2. Jan 23 Learning Goals
1. Appreciate the importance of user-centered
design (user error = design error)
2. Distinguish between UCD and design as art
3. List the major steps of UCD
4. Identify examples of affordances

7. http://www.nngroup.com/articles/medicalusability/

12. User error
=
Poor
design

13. design
User error
=
Poor
design

14. UC
design
Engineering practice

15. UC
design
Goals?
How do we know if
a product is successful?

17. 3 paradigms
3
2
1
User experience: and Things should be
pleasant to use.
Usability: and Things should be easy to use.
Engineering: Things should work.

18. How ?

19. User-centered
design
process
Launch
Production
Conceptual
Design
Requirements
Analysis

20. Identify users / user groups
Understand user goals & needs
Understand client goals & needs
Technical requirements &
limitations
Research previous versions
Research competition
Requirements
Analysis
Conceptual
Design
Research & Evaluation
Production
Launch

21. Brainstorming
Sketches
Mockups, wireframes, prototypes
Prototype evaluation
Information architecture
Requirements
Analysis
Conceptual
Design
Research & Evaluation
Production
Launch

22. Production
Evaluation: usability testing
Requirements
Analysis
Conceptual
Design
Research & Evaluation
Production
Launch

23. Quality assurance
User problem tracking
Requirements
Analysis
Conceptual
Design
Research & Evaluation
Production
Launch

24. iterative
process
users
Next
steps:
Apply process
Understanding users

25. Affordance
Examples around you?

26. Affordance
How can the concepts of
affordance & mental models
help accomplish UCD goals?

27. Affordance
• Teams of 3
• Find 3-4 examples of affordances on a phone
Discuss:
How can the concepts of
affordance & mental models
help accomplish UCD goals?