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Global Study of Web 2.0 Use in Organizations Mihaela Vorvoreanu, Ph.D. Computer Graphics Technology Organizational Leadership and Supervision mihaela@purdue.edu Lorraine Kisselburgh, Ph.D. Department of Communication lorraine@purdue.edu Eugene Spafford Computer Science, CERIAS spaf@purdue.edu Preeti Rao Graduate Student, CERIAS raop@purdue.edu CERIAS
McAfee Report: September 27 http://newsroom.mcafee.com/images/10039/Web2report.pdf
Methods
Findings
Benefits Importance New revenue streams 73% Communication & collaboration 57-65% Customer Service 40-45% Marketing 40% “Web 2.0 important for business operations” 42%
Reputation9% Legal Risks 15% Security49% Productivity27%
65% 65% 51% 39% 29%
51% 44% 24% 21% 10%
35% 70% have had securiy incidents in past year 15% 11% Average cost:$ 2 million 10% 7%
79% 58% 53% 31% 27%
Global Study of Web 2.0 Use in Organizations Mihaela Vorvoreanu, Ph.D. Computer Graphics Technology Organizational Leadership and Supervision mihaela@purdue.edu Lorraine Kisselburgh, Ph.D. Department of Communication lorraine@purdue.edu Eugene Spafford Computer Science, CERIAS spaf@purdue.edu Preeti Rao Graduate Student, CERIAS raop@purdue.edu CERIAS

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Mcafee cerias_symposium_2011

  • 1. Global Study of Web 2.0 Use in Organizations Mihaela Vorvoreanu, Ph.D. Computer Graphics Technology Organizational Leadership and Supervision mihaela@purdue.edu Lorraine Kisselburgh, Ph.D. Department of Communication lorraine@purdue.edu Eugene Spafford Computer Science, CERIAS spaf@purdue.edu Preeti Rao Graduate Student, CERIAS raop@purdue.edu CERIAS
  • 2. McAfee Report: September 27 http://newsroom.mcafee.com/images/10039/Web2report.pdf
  • 5. Benefits Importance New revenue streams 73% Communication & collaboration 57-65% Customer Service 40-45% Marketing 40% “Web 2.0 important for business operations” 42%
  • 6. Reputation9% Legal Risks 15% Security49% Productivity27%
  • 7. 65% 65% 51% 39% 29%
  • 8. 51% 44% 24% 21% 10%
  • 9. 35% 70% have had securiy incidents in past year 15% 11% Average cost:$ 2 million 10% 7%
  • 10. 79% 58% 53% 31% 27%
  • 11. Global Study of Web 2.0 Use in Organizations Mihaela Vorvoreanu, Ph.D. Computer Graphics Technology Organizational Leadership and Supervision mihaela@purdue.edu Lorraine Kisselburgh, Ph.D. Department of Communication lorraine@purdue.edu Eugene Spafford Computer Science, CERIAS spaf@purdue.edu Preeti Rao Graduate Student, CERIAS raop@purdue.edu CERIAS