1) Enterprises want mobile device management for security, integration, and cost control while users want device choice and usability. 2) The iPhone can be managed through its lifecycle including provisioning, managing, and decommissioning if lost/stolen with some security though limited encryption and a sandbox approach. 3) The document discusses making the iPhone more enterprise friendly through improved security, management, and supporting business applications through email access and a consolidated inbox.

1. Incorporating the Apple iPhone into the Enterprise
Senthil Krishnapillai, Director of Product Management

2. What enterprises want?
• What matters to IT?
• Security & Management
• Integration with existing infrastructure
• Supportability & controlling cost
• What matters to users?
• Device choices
• Usability
• Features and applications

3. Managing and Securing the Device Life Cycle
Provision Production
Manage Manage
ion
• Assign group membership and policies • Track asset data
• Configuring device for connectivity • Update/repair software
vis
• OTA delivery of management client • Monitoring & self-healing
• Initial application deployment • Maintain/modify device & app configuration
Pro
Pr
• Distribute & update LOB data & files
od
Secure • Software license usage and tracking
• Establish security policies • Scheduled and automate activities
uc
• Initialize power-on password • Remote Control of devices
ti
• Install and encrypt data on device
on
• Install & configure AV, firewall,
port/peripheral controls Secure
• Back-up device data
• Apply patch and security updates
Decommission • Enforce security policies
• Monitor/track security violations/threats
Decommission • Compliance activity logging
Secure Manage
• Disable lost/stolen device • Reprovision/reimage device
– Remote kill/lock – Replacement device-same user
– Access violation lock – Repurposed device
– “Data fading” • Redeploy software assets
• Disable device, network, application • Restore data (after device kill)
access

4. Communication
• Communication Security
– End-to-end encryption (SSL/TLS vs. data
encryption)
– Certified against standards (FIPS 140-2..)
• Deployment Security
– Behind the firewall or hosting solution
• Data Staging (NOC vs no NOC)

5. iPhone as enterprise device
• Communication
• SSL and VPN support
• Encryption libraries available
• Security
• No on-device encryption support
• Sandbox approach provides limited protection
• Management
• Limited Security through and iPhone Web Configuration Utility
• ActiveSync provides limited Support
• Deployment
• Through AppStore; may not work for enterprise applications
• Adhoc distribution: For internal developed applications

6. Enterprise User
Enterprise User wants..
• Wireless email
• Wireless PIM
• Business Applications

7. Wireless Email & PIM
Wireless Email
• Built-in Secure IMAP Client
• Exchange ActiveSync support
• Custom Email client
Wireless PIM
• Exchange ActiveSync
• APIs to access Contacts
• No APIs to access Calendar
• Custom Calendar application

8. Mobile Enterprise
Mobile Platform
Data Driven • 4GL RAD Tooling
Mobile Inbox Applications • Design once, deploy to multiple
of the Future • Mobile & Embedded devices
• Fast Email SQL Database • Message-based architecture
• Business • Mobile data • Mobilization of multiple applications
Process synchronization and business processes
Mobilization • SQL Developers • Enterprises with strategic
• 24X7 Mobile • Embedded ISVs view of mobility
Executive
Device Management and Security

9. Approach: Inbox of the Future
• Mobilize business process and work-flow to devices using an
email-centric approach
• Medium and large enterprise have an average of 60 business
processes
• Purchase Order Approvals
• HR Requisitions
• CRM Sales follow-up workflow
• Expense approvals
• Consolidated in a single Inbox for seamless user experience
• Increase ROI in wireless-email solution by delivering simple
processes as email messages

10. Introducing Inbox of the Future
•Mobilize business process and work-flow
to devices using an email-centric approach
• Purchase Order approval, CRM Alerts, Notification,
Sales bid approval etc.
• User can act on critical business processes in a
timely manner
• Improve response time to keep business workflow
moving
•Consolidated in a single Inbox for seamless
user experience
• Leverage familiar and intuitive inbox experience
• Avoid launching separate applications

11. Mobile Productivity Applications
Approve View Sales
Purchase Activities
Orders
Receive Approve
Alerts Expense
Reports

12. Information Anywhere Suite
Platform for • Email and Collaboration
Strategic Mobility • Secure access to email, calendar,
contacts, tasks and notes
• Enterprise instant messaging and
presence services
• Management
• Market-leading technology optimized for
mobile environments and frontline devices
• Security
• Authentication and encryption services as
well as protection against lost or stolen
devices
• Mobile Application Enablement
• Middleware and tools to create
high-performance mobile applications to
leverage the platform

13. Thank you!
For more information visit
www.sybase.com/iPhone