Explain in your own terms what is meant by a \"Point of diminishing returns.\" Relate it to cost, effort, and return on investment. Class: Mathematics for Business and Economics Solution Diminishing returns means that with the consumption of additional unit of a good, the utility derived from it decreases. The point od diminishing returns refer to that point from where the utiltity starts decreasing with the consumption of next unit of the good. According to this the cost of consuming an additional unit of the good initially falls and then starts to rise. Due to dimishing returns, mostly the effort which goes in trying to consume the units after the point of diminishing returns can be utilized somewhere else to achieve a relatively better good whereby the point of dimishing returns has not yet reached. The Return on Investment hence also falls after reaching the point of diminishing returns..