Now email marketing is traditional way to send messages. Push notification is a new technology through which website's owner can send unlimited number of notifications/messages to their website's visitors free of cost while they are off-site. It is an advanced and best method to send instant messages.

1. The Next Big Thing after Email Marketing is Here
It is 2016 & you have run out of new marketing ideas. Posters, hoardings & newspaper ads are
things of the last century. Television & web click to open ads do not cut it anymore. Even email
marketing & bulk messaging services do not strike the chord anymore. What are your options?
Read on…
In the ultra competitive global market that firms have to operate in today, staying connected
with your customers is not an advantage but a need. If you do not connect to the next prospective
customer within minutes, chances are that he/she will end up in the customer list of one of the n
number of competitors that you have out there. On the other hand, staying connected with your
existing customers is also of paramount importance as otherwise they will just drift off to
someone else who will pitch a better deal to them. Sales teams of firms come up with new &
better products on a regular basis. The marketing team thinks out the best deals possible given
the market scenario. Informing the existing as well as new customers about these deals & getting
them interested is an ardous task at the very least. Also, with the concept of customer
involvement getting centrestage in the modern day business mechanism, getting their feedbacks
& prompt responses is a key to lasting success. Channel has also to be kept in mind as people
have moved on from laptops & PCs to tablets & smartphones.

2. Almost all good business houses have realized this need of the day & have come up with
strategies which have met with moderate success. Starting an sms response chain is resorted to,
with the problem that customer tends to get bored & drift off. Email feedbacks have the same
issue. Bulk mails just end up clogging the spam folder of the receiver until they are deleted
enmass. Pushing for surveys & click buttons on sites are also passé since the customers have
gotten smart to these & do not want to waste their time. They just navigate away. Push
notification services are becoming a rage these days due to the fact that they achieve all the
aforementioned goals without any of the disadvantages that other such strategies suffer from.
Such a service is highly personalized & since it is seen as a notification pushing to get opened,
the receiver is left with no other option but to click it. Its highly interactive nature catches the
fancy of the opener & the chain reaction triggered by it not just conveys all that a business may
seek to convey to a new/existing customer, but also at the same time generates valuable feedback
that the sender desires. Its cross platform compatibility ensures that wherever the receiver is, be
it his/her bedroom with a PC or a tube with a tablet in his/her hand, your customer is always
within your reach.
So, take the next quantum leap & switch over to our firefox & chrome push notifications services
to make sure that you are ahead of the curve running a 22nd
century business house.
Source: https://www.pushalive.com/blogs/post/The-Next-Big-Thing-After-Email-Marketing-is-Here