST
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GOOGLE
ON 1 OR 2
PROFILES
PROFESSIONAL
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HAVE FUN ME
@realsource Developing Your Digital Profile