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Business CoachingBusiness Coaching
Historical PerspectiveHistorical Perspective
What is it/What is it not?What is it/What is it not?
Why use it?Why use it?
Who is using it now?Who is using it now?
What are the keys to success?What are the keys to success?
How do I select a coach?How do I select a coach?
What does a coach cost?What does a coach cost?
Practical ExamplesPractical Examples
Your questionsYour questions
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Business CoachingBusiness Coaching
Historical PerspectiveHistorical Perspective
First used in sports in 1831.First used in sports in 1831.
Business coaching started in 1930’s andBusiness coaching started in 1930’s and
grew slowly into the 1960’s.grew slowly into the 1960’s.
Since the 1990’s business coaching hasSince the 1990’s business coaching has
exploded.exploded.
Worldwide over 20,000 certified coachesWorldwide over 20,000 certified coaches
exist.exist.
40,000 coaches generate $2.4B and40,000 coaches generate $2.4B and
growing at 18% per year.growing at 18% per year.
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Business CoachingBusiness Coaching
Initially used for performance issues.Initially used for performance issues.
Today, top reasons in order of importance:Today, top reasons in order of importance:
Leadership DevelopmentLeadership Development
Transition (Into New Position or Organization)Transition (Into New Position or Organization)
High Potential Talent RetentionHigh Potential Talent Retention
Performance IssuesPerformance Issues
Career CoachingCareer Coaching
Intercultural Sensitivity (Foreign Transitions)Intercultural Sensitivity (Foreign Transitions)
Source:Source: Trends in Executive Development SurveyTrends in Executive Development Survey , 2004 Executive, 2004 Executive
Development AssociatiesDevelopment Associaties ..
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Business CoachingBusiness Coaching
What is it?What is it?
A one-on-one development of anA one-on-one development of an
organization leader designed to:organization leader designed to:
Help you change your perspective.Help you change your perspective.
Exceed previous limitations.Exceed previous limitations.
Set and reach better more worthwhile goals.Set and reach better more worthwhile goals.
Produce results more easily and quickly.Produce results more easily and quickly.
Reinforce and sharpen desired skills so youReinforce and sharpen desired skills so you
can be the best you can be.can be the best you can be.
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Business CoachingBusiness Coaching
How is different from other services?How is different from other services?
ManagingManaging- Making sure people do what they- Making sure people do what they
know how to do.know how to do.
TrainingTraining - Teaching people how to do- Teaching people how to do
something they do not know how to do.something they do not know how to do.
MentoringMentoring – Showing people how people who– Showing people how people who
are really good at doing something do it.are really good at doing something do it.
ConsultingConsulting – Showing people a solution to the– Showing people a solution to the
problem.problem.
Sports CoachesSports Coaches – Showing people how to– Showing people how to
beat others.beat others.
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Business CoachingBusiness Coaching
The Art of CoachingThe Art of Coaching
Painting vs. SculpturePainting vs. Sculpture
Painters start with a blank slate and addPainters start with a blank slate and add
ingredients to add value and create aingredients to add value and create a
product.product.
Sculptures start with a complete productSculptures start with a complete product
and bring out the best of what is alreadyand bring out the best of what is already
there.there.
Consultants paint and Coaches sculpt.Consultants paint and Coaches sculpt.
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Business CoachingBusiness Coaching
Who Uses Them?Who Uses Them?
70% of Fortune 50070% of Fortune 500
Hospitals and Non-Profits – UAB MedicalHospitals and Non-Profits – UAB Medical
System assigns one to every new DepartmentSystem assigns one to every new Department
Head, Administrative and Executive officer.Head, Administrative and Executive officer.
Fast growing organizationsFast growing organizations
Competitive industries seeking to retain talentCompetitive industries seeking to retain talent
2009 Sherpa Executive Coaching survey found2009 Sherpa Executive Coaching survey found
91% of organizations using coaches rated91% of organizations using coaches rated
benefits asbenefits as somewhat high to very high.somewhat high to very high.
92% of those coaches would hire one again!92% of those coaches would hire one again!
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Business CoachingBusiness Coaching
Basic ApproachBasic Approach
Client determines the agenda, coachClient determines the agenda, coach
determines the approach.determines the approach.
Primarily focused on intrapersonal goalsPrimarily focused on intrapersonal goals
within the context of the organization vs.within the context of the organization vs.
total personal goals of life coaching.total personal goals of life coaching.
Coach uses trained skills of reflectiveCoach uses trained skills of reflective
listening, Socratic questioning, and goallistening, Socratic questioning, and goal
setting to guide progress.setting to guide progress.
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Business CoachingBusiness Coaching
Normal engagements are 3-6 monthsNormal engagements are 3-6 months
initially; trend toward 12 months.initially; trend toward 12 months.
In person-2/3; telephone/online-1/3.In person-2/3; telephone/online-1/3.
Most coaches allow termination based onMost coaches allow termination based on
unsatisfactory results.unsatisfactory results.
Usual sessions are 3-5 hours per month.Usual sessions are 3-5 hours per month.
Biweekly and monthly = 75%.Biweekly and monthly = 75%.
Rates run from $750 to $3,000 per month.Rates run from $750 to $3,000 per month.
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Business CoachingBusiness Coaching
Experience – Business and CounselingExperience – Business and Counseling
CertificationCertification
International Coach FederationInternational Coach Federation
Worldwide Association of Business CoachesWorldwide Association of Business Coaches
International Coaching CouncilInternational Coaching Council
Christian Coaches NetworkChristian Coaches Network
ReferencesReferences
Interpersonal Comfort LevelInterpersonal Comfort Level
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Business CoachingBusiness Coaching
Small business owner seeking toSmall business owner seeking to
transition from day to day operations totransition from day to day operations to
retirement.retirement.
New president seeking to build aNew president seeking to build a
management team.management team.
New C level executive trying to fit in newNew C level executive trying to fit in new
organization.organization.
CFO transitioning into CEO role.CFO transitioning into CEO role.