Market opportunities and emerging trends in the prepaid card market in the middle east

1. Market Opportunities and Emerging Trends in the Prepaid Card Market in the Middle East Payroll cards are becoming increasingly widespread in the UAE, driven by the government- mandated wages protection system (WPS). The UAE’s banking structure, albeit fragmented, is a mixture of both private and public banks. Jebel Ali, one of the mid-market malls in the UAE, is considered a pioneer of the prepaid cards industry in the country. Saudi Arabia’s young population is driving considerable investment into the country’s prepaid cards market which provides the potential for youth-targeted prepaid cards. The market for prepaid cards in Saudi Arabia was found to be negligible with a minimal percentage of prepaid gift cards in supply. The country has a healthy influx of tourists for the Islamic holy cities such as Mecca, Jeddah and Riyadh. Tourist prepaid cards are expected to drive the Saudi Arabian market. On the other hand, the prepaid card market in Egypt is still in its developmental stages. The market received support in 2008 and 2009 when the government made concerted efforts to increase the penetration rates of e-banking across the country. However, the market was adversely affected by the uprisings against the Hosni Mubarak government in early 2011. At present there are a small number of prepaid card programs in Egypt, primarily offered by banks. Scope This report provides a comprehensive analysis of the prepaid card market in the Middle East It provides current values for the Middle Eastern prepaid card market for the year 2011 and forecast figures for the years up to 2016 It offers a detailed analysis of the key markets in the Middle Eastern prepaid card market, along with market forecasts until 2016 It details the different macroeconomic factors affecting the Middle Eastern prepaid card market It covers an exhaustive summary on the key trends and drivers affecting the prepaid card market It outlines the current regulatory framework in the industry It details the marketing strategies used by various bankers and other institutions It profiles the major banks in the Middle Eastern prepaid card market Buy this report @ http://www.reportsnreports.com/reports/160948-market- opportunities-and-emerging-trends-in-the-prepaid-card-market-in-the-middle- east.html Reasons to buy Make strategic business decisions using historic and forecast market data related to the Middle Eastern prepaid card industry and each market within it Understand the key market trends and growth opportunities within the Middle Eastern prepaid card market Assess the competitive dynamics in the Middle Eastern prepaid card market Gain insights into the marketing strategies used by prepaid card selling vendors Gain insights into key regulations governing the Middle Eastern prepaid card market

2. Major points covered in Table of Contents of this report include: 1 Executive Summary 2 Prepaid Cards Market in the UAE 3 Prepaid Cards Market in the Kingdom of Saudi Arabia (KSA) 4 Prepaid Cards Market in Egypt 5 Appendix List of Tables List of Figures Browse reports related to Banking and Financial Services @ http://www.reportsnreports.com/market-research/banking-services/ Report Details: Published: May 2012 No. of Pages: 67 Price: Single User License – US$2950 Corporate User License – US$5900 Contact: Priyank Tiwari TX, Dallas North - Dominion Plaza, 17304, Preston Road, Suite 800, Dallas 75252 Tel: +1-888-391-5441 sales@reportsandreports.com Connect With Us: