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Packits case study by Priya mathur
1. PACK ITS
SUBMITTED TO: Bibhas B.
Dean – Academics
Universal Business School
SUBMITTED BY: MS. PRIYA MATHUR
PGDM2/1522
Universal Business School
2. Case Synopsis
About Case is bases on 6 management students who
planning to venture that is lunch service.
Objective Basically their motive was to provide flexibility to the
parents and children by offering healthy and nutrition
lunch.
Plans
Different dishes to be launch and serve and charged accordingly.
3. •Invest : $25000
•It is based in CANADA.
•Those students from
Brescia University.
•Mostly parents were
working in CANADA.
•Parents were
concerned about their
children’s health.
•Obesity rate among
children is decreasing.
•External
Funding
•Lack of
experience
•Time Investment
•New brand