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Growth hacking vs traditional marketing

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What is Growth Hacking? • Faster way to get things done. • Increasing odds by trying multiple things.
Octazen:WhatThe Heck Did Facebook Just Buy Exactly,And Why? Who is Octazen? A Malaysian company that is very good at scraping data at scale without being detected Why did FB acquire them? The whole reason of the acquisition was because Octazen was a startup that could generate a social graph by importing contacts from different sources. Basically it could determine your long lost friends and suggest that you re-connect with them using Facebook. Now isn't this a Growth Hack!!!!
GROUND RULES THE MANTRA Stay hungry, Stay grounded. hungry = highly motivated, resourceful, determined grounded = never become complacent, never stop improving
WHAT IS NEEDED… Know your client Know your competition Know your customers/ users Speak their language
TIPS TO IMPLEMENT Different versions of Homepage Versions of Presentations Versions of social media intros Versions of social media covers Versions of email templates

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Growth hacking vs traditional marketing

  • 1.
  • 2. What is Growth Hacking? • Faster way to get things done. • Increasing odds by trying multiple things.
  • 3. Octazen:WhatThe Heck Did Facebook Just Buy Exactly,And Why? Who is Octazen? A Malaysian company that is very good at scraping data at scale without being detected Why did FB acquire them? The whole reason of the acquisition was because Octazen was a startup that could generate a social graph by importing contacts from different sources. Basically it could determine your long lost friends and suggest that you re-connect with them using Facebook. Now isn't this a Growth Hack!!!!
  • 4. GROUND RULES THE MANTRA Stay hungry, Stay grounded. hungry = highly motivated, resourceful, determined grounded = never become complacent, never stop improving
  • 5.
  • 6. WHAT IS NEEDED… Know your client Know your competition Know your customers/ users Speak their language
  • 7. TIPS TO IMPLEMENT Different versions of Homepage Versions of Presentations Versions of social media intros Versions of social media covers Versions of email templates