Year end analysis of group companies

1. PERFORMANCE ANALYSIS &
GROWTH STRATEGY
EVERGREEN GROUP
Quality tea with a blend of technology
Dated: 19th April,2015

2. 1. OVERVIEW
 We at Evergreen group strive to excellence and we believe in improving
the quality of life of the employees and the community we serve. We
always believe in creating & put continuous efforts in bringing
innovations.
Adapt to the dynamic environment by
improving ourselves daily!
 We as a group need to understand our group values –
• Integrity
• Understanding
• Excellence
• Unity
• Co-operation
• Responsibility

3. LET’S LOOK WHERE WE STARTED
FROM -
Additions
Apex- CTC Tea Factory-
100% acquisition 2010
Evergreen Dooars Tea Pvt Ltd 5
Line CTC- A State of Art Factory
2013
Belgachi Tea Limited Tea Garden-
Sales Partnership 2012
AND NOW…..
We started with 2 line CTC in Apex in 2001 & today it is successfully running 5 line CTC

4. II. EVERGREEN GROUP TODAY -
2015
Existing Businesses-
 Apex Tea Exports Pvt Ltd. (100% Stakeholder)- CTC Tea
BLF
 Evergreen Dooars Tea Pvt Ltd (100% Stakeholder)-CTC
Tea BLF
 Belgachi Tea Company Limited (Sales Partnership)-CTC
Tea Garden
New Businesses Opportunities-
 Govt. Tea Factory Located at Pothia, Bihar- (Partnership)-
CTC Tea BLF
 Maa Durga Tea Factory- (Sales Partnership)-CTC Tea
BLF

5. III. DIVERSIFICATIONS
After years of toil and hard-work we are finally going to turn our work
into a national brand. Glad to share that our Managing Director has
come with the plan to go national under a retail brand.
Your efforts & hard-work has helped the group grow manifold & we
want to thank you from the bottom of our hearts.
We reveal the identity of the same to you today and we are planning
to launch the same by the end of June 2015-

6. OUR LOGO FOR RETAIL BRAND

7. OUR STORE MODULE

8. PRODUCTS TO BE LAUNCHED

9. IV. GOING PAPERLESS- DEVELOPING ERP
SOLUTIONS
 In our effort to make a technological environment for our
employees so as to decrease their workload we have decided to
adopt ourselves to the ERP environment.
 What does it stands for?-
Enterprise resource planning (ERP) is business
management software—not typically a suite of
integrated applications—that a company can use to
collect, store, manage and interpret data from many
business activities, including: Product planning, cost.
Manufacturing or service delivery. Marketing and
sales.

10. V. INNOVATIONS
 In our attempt to make our jobs easier & better for our
business partners and do our jobs online in an
organized manner we have developed a new
application for tea selling & get a summary of all
transactions on real time basis –
EVERGREEN TEA- It is available on all the mobile
operating software namely android, ios & windows.
We have also developed a web link for it which is
routed through our website-
http://www.evergreentea.in/portal.html
From the lines of TATA GROUP- “Innovation is a pre-requisite
for any successful company”

11. VI. PREVIOUS YEAR’S
PERFORMANCE
1,492,660
1,000,498
2,115,898
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
Apex Tea
Exports Pvt
Ltd
Belgachi Tea
Company
Ltd
Evergreen
Dooars Tea
Pvt Ltd.
Tea Production in Kgs.
Tea Production in
Kgs.
Poly. ( Tea Production
in Kgs.)

12. ANALYSIS PREVIOUS YEAR’S
PERFORMANCE
• The average rates where very low for our factories in the
last year as compared to some of our competitors.
• We have to work hard to fetch better rates for our teas both
from the view point of production as well as the sales.
• The production team needs to ensure that they are giving
their best to produce quality teas & the sales team needs to
promote our factory teas.

13. VI. TARGET OF PRODUCTION &
SALES
The above target is achievable only when we work as a team and understand it is
Our joint responsibility to attain the same.
2,500,000 2,500,000 2,500,000 2,500,000
1,500,000
-
500,000
1,000,000
1,500,000
2,000,000
2,500,000
3,000,000
Apex Tea
Exports Pvt Ltd
Belgachi Tea
Estate Limited
Evergreen
Dooars Tea Pvt
Ltd
Govt Tea
Processing &
Packaging Unit
Maa Durga Tea
Factory
Estimated Production in Kgs.
Estimated Production in Kgs.

14. VII. NEW MEMBERS
Name Designation Location
1. Ratnesh Kumar
Thakur
Factory In-charge cum
Accountant
Factory
2. J.P. Sharma Production Manager Factory
3. Barun Roy Marketing & Sales
Executive
Corporate Office
4. Nisha Shyamsukha Senior Business
Developments
Executive (CS & LLB)
Corporate Office
5. Papai Das Junior Accountant Corporate Office

15. WELCOME ABOARD!
 To all the new employees we heartily welcome you to the
Evergreen Family!
 We hope to have a long & continued relationship with all of you
and grow with you.
 With your new insights & skills we hope to add values to our
organisation and become the pioneers of our Tea Industry!
 Welcome to Evergreen- adapt, strive & grow!

16. Time Spent
ProjectsWorkedOn
Get Familiar
Achieve
Mastery
WORKING TOWARDS MASTERY
Get
Experienced

17. VIII. GROWTH STRATEGIES

18. VALUE ADDITIONS FOR
IMPLEMENTING GROWTH STRATEGIES
How to achieve the above targets and take the company
to the heights it belongs to?
 Think BIG!
 Becoming dependable/Disciplined
 Learn to take responsibility & initiative
 Learn to become a team player! ( appreciate new
comers)
 Better your communication skills
 Never hesitate to improve upon your mistakes-
rectification is inevitable for growth !

19. SOME BASIC BUSINESS ETIQUETTES - A MUST TO
HAVE
Lets brush up few business ettiquettes which we must all possess to
become a better human being and becoming acceptable in the
business environment around us-
 Discipline
 Greetings & Communication Skills
 Dressing up & Presentability
 Teamwork- A must to survive & grow
 Respect for co-workers & seniors

20. Discipline
 Discipline is the first principle that makes a man to be adored in
the society. Your behaviour and discipline defines our work
culture.
 One should keep in mind that once he/she enters the factory
premises he/she needs to follow certain rules and build a work
culture which is smooth and friendly.
 It is then the duty of the managers to see whether the same
has been in place or not.
 Discipline includes dressing, behaving and the your way of
speaking.

21. Greetings & Communication Skills
 Everyone should greet each other as soon as you enter the
premises and see your seniors & co-workers. Greetings
can be in any language but it is important to be practiced
daily.
 Greetings make you feel noticed and creates a sense of
respect.
 You should speak in a soft note , as the way you talk will
definitely influence the people working under you.

22. Dressing up & Presentability
 How we dress really affect how we act.
 Everyone should be in the respective uniforms provided to them
and the same should be properly cleaned and ironed.
 Apart from your uniform , you should make yourself presentable
so as to suit your work environment.
 Proper distribution of aprons and head caps to all the operating
staff should be duty of the managers and seniors above them.
Also depositing of the same should be your duty while you leave
the premises.

23. TEAMWORK
"Teamwork is the ability to work together toward a
common vision. The ability to direct individual
accomplishments toward organizational objectives. It is
the fuel that allows common people to attain
uncommon results." --Andrew Carnegie
Everyone should consider themselves an important
part of the team and work towards achieving the
common goal.

24. 5. Respect amongst co-workers
It is important to conduct behaviour which help you earn respect,
remember “respect can be earned and not demanded”.
 Do’s-
a. Learn to respect people above you and below in your
organization.
b. Acknowledge/appreciate the good work of your sub-ordinates.
c. Practice to learn from your mistakes
 Don’t’s-
a. Loud telephonic conversation in premises as it disturbs others
b. Don’t take the credit of other’s work.
c. Blaming others when it is your fault

25. SOMETHING TO SHOW HOW YOU CAN
DO IT---
https://www.youtube.com/watch?v=B7r7YY_EO0A

26. THANK YOU