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Working Together to Improve
       Border Management

                       Donna F. Davis
       Associate Professor, Marketing
      Georgie G. Snyder Professorship
$281 B

                $315 B




2011 U. S. Census Foreign Trade Data




                                       2
300              Top 5 US Export Markets
               250
                                                                                          Canada is the #1 customer
                                                                                                       for US goods.
US$ Billions




               200

               150

               100                                                                         The US is the #1 customer
                50
                                                                                                for Canadian goods.
                 0
                     Canada    Mexico        China   Japan                   Germany


                     2011 US Census Bureau
                                                                               350              Top 5 Canadian Export Markets
                                                                               300
                                                                               250
                                                                               200
                                                             CAD$ Billions



                                                                               150
                                                                               100
                                                                                50
                                                                                 0
                                                                                       United     Other    Other OECD   Japan        United
                                                                                       States   European                            Kingdom
                                                                                                 Union

                                                                                                           2011 Statistics Canada



                                                                                                                                              3
4
Customs   Regulation


   Port                Service
efficiency            structure




                                  5
6
Soft infrastructure is made up of
capabilities embedded in
human resources, social
structures, and business and regulatory
environments of border crossings that
facilitate or impede international trade.


                                            7
8
The Soft Infrastructure

Leadership                                         Mission alignment
Relationship management                            Shared standards
Global horizon                                     Information integration
                   Collaborative     Interagency
                    Capability       Cooperation




                              Service
                            Orientation


                      Differentiated services
                      Responsiveness
                      Trained personnel
                                                                     9
“So, leadership makes a
difference, which this is
about. Leadership makes a
difference.”

“…work on the
relationship, the
relationship, the
relationship.”

“Some are like, ‘I want a little
chunk of the profits here; I
want to run him [a trucker]
through my town.’
No, no, get beyond that.”

                                   10
11
Mission Alignment

   The Canada Border Services Agency works to ensure Canada's security and
 prosperity by managing the access of people and goods to and from Canada.




We are the guardians of our Nation’s borders.
We are America’s frontline.
We safeguard the American homeland at and beyond our borders.
We protect the American public against terrorists and the instruments of
terror.
We steadfastly enforce the laws of the United States while fostering our
Nation’s economic security through lawful international trade and travel.
We serve the American public with vigilance, integrity and professionalism.


                                                                       12
“There’s an issue around
standards … Canada would have
to harmonize with the US. It’s
not going to work. It’s
cooperation – recognizing
differences and then cooperating
by respecting the way they do
things.”

Pre-clearance information
received via FAST program
reported to be working to provide
one view of commercial traffic.




                                    13
“Most of the people coming
through here are on
legitimate business and are
not a problem.”

“There are a lot of people in
certain political
appointments that don’t
understand what’s going on
here.”

“It makes a difference
…That guy who lives in Wild
Horse is probably one of the
nicest ones in the country.”


                                14
15
Lessons learned …
1. Collaborative capability at the regional level is making a
   difference.
2. The private sector is leading the public sector in efforts to
   improve the soft infrastructure.
3. Interagency cooperation is a moving target. Commercial
   trade will have to work around this barrier in the near
   term.
4. The technology is largely in place to support better
   service at the Canadian/US border.
5. Continuing to build and strengthen the distributed
   network of local/regional efforts is the (only) way
   forward.

                                                            16
THANK YOU!




             17

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Border Cooperation - Donna Davis

  • 1. Working Together to Improve Border Management Donna F. Davis Associate Professor, Marketing Georgie G. Snyder Professorship
  • 2. $281 B $315 B 2011 U. S. Census Foreign Trade Data 2
  • 3. 300 Top 5 US Export Markets 250 Canada is the #1 customer for US goods. US$ Billions 200 150 100 The US is the #1 customer 50 for Canadian goods. 0 Canada Mexico China Japan Germany 2011 US Census Bureau 350 Top 5 Canadian Export Markets 300 250 200 CAD$ Billions 150 100 50 0 United Other Other OECD Japan United States European Kingdom Union 2011 Statistics Canada 3
  • 4. 4
  • 5. Customs Regulation Port Service efficiency structure 5
  • 6. 6
  • 7. Soft infrastructure is made up of capabilities embedded in human resources, social structures, and business and regulatory environments of border crossings that facilitate or impede international trade. 7
  • 8. 8
  • 9. The Soft Infrastructure Leadership Mission alignment Relationship management Shared standards Global horizon Information integration Collaborative Interagency Capability Cooperation Service Orientation Differentiated services Responsiveness Trained personnel 9
  • 10. “So, leadership makes a difference, which this is about. Leadership makes a difference.” “…work on the relationship, the relationship, the relationship.” “Some are like, ‘I want a little chunk of the profits here; I want to run him [a trucker] through my town.’ No, no, get beyond that.” 10
  • 11. 11
  • 12. Mission Alignment The Canada Border Services Agency works to ensure Canada's security and prosperity by managing the access of people and goods to and from Canada. We are the guardians of our Nation’s borders. We are America’s frontline. We safeguard the American homeland at and beyond our borders. We protect the American public against terrorists and the instruments of terror. We steadfastly enforce the laws of the United States while fostering our Nation’s economic security through lawful international trade and travel. We serve the American public with vigilance, integrity and professionalism. 12
  • 13. “There’s an issue around standards … Canada would have to harmonize with the US. It’s not going to work. It’s cooperation – recognizing differences and then cooperating by respecting the way they do things.” Pre-clearance information received via FAST program reported to be working to provide one view of commercial traffic. 13
  • 14. “Most of the people coming through here are on legitimate business and are not a problem.” “There are a lot of people in certain political appointments that don’t understand what’s going on here.” “It makes a difference …That guy who lives in Wild Horse is probably one of the nicest ones in the country.” 14
  • 15. 15
  • 16. Lessons learned … 1. Collaborative capability at the regional level is making a difference. 2. The private sector is leading the public sector in efforts to improve the soft infrastructure. 3. Interagency cooperation is a moving target. Commercial trade will have to work around this barrier in the near term. 4. The technology is largely in place to support better service at the Canadian/US border. 5. Continuing to build and strengthen the distributed network of local/regional efforts is the (only) way forward. 16