3. We don’t have a choice
on whether we DO
social media, the
question is how well we
”
DO it.
Erik Qualman, an American author of
Socialnomics: How Social Media Transforms the
Way We Live and Do Business.
4. 78% of people trust the
recommendations of other
consumers; while only 14% of
people trust advertisements.
Nielsen: “Trust In Advertising” report.
5. Social media is only going to
become persuasive and as such
become a critical factor in the
success or failure of any
business.
Brian Solis, Social Media Manifesto
6. Social media is not a
fad. It’s a fundamental
shift in the way we
communicate.
14. Three days is (definitely)
fun-guarantee for Social Media
users, as well as community
and start-ups.
Why?
15. Why?
The time is fitted with the completion of the Eid
holiday. The event would be great for Social
Media users to meet after as it would be on
cultural celebration event, Halal Bihalal.
It also part of consideration to held
Social Media Fest. annually, after the
completion of the Eid holiday.
17. The event grew not only in terms of the number of
exhibiting communities, start-ups, and visitors present but
also in physical size.
“ For the first time, a festival hold on a
whole building of commercial area such
as mall ”
in which specially designed to accommodate the
overwhelming demand for the full-package show that
quickly become the Social Media users party to be at.
18. Who will be participate on the event?
Social Media users
Community in which using
Social Media as part of
their activity
Public figure that actively
put a high role in Social
Media platform
Start-ups with Social
Media feature
Brand or commercial
business that popped in
Social Media for
campaign.
21. How ?
Socmed Fest fX as a venue for
Website stage and
Platform for meetup
article, photo and Facilitate
videos activities
Available (sharing,
nationwide talkshows and
(personal, entertainment)
community, start- Interactive
ups) activities for
Social Media
users
23. More cool programs!
Quizzes and games
• Competition and games for visitors and participants
Meet ups
• Sessions of selected community, startups and
influential peoples to interact with followers and visitors
about their activities in designated meet up area of fX
tenants
Entertainments
• Special performances from entertainers and/or public
figures
24. Yes, we’re not done yet, post event…
Campaign review
• Share, monitor and responding event reviews
through social media and mainstream mass
media
Share the videos
• Publish and share behind the scene video and
event highlight via social media
Follow up
• Follow up lists of communities and fX tenants to
generate the activity via social media better than
before