Getting major media coverage is great for generating attention, traffic, credibility and ultimately sales for your business. You must to know this simple steps for writing an effective email pitch. Also recommend visit original blog post http://prnews.io/blog/12-Effective-Email-Pitches-How-to-Get-the-Medias-Attention-in-Professional-Way-.html

1. Effective Email Pitches: How to Get
the Media’s Attention in
Professional Way

2. 1.Subject line is always
important

3. Hello!Tell a reporter exactly
what he/she can
expect by reading
inside a pitch email.
Here you should
generate an interest
and drive a reporter
into the story.

4. Get
personal
2.

5. Read what he/she
writes, probably your
news will not suit to
his/her scope of work.
Never use “bbc:” line,
because it gives
impersonal feeling to
the person who reads
your email.
It would be great if you
could have got to know
more about the
reporter and what
topics he usually
covers.
The second thing is that
you need to email your
pitch as a journalist is
the only person who
receives it.

6. 3.
Keep it brief and
straightforward

7. Several sentences will be
enough.
Remember the golden rule
— keep it short and simple.

8. 4.
Provide reviews and giveaways

9. To get a journalist interested in your
news, offer a giveaway contest, free trial,
discount or special promo which might be
useful and attractive for him/her.

10. Avoid any attachments
5

11. ➜ If you have additional information,
it’s better to provide a link.
➜ Provide him/her with social media
links to your company’s accounts
➜ Using PRNEWS.io service
Double check your press release
before sending!
An email pitch must not contain any attached
word documents or image files.

12. Thanks!
Any questions?
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http://prnews.io/blog/12-Effective-Email-Pitches-How-
to-Get-the-Medias-Attention-in-Professional-Way-.html