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Product Managers: How to
get your developers love
you?
Andrei Rebrov
CTO & Co-founder @ Scentbird
Who Am I
• Software developer for
8 years (Avis UK, UBS
Investment Bank)
• Agile engineering coach
at ScrumTrek
• CTO & Co-founder at
Scentbird
Agenda
• Why product managers and developers
might not like each other
• Why communications are so hard
• How to talk to each other and finally get a
result we want
TYPICAL PROBLEMS
Documentation
• Cover-Your-Ass
Development
• Usually outdated
• People don’t like to
read it
Wrong Estimates
Lack of Transparency
AS A RESULT…
Communications are hard
Imagine tree
What might help
• Story Mapping
• Spec By Example
Story Mapping
EXERCISE
EXERCISE
Q & A
Thank you!
Follow me as @andrebrov:
• twitter
• medium
• facebook
• githhub

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