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4M: Four -MArkets Analysis for Emerging Economics byEric Werker HBR
1.
4M: Four Markets
Analysis for Emerging Economies
2.
Emerging Markets are
defined by A) Weaker Institution B) Low factor prices
3.
4.
5.
Based on Weaker
Institution and Low factor Prices four distinct markets derived are 1. MAGICIANS 2. RENTIERS 3. WORKHORSES 4. POWERBROKERS
6.
Four Markets Competitive Magicians High-rent Rentiers Domestic Market e.g. Natural resource exporters Workhorses Exportoriented e.g. Manufactures or
Services for export Powerbrokers e.g. Small retailers, Local producers, Resturants e.g. Legislative monopolies Natural Monopolies
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