The document summarizes key differences between product management in startups versus large organizations. In startups, product managers have more ownership and accountability, with an emphasis on bias for action and solving undefined problems quickly through minimal viable products. In large companies, product management involves managing larger scopes and scales with more defined processes but less autonomy. The document advises determining the right fit based on one's strengths in customer focus, problem-solving, stakeholder management and bias for action. It promotes online courses to build product management skills for various stages of a company.

1. Product Management in Startups vs Big Org
by Amazon Product Leader
www.productschool.com

2. CERTIFICATES
Your Product Management Certificate Path
Product Leadership
Certificate™
Full Stack Product
Management Certificate™
Product Management
Certificate™

3. Corporate
Training
Level up your team’s Product
Management skills

4. Free Product Management Resources
BOOKS
EVENTS
JOB PORTAL
COMMUNITIES
bit.ly/product_resources
COURSES

5. Product
Management:
Startups vs big-tech
01
Juhi Parekh

6. 02
Early-stage startups (0 -> 1) :
Growth-stage unicorn (1 -> n) :
Big-tech (n+) :
Background
B2B SaaS & consumer-tech
*content in this presentation does not represent Amazon or any of my previous employers

7. 03
Agenda
What does a Product Manager do?
What factors differ between
startups & big-tech?
Choose the right fit for you
Core competencies of a PM

8. 04
What does a
Product
Manager do?

9. 05
WHY WHAT HOW
W h a t i s t h e p r o d u c t w e
w a n t t o b u i l d t o s o l v e t h e
p r o b l e m ?
W h o i s g o i n g t o u s e i t ?
W h a t h y p o t h e s i s a r e w e
v a l i d a t i n g ?
H o w d o w e k n o w i f i t i s
s u c c e s s f u l ? I s t h i s p r o d u c t
f e a s i b l e ?
W h a t i s t h e p r o b l e m w e
a r e t r y i n g t o s o l v e ?
H o w b i g i s t h i s p r o b l e m
W h y i s t h i s a p r o b l e m ?
W h y i s i t i m p o r t a n t t o
s o l v e ?
W h y a r e w e b u i l d i n g t h i s
p r o d u c t ?
W h i c h M V P c a n b e b u i l t t o
t e s t i f t h e p r o b l e m c a n b e
s o l v e d ?
W h i c h a r e t h e m o s t i m p o r t a n t
f e a t u r e s t o w o r k o n f i r s t ?
H o w w i l l l a u n c h a n d r e l e a s e
c o m m u n i c a t i o n w o r k ?
D o w e h a v e a r o l l o u t p l a n ?
Problem definition Product definition Development planning

10. 06

11. 07
04
Accountability/
Bias for action
05
Ownership
Core competencies of a PM
01
Customer
Bias
02
Problem
Solving
03
Stakeholder
Management

12. 08

13. 09
Factors that differ
in startups & big-
tech

14. 10
Pace & Prioritisation
Process
Stakeholder
Management / Agency
Scope vs Scale Ownership
Network &
Brand

15. 11
Scope vs scale
Process
Ownership

16. 12
Stakeholder
Management /
Agency
Network & Brand

17. 13

18. 14
Choose the
right fit for
you
Core competencies
Company fit

19. 15
Thank you!
juhiparekh
Juhi Parekh
juhiparekh94

20. www.productschool.com
Part-time Product Management Training Courses
and
Corporate Training