Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

1. No Servers and No Software Part 2: How to Leverage Cloud Computing For Your Small Business Presented by: John Engates, CTO, Rackspace®HostinG Renée Schmidt, Co-Founder, Madison Technology

2. MadisonTechnology Managed Hosting & Full-Lifecycle IT Services

3. About Renee Schmidt Co-Founder & Principal 825 Third Avenue, 2nd FL New York, NY 10022 T. +1 (212) 400-7550 x1601 E. renee@madisonti.com Twitter: @SheBytesBlog Blog: http://SheBytes.com www.madisonti.com

5. Located in New York City

6. Local provider of Cloud Services & Full-Lifecycle IT Services

7. We work with SMBs in Tri-State NYC Areawww.madisonti.com

8. What We Do www.madisonti.com

10. Rather than owning your servers, hardware, software –all of that is offsite

11. Rent rather than Own

12. Pay for what you use

13. Save money (20-50%): no hardware/software = no need for onsite

14. Paradigm shift : computing grid like the electricity grid www.madisonti.com

16. Many software vendors offer a cloud-based version of their product

17. A popular example is Microsoft; offering their office suite in the cloud.

18. Also QuickBooks in the Cloud; abridged

19. Apps in the Cloud can be accessed from anywhere in the world

20. Using an internet connection and any computer

21. Doubles as a remote access solution

22. Case Study: Bookkeeping Company

23. Centralized QuickBooks and Peachtree in the Cloud

24. Provide their clients with access to the applications

25. Without cloud technology they would have to physically go to each client

26. Cloud technology allows you to access your office from anywherewww.madisonti.com

28. Resource allocation (meaning, will another server or more memory be required?)

29. Traditional Infrastructures, must:

30. Purchase additional hardware

31. Wait a week or more until it arrives

32. Engineer must come onsite to implement

33. Cloud: add another server or more memory with a phone call

34. Deployed quickly, seamlessly

35. Infinitely scalable and dynamic

36. Good for business growth or downsizing

37. Have as much or as little as needed

38. Don’t have to consider future needsTime Consuming! www.madisonti.com

40. Far more secure and of much higher performance than typical SMB network

41. Most small businesses have data in office: under desk or in closet

42. Generally, OK –but what happens in the event of a disaster?

43. Even with tape backup, how do you restore data?

44. Lack of backup can result in a severe financial loss or even business failure!

45. Cloud: access to your data from anywhere, any time.

46. Data is SAFE off-site:

47. Building Infrastructure: purpose-built, military strength, 3-factor security process to enter premises

48. Hardware Infrastructure: no single point of failure; fully redundant: 99.999% uptime

49. Software Infrastructure: security built into login; 2-factor authentication using tokenwww.madisonti.com

51. Unique to user

52. 6-digit Token Code changes every 60-seconds

53. If username/password are obtained, without personal token, there’s no way to gain access to your datawww.madisonti.com

54. Cloud: Office Anywhere www.madisonti.com

55. Should SMBs move entirely to the Cloud? YES! www.madisonti.com

57. No up-front hardware costs

58. No burden of high cooling/electricity costs

59. No dedication of valuable real estate space to hardware storage

60. Eliminate financial burden of running an in-house IT department

61. (avoid expensive recruitment, salary, over time, vacation time, benefits)

62. Consumption-based billing

63. Like electricity

64. Pay as you go; pay for only the resources consumed

65. Improved Timing & Elasticity www.madisonti.com

67. Focus on your core business

68. Remote access for users in the field

69. Enhanced Security

70. Use Internal Resources Efficiently

71. Relieves in-house personnel of IT responsibilities

72. Business Continuity, Improved Risk Management & Accountability

73. Mitigate unscheduled downtime

74. Multiple technicians to back-fill for one another

75. Guaranteed response time and 24/7 support, 365 days a yearwww.madisonti.com

76. Q & A Renee Schmidt Co-Founder & Principal John Engates, CTO, Rackspace® Hosting