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AM3           Where Global Business and Growth Connect
                               Robert Blackburn, Sales Vice-President, US Cloud & Content
                                                                Presented on: 01.25.2013


© 2013 Equinix Inc.                  www.equinix.com
Where Global Business and Growth Connect
   Enabling you to keep pace with the rapid expansion of the digital marketplace



                                                                          • The widest network-neutral footprint
                                                                               – 31 strategic global markets
                                                                          • The strongest balance sheet in our industry*
                                                                               – $1.6+ billion in annualized revenues
                                                                               – $1,076+ million cash, cash equivalents &
                                                                                 investments
                                                                               – $3.3+ billion investment in capacity 2007-2011
                                                                          • The most dynamic ecosystem in the industry
                                                                               – 4,000+ global customers
                                                                               – 58% of our revenue comes from customers
                                                                                 deployed across multiple regions




*As announced on Q4 2011 results call, and as filed on Form 8K, on February 15, 2012. Excludes the impact from the sale of 16 IBX data centers to 365 Main as announced on
9/4/12.

© 2013 Equinix Inc.                                                                www.equinix.com                                                                           2
The Platform Equinix Advantage

                                                                                                      Global Footprint
                                                                                                      The widest network-
                                                                                                      neutral footprint

                                              Interconnection                                         The strongest balance
                         Global                                                  Business             sheet in our industry
                                                   900+ Networks
                      Data Centers          >100,000+ Cross Connects
                                                                                Ecosystems
                     90+ Data Centers                                         Equinix Marketplace™
                                          Direct to 90% of Internet Routes
                    6.5M+ Square Feet                                          4,000+ Businesses
                  99.999% Uptime Record                                       Revenue Opportunities   • 900+ Network service
                                                                                                        providers
                                                                                                      • 300+ Cloud service
                                                                                                        providers
                                                                                                      • 500+ IT service
                                                                                                        providers
                                                                                                      • 450+ Content and
                                                                                                        Digital Media service
                                                                                                        providers
                                                                                                      • 5 of top 5 web
                                                                                                        properties
                                                                                                      • 4 of top 5 social
                                                                                                        networks




© 2013 Equinix Inc.                                                     www.equinix.com                                         3
Broadest and Deepest Industry Coverage
   World’s largest provider of carrier neutral data center services

       Asia Pacific         Americas                           EMEA             Market Challenge
        6 metros             15 metros                          10 Metros
        250+ networks        450+ networks                      375+ networks   Expanding addressable
                                                                                market; ensuring
                                                                                consistent performance
                                                                                for global customers.



                                                                                Equinix Advantage
                                                                                Asia
                                                                                • 6 Metros
                                                                                • 250+ available networks
                                                                                Americas
                                                                                • 15 Metros
                                                                                • 450+ available networks
                                                                                EMEA
                                                                                • 10 Metros
                                                                                • 375+ available networks




© 2013 Equinix Inc.                          www.equinix.com                                                4
Competitor Capabilities At-a-Glance
                 Global                                  US Carrier Neutral                                                          EU Carrier Neutral                                                                   US Wholesale                                                                                   MSPs                                                                      AP Competitors




                                                                                                                                                                                                                                                                                                                                                         43 Metros




                                                                                                                                                                                                                                                                                                                                                                                                                              20 Countries
                                                                                                                                                                                                                                                                                                             25 Metros




                                                                                                                                                                                                                                                                                                                                                                                                                                             36 Metros
                                                                                                                                                                                                                                                                                                                                                                                                   33 Metros
                             15 Countries




                                                                                                                                                                                                                                                                                                                                                                                    12 Countries
                                                                                                                                                                                                                                                                                                                                          20 Countries
                                                                                                                                                                                                                               31 Metros
                                                                                                                                                   11 Countries
                                                                                                                                                                  13 Metros
                                            31 Metros




                                                                                    10 Metros




                                                                                                                                                                                                                          9 Countries
                                                                                                                                                                                            8 Countries
                                                                                                                                                                                              9 Metros




                                                                                                                                                                                                                                                                                                                                                                                                               5 Continents




                                                                                                                                                                                                                                                                                                                                                                                                                                                             7 Countries
                                                                                                                                                                                                                                                                                                                                                                     5 Continents
                                                                                                                                                                                                                                                                                                                           5 Continents
              5 Continents




                                                                                                                                                                                                                                                                                               5 Countries
                                                                                                                                                                                                                                                                                3 Continents
                                                                                                                          8 Metros




                                                                                                                                                                                                           4 Continents




                                                                                                                                                                                                                                                                                                                                                                                                                                                                           7 Metros
                                                                                                                                                                                                                                                                                                                                                                                                                                                         3 Continents
                                                                                                                                                                                                                                                                     4 Metros
                                                          1 Continent




                                                                                                1 Continent




                                                                                                                                     1 Continent




                                                                                                                                                                              1 Continent




                                                                                                                                                                                                                                           1 Continent
                                                                        1 Country




                                                                                                              1 Country




                                                                                                                                                                                                                                                         1 Country
Provider

  # DCs                       92                           17*                                         13**                                 28                                        30                        117                                 10                                51***                                           501                                   43                                       126                                           9

 Cap. SF             ~6.5m                               700k                                       1.6m                             721k                                     791k                        20.0m                             2.3m                                      2.2m                                   1.1m2                                   2.4m                                       156k                                        700k

Networks                     900+                        300+                                       100+                             400+                                         246                          31+                              23+                                        11+                                  160+                                 400+                                             n/a                                     20+

   XCs                100k+                              ~35k                                       13k+                                  n/a                                       n/a                           n/a                             n/a                                          n/a                         11.5k+                                         n/a                                          n/a                                      n/a

 # Cust               4000+                              1000+                                      700+                             1,200+                                   5,000+                       500+                             ~100                                2,500+                                     1,400+                                    1000+                                            N/a                                     30+

 # Empl            2,600+                                280+                                       200+                             340+                                         527                      500+                                     85                          2,450+                                     1,500+                                    ~250                                      ~8,000                                       100+

                  $1.96B                                 $172M                                  $173M                                $326M                                    419m                        $1,063M                          $306M                                $1,034M                                    $404M                                                                                                                            $400
LTM Rev $                                                                                                                                                                                                                                                                                                                                                            $122M                                     $1.1B
                      9/30/12                           2011 rev                                 2/24/12                             6/30/12                                  6/30/12                     2/82/12                          6/30/12                              9/30/11                                    12/31/11                                                                                                                          m

Post divestiture – 29 metros, 92 DCs, 6.5M sqft
Sources: Company websites, Morningstar.com, Telegeography, ThomsonOne, Yahoo – Finance, HC for carriers is estimate on
 © 2013 Equinix Inc.                                                   www.equinix.com                                                                                                                                                                                                                                                                                                                                                                             5
Platform Equinix is a Multi-Billion Dollar Marketplace
     Connections enable Ecosystems, Connections create new revenue opportunities


                          Cloud Computing (24%)                                                  Financial Services (21%)


                                                                         Networks (25%)
                                                                       >900 networks available




                               Content &                                                               Enterprises (9%)
                          Digital Media (21%)
                                                                               >100,000
                                                                           Cross-Connects(2)




1)   Percentage of monthly recurring revenues as reported on Q3 2012 earnings call.
2)   Cross-Connects includes ancotel acquisition.


 © 2013 Equinix Inc.                                                          www.equinix.com                               6
Why Europe?




© 2013 Equinix Inc.   www.equinix.com                 7
Growth Drivers
   2010-2015
                                                                              by 2015
                                                                                        50X   Market Challenge
                                                                                              Growth brings challenge
                                                                                              and opportunities;
                                                                                        44x
                                                                                              implications on application
                                                                                              performance

                                                                                        26x   Impact by 2015*
                                                                                              Mobile traffic:
                                                                                              • Three times faster than
                                                                                                fixed
                                                                                        10x
                                                                                              Video:
                                                                                        5x    • >90% of consumer traffic
                                                                                        4x
                                                                                              IP traffic:
                                                                                              • 7.3 petabytes or all movies
                                                                                                ever made every 5 minutes
                         Info Data managed by enterprise datacenters – 50X                    Cloud**:
               Storage growing from 0.8 ZBs in 2009 to 35 ZBs in 2020 – 44x                   • 26.2% from 2010 to 2015
                                                  Mobile Data Traffic – 26x
                                           Servers worldwide growth – 10x                     Globalization:
                                Video and real-time applications growth – 5x                  • Business IP traffic
                                                        IP traffic growth – 4x                • 2.9 exabytes/month in N.
                                                                                                America. 2.7
                                                                                                exabytes/month in W.
 Source: Cisco VNI, June 2010, Gartner, 2009 & 2011, IDC 2011                                   Europe.

© 2013 Equinix Inc.                                             www.equinix.com
                                                                                                                     8
Public Cloud is Moving Up the Stack




© 2013 Equinix Inc.       www.equinix.com   9
But, Cloud is still in the Early Innings




 e=Morgan Stanley research estimates.
 Source: IDC, Morgan Stanley Research




© 2013 Equinix Inc.                     www.equinix.com   10
We Enable High Performance Cloud & Network Services
                                                                                                        Impact
                                                                                                        Enabling new levels of
                                                                                                        cloud performance in
                                                                                                        network-dense Equinix
                                                                                                        IBX’s.
                                                                                                        Direct proximity to
                                                                                                        customers to improve the
                                                                                                        end-user experience.
                                                                                                        900+ cloud, IT &SI
                                                                                                        deployments
                                                                                                        900+ network providers
                                                                                                        50+ Ethernet exchange
                                                        “The primary reason for building a new          networks <10ms latency
                                                        data center on the East Coast was               for 90% of North America,
                                                        latency. It takes about 70 milliseconds
                                                                                                        Western Europe and key
                                                        to send a packet across the country.”
       Application Hub
                                                                                                        Asia-Pacific metros
                                                                         — Jason Sobel, Facebook
       Service Node

       Performance Radius
                            Market Connect Enables Growth
                            Proximity Aligns Latency Sensitive Applications with Customer Geographies
                            99.999% Uptime & High Security Meets Business Criticality Requirements
                            Network Density Enables Service Delivery Performance & Cost Management
                            Multi-Tier Architectures Enable Performance & Economies of Scale

© 2013 Equinix Inc.                                            www.equinix.com                                                   11
Why Amsterdam?




© 2013 Equinix Inc.   www.equinix.com                    12
Amsterdam Digital Gateway to Europe


   Central to European Trade                                     Low latency footprint for application performance

   Central to most densely populated areas of Europe

       – 5ms latency as far as London & Frankfurt
       – 10ms latency as far as Manchester, Paris,
         Berlin


   Similar to Schiphol and the port of Rotterdam being
   the air- and water-gateways to Europe, Amsterdam
   is also the digital gateway to Europe.

       – Most Network dense location in NL
       – 250+ Cariers
       – More than 50% AMS-IX Traffic on campus
       – Hi-tech campus hosts University of
         Amsterdam
       – Carrier-hotels Nikhef & SARA




© 2013 Equinix Inc.                                  www.equinix.com                                                 13
Amsterdam, Netherlands

                                          Equinix IBX Data
                                          Centers


                                            – AM1 & AM2 in SE
                                               Amsterdam


                                            – AM3 in the
                                               Science Park
                                               area




© 2013 Equinix Inc.     www.equinix.com                       14
Why AM3?




© 2013 Equinix Inc.   www.equinix.com              15
© 2013 Equinix Inc.   www.equinix.com   16
© 2013 Equinix Inc.   www.equinix.com   17
Security and Quality Management


                                     Security Features
                                           – 24/7 On-site security (minimum of two
                                             persons)
                                           – 24/7 Global portal with build-in granularity for
                                             assigning permissions
                                           – Multiple physical and logical security
                                             measures. E.g. a moat, bulletproof security-
                                             loge, cages, biometric scanners, turn-styles
                                             and infra-red sensors.


                                     Quality Management System Conform:
                                           – ISO9001 (Customer satisfaction), ISO27001
                                             (Security), OHSAS18001 (Health & Safety),
                                             ISO50001 (Environment) and ISO16001
                                             (Energy) certified
                                           – PCI DSS Level 1 service provider certified
                                           – SAS70 compliant, SSAE16 certified
                                           – Aiming at LEED Certification Gold for AM3



© 2013 Equinix Inc.      www.equinix.com                                                    18
State of the Art Data Center AM3 LEED Certified

   • LEED: Leadership in Energy and Environmental Design
   • Developed by the U.S. Green Building Council (USGBC) in 1998
   • Worldwide recognition
   • A leading-edge system for certifying design, construction and operations
   • 4 Levels of certification, depending on the number of credits achieved




© 2013 Equinix Inc.                          www.equinix.com                    19
State of the Art Energy Management

       •     Equinix state of the art datacenter design,               •    Design PUE lower than 1.3
             Making the datacenter green, power-dense                  •    8 + 2 feeds of 3.2MVA. Every feed consists
             and very redundant                                             of our own transformer, generator and UPS
       •     Intelligent cooling system based on room-                 •    Power set-up conform distributed
             load allows for flexible and efficient cooling.                redundancy, cooling in N+1
       •     Green footprint, by implementing LEED and                 •    ATES - 1kW effort versus 100kW cooling
             ATES-system, also use of sustainable and
             reusable materials in construction                        •    99.999% guaranteed uptime



                 •    2.0KVA/m2, max. 18KVA per cabinet
                 •    2 x 20MVA power from redundant
                      substations




© 2013 Equinix Inc.                                       www.equinix.com                                                20
State of the Art Cooling

                                                              Green Footprint
                                                              •   Intelligent load-
                                                                  based cooling
                                                                  system allowing to
                                                                  run on Free Cooling
                                                                  as much as possible
                                                              •   Cold corridors, 50U
                                                                  cabinets, very
                                                                  efficient CRAC’s and
                                                                  hybrid cooling
                                                                  towers
                                                              •   ATES storage
                                                                  system allows very
                      • Cooling with cooling towers               low PUE
                      • Cooling with ATES system (Aquafied    •   Energy reuse with
                        Thermal Energy Storage) 1kW effort        University of
                        versus 100kW cooling                      Amsterdam Campus
                      • Max. 18 °C wet bulb                       for heating
                      • No mech. compression cooling needed       buildings
                                                              •   Green power from
                                                                  supplier
                                                                  compensating our
                                                                  total yearly usage

© 2013 Equinix Inc.               www.equinix.com                                       21
Re-use of Energy

                                                              Green Cooperation


                                        COLD                   • Energy reuse with
                                                                 University of
                                                                 Amsterdam

                                                               • Heat byproduct from
                                                        HOT      AM3 cooling
                                                                 systems sent to
                                                                 campus physical
                      University of                              plant
                      Amsterdam                                • University uses to
                                                AM3              heat campus
                                                                 buildings


                                      COLD




© 2013 Equinix Inc.                   www.equinix.com                                  22
© 2013 Equinix Inc.   www.equinix.com   23
© 2013 Equinix Inc.   www.equinix.com   24
Why Network Density?




© 2013 Equinix Inc.   www.equinix.com        25
Application Performance Matters

                                                                                                                              Market Challenge
                                                                                                                              Measuring and tiering
                                                                   Email     HR-Finance
                                                                                                                              application performance
                                                                                            Transactional      Trading Desk   to meet customer
                                                               Collaboration CRM-ERP-BI
                                                                                                Apps
                                                                                                                              expectations
    BUSINESS CRITICALLY




                                                                                                                              Impact
                                        Main Frame   Archive/DR Apps                                 Virtual      Imaging     • Right performance for
                                                                                                                   Apps
                                                                               Voice                Desktop                     each app
                            Analytics                                                                                         • Higher user satisfaction
                                                                   Web/HTTP                                                   • Increased productivity

                                                       Document             Collaboration            Video
                          Procurement                 Management
                                                Best Effort                    Priority           Real-Time      Proximity
                                                  >100ms                       <100ms                <50ms           <5ms
                                                 >2000km                      <2000km               <500km          <50km

                                                              LATENCY SENSITIVITY



                               Performance matters for end user experience


© 2013 Equinix Inc.                                                                www.equinix.com                                                         26
Reach Customers Global internet-footprint




© 2013 Equinix Inc.                    www.equinix.com
European Sub-Cable Maps




© 2013 Equinix Inc.    www.equinix.com   28
Amsterdam Digital Gateway to Europe


   Amsterdam South-East
   AM1, 10MVA, 3500m2 (37.700 sq. ft.)
   AM2, 20MVA, 8700m2 (93.700 sq. ft.)


   • Two strategic Locations for Network density and
     Geographical spread (South-East & Science
     Park)                                                               AM3


   • Partnership with AMS-IX & NL-ix
         AMS-IX peaks at 1.6Tb/s, 500+ networks
         NL-ix is 5th biggest Exchange in the world
         AMS-IX & NL-ix core-node present
                                                                        AM1
   • Grown to fourth AMS-IX node in AM1                                 AM2
        Peak 180 Gb/s traffic, 70+ carriers


   Key hub for strategic customers in
   Video, Cloud, Gaming, Mobile and Digital
   Advertising
© 2013 Equinix Inc.                                   www.equinix.com          29
Science Park Campus Connectivity Options

                                           • Equinix Europe’s most
                                             network dense facility
                                             with 250+ carriers on
                                             campus
                                           • Amsterdam Science
                                             Park one of the most
                                             network dense areas
                                             worldwide
                                           • Cross connects into
                                             Nikhef and SARA
                                             carrier-hotels. Sub-duct
                                             on campus connectivity.
                                           • Equinix Amsterdam
                                             South East to Science
                                             Park connectivity over
                                             Dark Fiber,
                                             Wavelengths and
                                             Ethernet
                                           • Whalebone and MDF
                                             design turn datacenter
                                             into one big
                                             connectivity-hub


© 2013 Equinix Inc.      www.equinix.com                           30
Equinix Interconnections
                                                                        Equinix Internet Exchange
   Private cross-connection between carrier
                                                                    Peering the world’s Internet traffic, providing
 deployments within Equinix facility or campus
                                                                    scale and performance, and new capabilities
                                                                             (paid peering /settlement)




       Equinix Ethernet Exchange                                        Equinix Mobility Exchange
       Interconnecting carrier private                               Evolution of Data Exchanges (GRX to IPX)
networks, starting with Ethernet services, then                     connecting mobility data traffic as the mobile
                   IP-VPN.                                                   handheld market expands.




© 2013 Equinix Inc.                               www.equinix.com                                                     31
European Networks, The Way to Go


   • Traditional Carriers
       – Wide variety of different carriers allow great choice
       – You will allways need carriers, we help select the right ones
       – Strong routing to various destinations e.g. Russia and Middle-
         East
   • Internet Exchanges
       – Select Internet Exchanges for cheap, redundant and low-latency
         performance
       – Exchanges are the way to go due to different countries and
         numberous networks. E.g. AMS-IX 500+ networks
       – EU Internet Exchanges are still (a lot) cheaper than transit. E.g.
         AMS-IX is €1500 for 10Gbit flat fee
   • Local Content
       – Onsite connectivity with Facebook, Syniverse, Akamai, Yandex,
         Appnexus, etc...



© 2013 Equinix Inc.                            www.equinix.com                32
Equinix AM3




                                        Thank You
© 2013 Equinix Inc.   www.equinix.com               33

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Equinix - supporting Cloud opportunities in Europe

  • 1. AM3 Where Global Business and Growth Connect Robert Blackburn, Sales Vice-President, US Cloud & Content Presented on: 01.25.2013 © 2013 Equinix Inc. www.equinix.com
  • 2. Where Global Business and Growth Connect Enabling you to keep pace with the rapid expansion of the digital marketplace • The widest network-neutral footprint – 31 strategic global markets • The strongest balance sheet in our industry* – $1.6+ billion in annualized revenues – $1,076+ million cash, cash equivalents & investments – $3.3+ billion investment in capacity 2007-2011 • The most dynamic ecosystem in the industry – 4,000+ global customers – 58% of our revenue comes from customers deployed across multiple regions *As announced on Q4 2011 results call, and as filed on Form 8K, on February 15, 2012. Excludes the impact from the sale of 16 IBX data centers to 365 Main as announced on 9/4/12. © 2013 Equinix Inc. www.equinix.com 2
  • 3. The Platform Equinix Advantage Global Footprint The widest network- neutral footprint Interconnection The strongest balance Global Business sheet in our industry 900+ Networks Data Centers >100,000+ Cross Connects Ecosystems 90+ Data Centers Equinix Marketplace™ Direct to 90% of Internet Routes 6.5M+ Square Feet 4,000+ Businesses 99.999% Uptime Record Revenue Opportunities • 900+ Network service providers • 300+ Cloud service providers • 500+ IT service providers • 450+ Content and Digital Media service providers • 5 of top 5 web properties • 4 of top 5 social networks © 2013 Equinix Inc. www.equinix.com 3
  • 4. Broadest and Deepest Industry Coverage World’s largest provider of carrier neutral data center services Asia Pacific Americas EMEA Market Challenge 6 metros 15 metros 10 Metros 250+ networks 450+ networks 375+ networks Expanding addressable market; ensuring consistent performance for global customers. Equinix Advantage Asia • 6 Metros • 250+ available networks Americas • 15 Metros • 450+ available networks EMEA • 10 Metros • 375+ available networks © 2013 Equinix Inc. www.equinix.com 4
  • 5. Competitor Capabilities At-a-Glance Global US Carrier Neutral EU Carrier Neutral US Wholesale MSPs AP Competitors 43 Metros 20 Countries 25 Metros 36 Metros 33 Metros 15 Countries 12 Countries 20 Countries 31 Metros 11 Countries 13 Metros 31 Metros 10 Metros 9 Countries 8 Countries 9 Metros 5 Continents 7 Countries 5 Continents 5 Continents 5 Continents 5 Countries 3 Continents 8 Metros 4 Continents 7 Metros 3 Continents 4 Metros 1 Continent 1 Continent 1 Continent 1 Continent 1 Continent 1 Country 1 Country 1 Country Provider # DCs 92 17* 13** 28 30 117 10 51*** 501 43 126 9 Cap. SF ~6.5m 700k 1.6m 721k 791k 20.0m 2.3m 2.2m 1.1m2 2.4m 156k 700k Networks 900+ 300+ 100+ 400+ 246 31+ 23+ 11+ 160+ 400+ n/a 20+ XCs 100k+ ~35k 13k+ n/a n/a n/a n/a n/a 11.5k+ n/a n/a n/a # Cust 4000+ 1000+ 700+ 1,200+ 5,000+ 500+ ~100 2,500+ 1,400+ 1000+ N/a 30+ # Empl 2,600+ 280+ 200+ 340+ 527 500+ 85 2,450+ 1,500+ ~250 ~8,000 100+ $1.96B $172M $173M $326M 419m $1,063M $306M $1,034M $404M $400 LTM Rev $ $122M $1.1B 9/30/12 2011 rev 2/24/12 6/30/12 6/30/12 2/82/12 6/30/12 9/30/11 12/31/11 m Post divestiture – 29 metros, 92 DCs, 6.5M sqft Sources: Company websites, Morningstar.com, Telegeography, ThomsonOne, Yahoo – Finance, HC for carriers is estimate on © 2013 Equinix Inc. www.equinix.com 5
  • 6. Platform Equinix is a Multi-Billion Dollar Marketplace Connections enable Ecosystems, Connections create new revenue opportunities Cloud Computing (24%) Financial Services (21%) Networks (25%) >900 networks available Content & Enterprises (9%) Digital Media (21%) >100,000 Cross-Connects(2) 1) Percentage of monthly recurring revenues as reported on Q3 2012 earnings call. 2) Cross-Connects includes ancotel acquisition. © 2013 Equinix Inc. www.equinix.com 6
  • 7. Why Europe? © 2013 Equinix Inc. www.equinix.com 7
  • 8. Growth Drivers 2010-2015 by 2015 50X Market Challenge Growth brings challenge and opportunities; 44x implications on application performance 26x Impact by 2015* Mobile traffic: • Three times faster than fixed 10x Video: 5x • >90% of consumer traffic 4x IP traffic: • 7.3 petabytes or all movies ever made every 5 minutes Info Data managed by enterprise datacenters – 50X Cloud**: Storage growing from 0.8 ZBs in 2009 to 35 ZBs in 2020 – 44x • 26.2% from 2010 to 2015 Mobile Data Traffic – 26x Servers worldwide growth – 10x Globalization: Video and real-time applications growth – 5x • Business IP traffic IP traffic growth – 4x • 2.9 exabytes/month in N. America. 2.7 exabytes/month in W. Source: Cisco VNI, June 2010, Gartner, 2009 & 2011, IDC 2011 Europe. © 2013 Equinix Inc. www.equinix.com 8
  • 9. Public Cloud is Moving Up the Stack © 2013 Equinix Inc. www.equinix.com 9
  • 10. But, Cloud is still in the Early Innings e=Morgan Stanley research estimates. Source: IDC, Morgan Stanley Research © 2013 Equinix Inc. www.equinix.com 10
  • 11. We Enable High Performance Cloud & Network Services Impact Enabling new levels of cloud performance in network-dense Equinix IBX’s. Direct proximity to customers to improve the end-user experience. 900+ cloud, IT &SI deployments 900+ network providers 50+ Ethernet exchange “The primary reason for building a new networks <10ms latency data center on the East Coast was for 90% of North America, latency. It takes about 70 milliseconds Western Europe and key to send a packet across the country.” Application Hub Asia-Pacific metros — Jason Sobel, Facebook Service Node Performance Radius Market Connect Enables Growth Proximity Aligns Latency Sensitive Applications with Customer Geographies 99.999% Uptime & High Security Meets Business Criticality Requirements Network Density Enables Service Delivery Performance & Cost Management Multi-Tier Architectures Enable Performance & Economies of Scale © 2013 Equinix Inc. www.equinix.com 11
  • 12. Why Amsterdam? © 2013 Equinix Inc. www.equinix.com 12
  • 13. Amsterdam Digital Gateway to Europe Central to European Trade Low latency footprint for application performance Central to most densely populated areas of Europe – 5ms latency as far as London & Frankfurt – 10ms latency as far as Manchester, Paris, Berlin Similar to Schiphol and the port of Rotterdam being the air- and water-gateways to Europe, Amsterdam is also the digital gateway to Europe. – Most Network dense location in NL – 250+ Cariers – More than 50% AMS-IX Traffic on campus – Hi-tech campus hosts University of Amsterdam – Carrier-hotels Nikhef & SARA © 2013 Equinix Inc. www.equinix.com 13
  • 14. Amsterdam, Netherlands Equinix IBX Data Centers – AM1 & AM2 in SE Amsterdam – AM3 in the Science Park area © 2013 Equinix Inc. www.equinix.com 14
  • 15. Why AM3? © 2013 Equinix Inc. www.equinix.com 15
  • 16. © 2013 Equinix Inc. www.equinix.com 16
  • 17. © 2013 Equinix Inc. www.equinix.com 17
  • 18. Security and Quality Management Security Features – 24/7 On-site security (minimum of two persons) – 24/7 Global portal with build-in granularity for assigning permissions – Multiple physical and logical security measures. E.g. a moat, bulletproof security- loge, cages, biometric scanners, turn-styles and infra-red sensors. Quality Management System Conform: – ISO9001 (Customer satisfaction), ISO27001 (Security), OHSAS18001 (Health & Safety), ISO50001 (Environment) and ISO16001 (Energy) certified – PCI DSS Level 1 service provider certified – SAS70 compliant, SSAE16 certified – Aiming at LEED Certification Gold for AM3 © 2013 Equinix Inc. www.equinix.com 18
  • 19. State of the Art Data Center AM3 LEED Certified • LEED: Leadership in Energy and Environmental Design • Developed by the U.S. Green Building Council (USGBC) in 1998 • Worldwide recognition • A leading-edge system for certifying design, construction and operations • 4 Levels of certification, depending on the number of credits achieved © 2013 Equinix Inc. www.equinix.com 19
  • 20. State of the Art Energy Management • Equinix state of the art datacenter design, • Design PUE lower than 1.3 Making the datacenter green, power-dense • 8 + 2 feeds of 3.2MVA. Every feed consists and very redundant of our own transformer, generator and UPS • Intelligent cooling system based on room- • Power set-up conform distributed load allows for flexible and efficient cooling. redundancy, cooling in N+1 • Green footprint, by implementing LEED and • ATES - 1kW effort versus 100kW cooling ATES-system, also use of sustainable and reusable materials in construction • 99.999% guaranteed uptime • 2.0KVA/m2, max. 18KVA per cabinet • 2 x 20MVA power from redundant substations © 2013 Equinix Inc. www.equinix.com 20
  • 21. State of the Art Cooling Green Footprint • Intelligent load- based cooling system allowing to run on Free Cooling as much as possible • Cold corridors, 50U cabinets, very efficient CRAC’s and hybrid cooling towers • ATES storage system allows very • Cooling with cooling towers low PUE • Cooling with ATES system (Aquafied • Energy reuse with Thermal Energy Storage) 1kW effort University of versus 100kW cooling Amsterdam Campus • Max. 18 °C wet bulb for heating • No mech. compression cooling needed buildings • Green power from supplier compensating our total yearly usage © 2013 Equinix Inc. www.equinix.com 21
  • 22. Re-use of Energy Green Cooperation COLD • Energy reuse with University of Amsterdam • Heat byproduct from HOT AM3 cooling systems sent to campus physical University of plant Amsterdam • University uses to AM3 heat campus buildings COLD © 2013 Equinix Inc. www.equinix.com 22
  • 23. © 2013 Equinix Inc. www.equinix.com 23
  • 24. © 2013 Equinix Inc. www.equinix.com 24
  • 25. Why Network Density? © 2013 Equinix Inc. www.equinix.com 25
  • 26. Application Performance Matters Market Challenge Measuring and tiering Email HR-Finance application performance Transactional Trading Desk to meet customer Collaboration CRM-ERP-BI Apps expectations BUSINESS CRITICALLY Impact Main Frame Archive/DR Apps Virtual Imaging • Right performance for Apps Voice Desktop each app Analytics • Higher user satisfaction Web/HTTP • Increased productivity Document Collaboration Video Procurement Management Best Effort Priority Real-Time Proximity >100ms <100ms <50ms <5ms >2000km <2000km <500km <50km LATENCY SENSITIVITY Performance matters for end user experience © 2013 Equinix Inc. www.equinix.com 26
  • 27. Reach Customers Global internet-footprint © 2013 Equinix Inc. www.equinix.com
  • 28. European Sub-Cable Maps © 2013 Equinix Inc. www.equinix.com 28
  • 29. Amsterdam Digital Gateway to Europe Amsterdam South-East AM1, 10MVA, 3500m2 (37.700 sq. ft.) AM2, 20MVA, 8700m2 (93.700 sq. ft.) • Two strategic Locations for Network density and Geographical spread (South-East & Science Park) AM3 • Partnership with AMS-IX & NL-ix AMS-IX peaks at 1.6Tb/s, 500+ networks NL-ix is 5th biggest Exchange in the world AMS-IX & NL-ix core-node present AM1 • Grown to fourth AMS-IX node in AM1 AM2 Peak 180 Gb/s traffic, 70+ carriers Key hub for strategic customers in Video, Cloud, Gaming, Mobile and Digital Advertising © 2013 Equinix Inc. www.equinix.com 29
  • 30. Science Park Campus Connectivity Options • Equinix Europe’s most network dense facility with 250+ carriers on campus • Amsterdam Science Park one of the most network dense areas worldwide • Cross connects into Nikhef and SARA carrier-hotels. Sub-duct on campus connectivity. • Equinix Amsterdam South East to Science Park connectivity over Dark Fiber, Wavelengths and Ethernet • Whalebone and MDF design turn datacenter into one big connectivity-hub © 2013 Equinix Inc. www.equinix.com 30
  • 31. Equinix Interconnections Equinix Internet Exchange Private cross-connection between carrier Peering the world’s Internet traffic, providing deployments within Equinix facility or campus scale and performance, and new capabilities (paid peering /settlement) Equinix Ethernet Exchange Equinix Mobility Exchange Interconnecting carrier private Evolution of Data Exchanges (GRX to IPX) networks, starting with Ethernet services, then connecting mobility data traffic as the mobile IP-VPN. handheld market expands. © 2013 Equinix Inc. www.equinix.com 31
  • 32. European Networks, The Way to Go • Traditional Carriers – Wide variety of different carriers allow great choice – You will allways need carriers, we help select the right ones – Strong routing to various destinations e.g. Russia and Middle- East • Internet Exchanges – Select Internet Exchanges for cheap, redundant and low-latency performance – Exchanges are the way to go due to different countries and numberous networks. E.g. AMS-IX 500+ networks – EU Internet Exchanges are still (a lot) cheaper than transit. E.g. AMS-IX is €1500 for 10Gbit flat fee • Local Content – Onsite connectivity with Facebook, Syniverse, Akamai, Yandex, Appnexus, etc... © 2013 Equinix Inc. www.equinix.com 32
  • 33. Equinix AM3 Thank You © 2013 Equinix Inc. www.equinix.com 33

Hinweis der Redaktion

  1. This slide is your opportunity to establish credibility and introduce yourself. Based on what Equinix has learned working with cutting-edge digital companies worldwide, you should speak with authority on trends, challenges and solutions.Keep this slide very short. Key message: Equinix is the clear leader among global data center providersDan’s Script: I am proud of my company, and the milestones we have achieved in 10 years.We are the largest network-neutral data center provider globally / operating in over 31 strategic markets.We have the strongest balance sheet in our industry with:$1.6+ billion plus in annualized revenues for 2011$1,076+ million plus cash, cash equivalents &amp; investments, to support a capital-intensive businessOver 4,000 customers including many of the most progressive global businesses Supporting message: Global reachThe largest network-neutral data center provider globallyMore than 6.5 million sq. ft. across 30 strategic marketsRobust expansion plan Supporting message: Financial strengthWe have the strongest balance sheet in our network-neutral retail colocation industry$1.6+ billion plus in annualized revenues for 2011$1,076+ million plus cash, cash equivalents &amp; investments, to support a capital-intensive business28% CAGR 2007-2009We have staying power and the ability to scaleCash flow positive since 2003Since 2007 we have invested over $3.3 billion to create over 6.5 million sqft of data center space Supporting message: Largest base of happy, growing customers in the industryA world of customer and supplier opportunities in our sites Over 4,000 customers including many of the most progressive global businessesOur great track record of service means happy, growing customers58% of our revenue comes from customers deployed across multiple regions91% of our customers will recommend Equinix (December2009 annual survey)Key message: Equinix is the clear leader among global data center providers
  2. Insert footnote on carrier HC
  3. Your customers have likely seen these numbers before…so get them to relate these trends to their business. Are their bandwidth needs growing? How does mobility alter their business model? Which trends create new sources of revenue? Which will grow cost centers? Key message: Growth brings new opportunities, but also new challenges. Dan’s Script: It’s not enough to manage your digital supply chain. You need one that can deal with volume demands that multiply every yearGrowth brings new opportunities, but also new challenges and new competitors. At Equinix, we track some of the key trends in our industry so you don’t have to.Globalization: The Internet has enabled any size company to do business globally. Matter of fact your competition is no longer down the street; it’s in India, China, Germany, basically, worldwide.Power: The more successful you are online or in the digital economy, the quicker your infrastructure needs to grow….you will need facilities and power that can grow with your success. You will also need to have a global partner that can scale with your globalization.IP Traffic and Video traffic: Tied to infrastructure is demand on IP traffic. Cisco predicts a Fourfold increase in IP traffic by 2015 or the equivalent of 12 billion DVD crossing the internet every month. Cisco also highlights that Video is the biggest driver of online traffic, and the most latency-sensitive.Mobility: The fastest driver of IP growth – everyone is buying smart phone devices. Mobile data traffic is predicted to grow 26-times by 2015 and 3-times faster than fixed IP traffic.I want you to know that Equinix is closely tracking these trends to help you stay one step ahead of the marketplace and your competition.  Supporting point: Mobile trafficGlobally, mobile data traffic will increase 26 times between 2010 and 2015. Global mobile data traffic will grow three times faster than fixed IP traffic from 2010 to 2015. (Cisco 2011)37% of information workers use a smart phone for business purposes (IDC 2010) Supporting point: Video trafficVideo is the biggest driver of online traffic, and the most latency-sensitive (Cisco 2010)Internet video is now 40 percent of consumer Internet traffic, and will reach 62 percent by the end of 2015, not including the amount of video exchanged through P2P file sharing. The sum of all forms of video (TV, video on demand [VoD], Internet, and P2P) will continue to be approximately 90 percent of global consumer traffic by 2015 (Cisco 2011) Supporting point: Global IP trafficGlobal IP traffic has increased eightfold over the past 5 years, and will increase fourfold over the next 5 years(Cisco 2011)In 2015, the gigabyte equivalent of all movies ever made will cross global IP networks every 5 minutes. Global IP networks will deliver 7.3 petabytes every 5 minutes in 2015. (Cisco 2011) Supporting point: Cloud services growthCloud services revenue will grow 3 times from 2008 to 2013 (Gartner 2009)By 2012, 20% of businesses will own no IT assets (Gartner 2010)Expect more virtualization on the IT roadmap, such as virtualized desktop. This creates new requirements for interconnection and demand for performance. Supporting point: Support increasing power needs when capital is tightData center power needs are escalating rapidly. These also place a strain on site cooling infrastructure.To build your own data center capacity, budget &gt;$1,000 per sqft to build at today’s power densities, this will rise in future.Even if capital and space are available, large blocks of incremental power may not be easy to obtain from local utilitiesPotential changes in efficiency and emissions regulations could make power even more complex to build and manage in futureSupporting point: The globalization of businessThe past decade has seen a sharp increase in globalization. In 2000, the headquarters of 451 of the Fortune 500 were concentrated in just 10 countries. In 2010, 98 of the Fortune 500 are now headquartered outside these top 10 countries. Globalization and distribution creates more inter-region IP business traffic, adding cost and performance pressure to wide area networks. Achieving consistent global standards and customer experience requires corporations to select vendors with the broadest possible global coverage.