Authentic Personal Branding

2. AUTHENTIC PERSONAL BRANDING Dr. Hubert Rampersad MASTER CLASS [email_address] www.personalbranding-university.com www.Total-Performance-Scorecard.com

3. Branding is influencing; Creating a brand identity that associates certain perceptions and feelings with that identity. Difference between Marketing, Sales, and Branding Marketing is presenting; Creating a market by sending messages to the target audience, to let the customer know the product exists. Sales is convincing; Selling is skills to convince the audience that they can’t do it without the product or service.

4. no dream + no self-knowledge + no mindset change + no personal integrity + no learning + no passion + no sharing + no love = no A uthentic P ersonal Branding “ We can only respect others when we respect ourselves. We can only give, when we give to ourselves. We can only love, when we love ourselves ”-- Abraham Maslow

5. US edition http://www.amazon.com/Authentic-Personal-Branding-Blueprint-Leadership/dp/1607520990/ref=sr_1_6?ie=UTF8&s=books&qid=1242597283&sr=1-6

6. Malaysian edition http://www.pearsoned.com.my/index.php?option=products&task=article&id=645

7. Dutch edition http://www.quist.nl/?fuseaction=142

8. South African edition http://www.kr.co.za/scripts/WebStorePub.dll/ProductInfo?hMerchantID=73&CatID=1024&ProductID=454879

9. Brazilian edition http://www.elsevier.com.br/site/produtos/Detalhe-produto.aspx?tid=2938&seg=6&isbn=9788535229752&cat=34&origem=Busca

10. Spanish edition http://www.soymayornoviejo.com/4/560/tu-marca-personal.html http://www.marcialpons.es/fichalibro.php?id=100850865

11. Indian edition Sara.Books New Delhi, India [email_address]

12. Indonesian edition http://www.bookoopedia.com/daftar-buku/pid-25676/authentic-personal-branding.html

13. Vietnamese edition http://www.123mua.com.vn/xem?sp=VNTHWSAVUM

14. New Book: "Be The CEO of Your Life: The Ultimate Authentic Personal Branding Formula for Standing Out from the Crowd” http://globalvisionpub.com/Bookdesc.aspx?id=1327

15. Authentic Personal Branding : An Interview with Hubert Rampersad in BusinessWeek by Marshall Goldsmith BusinessWeek's bestselling author Marshall Goldsmith has an interesting interview with the world's leading authority on Authentic Personal Branding, Dr. Hubert Rampersad. The discussion covers his new blueprint for building and aligning a powerful leadership brand. http://www.businessweek.com/managing/content/sep2009/ca20090929_228578.htm

16. DMAIC Model Aligning Human Capital to Business Success Executives/Leaders Middle management Employees A L I G N M E N T A L I G M E N T

17. DMAIC Model Aligning Human Capital to Business Success Executives/Leaders Middle management Employees A L I G N M E N T A L I G M E N T Corporate Personal Total Performance Scorecard & Corporate Branding Authentic Personal Branding Personal Balanced Scorecard TPS-LEAN SIX SIGMA & PROJECT BSC Your organization

18. DMAIC Model Aligning Human Capital to Business Success A L I G N M E N T A L I G M E N T Corporate Personal Your organization

19. Our Products Meaningful & measurable metrics and actions with Corporate Balanced Scorecard M E N T Employee engagement and commitment with Talent Management Tangible performance results and a high performance culture with Personal Brand Coaching & Personal BSC Coaching Aligning Human Capital To Business Success N Neutralizing process waste and realizing higher customer satisfaction with TPS-Lean Six Sigma & Project BSC G I L A Accountability for achievement according to the Total Performance Scorecard & Corporate Branding Leadership Development according to the Personal Balanced Scorecard Integrity Development by aligning yourself according To Authentic Personal Branding Guidance for Middle Management according to Authentic Personal Branding Narrow gaps between talent and opportunity with Authentic Personal Branding © TPS International Inc .