8. ~The Conversation ~
blogging, commenting or contributing - the currency of social networking.

12. Social Media and Employment
Digital Communications Can Get You A Job!
Research is showing that the majority of recruiters are using social media to
source candidates.

13. And can cost you a job!
http://www.youtube.com/watch?v=ddZWkhItPuI&feature=related

16. Social Capital
Strength of Weak Ties
Social capital is a sociological concept which refers to the value of
social relations and the role of cooperation and confidence to achieve
positive outcomes. The term refers to the value one can get from their
social ties

17. Structural Holes on the Net
diminishing the power of the middle man
A Personal Account

18. Organizational Structure and Culture
“A Power Elite”
http://theyrule.net/

19. Six Degrees of Separation
http://www.npr.org/player/v2/mediaPlayer.html?
action=1&t=1&islist=false&id=18417083&m=18417060

22. In the past….

23. With Web2.0…

29. The Pitfalls of the Digital World
Communication gone wrong.*
*Although the following is a comedic exaggeration, employers and recruiters are recruiters are using
technology to make hiring decisions.
http://www.youtube.com/watch?v=d0H5sn1CkAc&feature=related

30. Great Opportunities to Further Your
Career Through Social
Connectedness
Now WEB 2.0 offers the ability to
talk outside the usual channels
1. Personal Publishing (blogs)
2. Easy to create and edit websites (wikis)
3. Publish and share photos, video (Flickr, YouTube)
4. Lots of ways to share and collaborate

32. PRIVACY CONCERNS

33. From embarrassing photos to drunken texts,
Facebook users are notorious for sharing too much
information.
Will that off-hand comment or picture affect your job
chances?
Source: http://www.nbcchicago.com/news/tech/Facebook-on-Location-with-McDonalds-93255279.html#ixzz0nWsYglsj

34. “The reality is that nothing on Facebook is really
confidential. Facebook is founded on a radical social
premise -- that an inevitable enveloping transparency will
overtake modern life."

35. The Machine is US/ing Us
http://www.youtube.com/watch?v=6gmP4nk0EOE

36. dana boyd - Researcher at Microsoft Research New
England and a Fellow at the Harvard Berkman Center
for Internet and Society.
Boyd’s Law:
“Adding more users to a social network (site)
increases the provability that it will put you in a
awkward circumstance.”

37. Facebook: The Entire Web Will Be Social
By Liz Gannes Apr. 21, 2010
 Social plugins are little
widgets that bring Facebook
to the rest of the web. They
offer “instant
personalization”
 Creates a persistent
relationship with you
around that content. Sites
give Facebook semantic
information around the thing
you liked — for instance, the
title, type, genre and city for a
band you like on Pandora.

38. W her e and how you give up your
privacy
(anyone can badmouth you with the world and you may be helpless to stop it)
1. Messaging and online communication
2. Photo and video sharing sites
3. Giving reviews and opinions
4. Social bookmarking and tagging
5. Communities and groups
6. Virtual worlds and gaming
7. Collaboration and sharing

39. What is data
how does it affect privacy?
http://www.youtube.com/watch?v=YxIdtOHs2YE
We need to educate ourselves by reading those terms of
service contracts, noting which sites are sharing and which
ones aren’t as well as being vigilant as to what kind of
personal data we’re so eagerly sharing with the world.