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Social Media for Safety
Characterizing Online Interactions
between Citizens and Police
Niharika	
  Sachdeva	
  
Ponnurangam	
  Kumaraguru,	
  Munmun	
  De	
  Choudhury	
  
HCI	
  2016	
  
CERC,	
  IIITD	
  and	
  Georgia	
  Tech	
  University,	
  USA	
  
niharikas@iiitd.ac.in	
  
cerc.iiitd.ac.in	
  
Expressing Safety Concerns
2	
  
cerc.iiitd.ac.in	
  
Traditional Methods
– Police	
  rely	
  on	
  one	
  –	
  way	
  communicaKon	
  to	
  
reach	
  ciKzens	
  
3	
  
69%	
   45%	
  
hRp://www.accenture.com/us-­‐en/Pages/insight-­‐police-­‐ciKzen-­‐survey-­‐policing-­‐social-­‐media.aspx	
  
cerc.iiitd.ac.in	
  
Better Interactive Medium for Citizen
Participation
4	
  
50%	
  
Website	
  and	
  Portals	
  
23%	
  
Smartphone	
  
81%	
  
Preferred	
  
Plaorm	
  
hRp://www.accenture.com/us-­‐en/Pages/insight-­‐police-­‐ciKzen-­‐survey-­‐policing-­‐social-­‐media.aspx	
  
Social	
  Media	
  may	
  
be	
  best	
  channel	
  
for	
  ciKzen-­‐police	
  
engagement	
  
cerc.iiitd.ac.in	
  
Police Use Social Media
5	
  
cerc.iiitd.ac.in	
  
Top Officials also on Twitter
6	
  
InteresKng	
  Hashtags	
  Strike	
  a	
  conversaKon	
  
cerc.iiitd.ac.in	
  
#myNYPD
7	
  
cerc.iiitd.ac.in	
  
Measuring Human Behavior
	
  
- Exploring	
  the	
  feasibility	
  of	
  social	
  media	
  in	
  
quanKfying	
  aRributes	
  of	
  communicaKon	
  
- IdenKfying	
  behavioral	
  aRributes	
  like	
  affecKve	
  
expression,	
  engagement	
  and	
  social	
  and	
  cogniKve	
  
response	
  processes	
  
8	
  
CiKzen	
  to	
  CiKzen	
  
CiKzen	
  to	
  Police	
  
Police	
  to	
  CiKzen	
  	
  
Police	
  to	
  Police	
  
cerc.iiitd.ac.in	
  
Research Questions
– RQ	
  1:	
  Topical	
  Characteris3cs	
  
- Nature	
  of	
  content	
  and	
  topics	
  that	
  characterize	
  
social	
  media	
  discussion	
  threads	
  	
  
– RQ	
  2:	
  Engagement	
  Characteris3cs	
  
- How	
  do	
  ciKzens	
  and	
  police	
  engage	
  in	
  social	
  media	
  
discussion	
  threads?	
  	
  
– RQ	
  3:	
  Emo3onal	
  Exchanges	
  	
  
- Nature	
  of	
  emoKons	
  and	
  affecKve	
  expression	
  that	
  
manifest	
  on	
  social	
  media	
  	
  
– RQ	
  4:	
  Cogni3ve	
  and	
  Social	
  Orienta3on	
  
- What	
  are	
  the	
  linguisKc	
  aRributes	
  that	
  characterize	
  
cogniKve	
  and	
  social	
  response	
  processes?	
  	
  
9	
  
cerc.iiitd.ac.in	
  
Methodology
10	
  
85	
  Public	
  and	
  official	
  Police	
  Department	
  
Average	
  age	
  3	
  years	
  (from	
  2010	
  –	
  April	
  
2015)	
  
47,474	
  wall	
  posts	
  and	
  85,408	
  status	
  
updates	
  
cerc.iiitd.ac.in	
  
Data Categorization
11	
  
	
  DT	
  w/	
  ≥	
  1	
  
Comment	
  
P&C	
   C	
  Total	
  DT	
  
85,408	
  
47,474	
  
46,845	
  	
  
24,984	
  
5,519	
  
17,196	
  
41,326	
  
7,788	
  
PP&C	
  
CP&C	
  
PC	
  
CC	
  
cerc.iiitd.ac.in	
  
Measures of Behavior
12	
  
Topics	
  
•  N	
  Gram	
  Analysis	
  
•  K-­‐means	
  Clusters	
  
Engagement	
  
•  No.	
  of	
  police	
  and	
  ciKzen	
  who	
  comment	
  in	
  DTs	
  
•  DisKnct	
  ciKzens	
  who	
  comment	
  in	
  DTs	
  
•  Shannon’s	
  Wiener	
  Diversity	
  index	
  
•  Average	
  no.	
  of	
  likes	
  and	
  comments	
  
Emo6onal	
  	
  
•  Valence	
  
•  Arousal	
  
Social	
  and	
  
cogni6ve	
  
•  Interpersonal	
  Focus	
  
•  Social	
  OrientaKon	
  	
  
•  CogniKon	
  	
  
LIWC	
  and	
  Anew	
  DicKonary	
  
LIWC	
  DicKonary	
  
cerc.iiitd.ac.in	
  
Topic Characteristics
– 	
  	
  	
  	
  
13	
  
Unigram	
   Freq.	
   Unigram	
   Freq.	
  
rules	
   0.015	
   safety	
   0.012	
  
safety	
   0.014	
   following	
   0.011	
  
violaKons	
   0.014	
   noKce	
   0.010	
  
challans	
   0.011	
   prosecuted	
   0.009	
  
please	
   0.011	
   movement	
   0.008	
  
ciKzens	
   0.01	
   complaint	
   0.008	
  
Focus	
  on	
  advisories,	
  the	
  status	
  of	
  different	
  cases	
  being	
  
invesKgated	
  
(U	
  =	
  700,	
  p	
  <	
  .05,	
  z	
  =	
  −3.57)	
  
cerc.iiitd.ac.in	
  
Topic Characteristics
14	
  
Most	
  posts	
  tend	
  to	
  request	
  police	
  to	
  take	
  acKon	
  on	
  
their	
  complaints	
  
Unigram	
   Freq.	
   Unigram	
   Freq.	
  
please	
   0.026	
   people	
   0.022	
  
take	
   0.021	
   please	
   0.02	
  
acKon	
   0.019	
   one	
   0.019	
  
people	
   0.019	
   take	
   0.016	
  
one	
   0.019	
   acKon	
   0.015	
  
Kme	
   0.017	
   Kme	
   0.015	
  
near	
   0.017	
   number	
   0.013	
  
Higher	
  Reference	
  to	
  “people”	
  
cerc.iiitd.ac.in	
  
Clusters of Topics
– Police	
  iniKated	
  discussions	
  are	
  more	
  focused	
  
than	
  ciKzen	
  iniKated.	
  
15	
  
Awareness	
  drive	
  /	
  safety	
  campaigns	
  	
  
Road	
  sense	
  is	
  the	
  offspring	
  of	
  courtesy	
  and	
  the	
  parent	
  of	
  safety	
  
Prosecuted	
  /	
  ac6on	
  taken	
  reports	
  
Ac3on	
  taken	
  by	
  [Withheld],	
  Reg	
  your	
  tweet	
  pe33on,	
  
@[withheld];	
  33	
  parking	
  tag	
  &	
  6	
  no	
  parking,	
  1	
  foot	
  path	
  
parking.	
  Cases	
  booked	
  on	
  hospital	
  road	
  
Advisories	
  on	
  situa6ons	
  
Good	
  -­‐-­‐	
  Morning	
  to	
  all	
  the	
  Commuters	
  of	
  Shillong	
  City,	
  
there	
  is	
  heavy	
  movement	
  over	
  NH	
  -­‐	
  40	
  –	
  44	
  and	
  
Madanr3ng	
  down	
  side,	
  Lumdiengjri	
  area	
  stretch.	
  
Please	
  do	
  not	
  overtake	
  
cerc.iiitd.ac.in	
  
Clusters of Topics
16	
  
–  Police	
  iniKated	
  discussions	
  are	
  more	
  focused	
  than	
  
ciKzen	
  iniKated.	
  
Apprecia6on	
  
Hear3est	
  congratula3ons	
  to	
  [withheld]	
  police	
  for	
  nabbing	
  
[withheld]	
  agent	
  within	
  24hrs.	
  wow!!!	
  Kudos	
  and	
  respect	
  
Newspaper	
  ar6cles	
  
	
  Please	
  ACT:	
  h]p://3mesofindia.india3mes.com/videos/news/…	
  
Ci6zen	
  6ps	
  and	
  complaints	
  
4th	
  Nov	
  2014	
  [withheld]:	
  Driving	
  in	
  wrong	
  side	
  at	
  Teghoria	
  U	
  Turn	
  
Neighbourhood	
  problems	
  
“Learn	
  from	
  the	
  Delhi	
  incident	
  and	
  ensure	
  that	
  no	
  buses	
  in	
  Kolkata	
  have	
  3nted	
  
glasses.	
  One	
  such	
  bus	
  was	
  spo]ed	
  on	
  Gariahat	
  road	
  Regn.	
  #.	
  [Withheld].	
  
Kindly	
  take	
  appropriate	
  ac3on.	
  Thank	
  you	
  
Missing	
  people	
  
“Sir	
  plz	
  help	
  find	
  my	
  nephew,	
  he	
  is	
  missing	
  since	
  today	
  
morning,	
  he	
  is	
  from	
  kodagu,	
  contact	
  [withheld]	
  
cerc.iiitd.ac.in	
  
Research Questions
– RQ	
  1:	
  Topical	
  Characteris3cs	
  
- Nature	
  of	
  content	
  and	
  topics	
  that	
  characterize	
  
social	
  media	
  discussion	
  threads	
  	
  
– RQ	
  2:	
  Engagement	
  Characteris3cs	
  
- How	
  do	
  ciKzens	
  and	
  police	
  engage	
  in	
  social	
  media	
  
discussion	
  threads?	
  	
  
– RQ	
  3:	
  Emo3onal	
  Exchanges	
  	
  
- Nature	
  of	
  emoKons	
  and	
  affecKve	
  expression	
  that	
  
manifest	
  on	
  social	
  media	
  	
  
– RQ	
  4:	
  Cogni3ve	
  and	
  Social	
  Orienta3on	
  
- What	
  are	
  the	
  linguisKc	
  aRributes	
  that	
  characterize	
  
cogniKve	
  and	
  social	
  response	
  processes?	
  	
  
17	
  
cerc.iiitd.ac.in	
  
Engagement Characteristics
– Content	
  GeneraKon	
  
	
  
	
  
	
  
18	
  
Police	
  +	
  CiKzens	
   55,028	
   1,79,176	
   17,124	
   12,630	
  
CiKzens	
  Only	
   54,982	
   1,79,176	
   17,081	
   12,630	
  
Entropy	
   4.39	
   4.96	
   3.23	
   3.6	
  
Police	
   CiKzen	
  
26%	
  lower	
  
CP	
  &C	
  discussion	
  threads	
  might	
  be	
  contribuKng	
  more	
  towards	
  social	
  capital	
  
building	
  6	
  (due	
  to	
  engaging	
  both	
  police	
  and	
  ciKzens)	
  than	
  those	
  involving	
  
ciKzen	
  commentary	
  only	
  	
  
cerc.iiitd.ac.in	
  
Engagement Characteristics
– Content	
  GeneraKon	
  
	
  
	
  
19	
  
Police	
  +	
  CiKzens	
   55,028	
   1,79,176	
   17,124	
   12,630	
  
CiKzens	
  Only	
   54,982	
   1,79,176	
   17,081	
   12,630	
  
Entropy	
   4.39	
   4.96	
   3.23	
   3.6	
  
Police	
   CiKzen	
  
10.28%	
  
lower	
  
Lower	
  entropy:	
  large	
  number	
  of	
  comments	
  are	
  
posted	
  by	
  a	
  small	
  number	
  of	
  ciKzens	
  and	
  police	
  
CP&C	
  Contribute	
  less	
  towards	
  police	
  endeavours	
  
to	
  obtain	
  mass	
  public	
  parKcipaKon	
  in	
  community	
  
policing	
  
cerc.iiitd.ac.in	
  
Engagement Characteristics
20	
  
Comments*	
   Likes**	
  
Avg.	
   Std.	
  dev	
   Avg.	
   Std.	
  dev	
  
Cp&c	
   3.34	
   19.19	
   9.4	
   253.85	
  
Cc	
   3.69	
   13.79	
   13.38	
   201.57	
  
– Content	
  InteracKon	
  
	
  
Ci#zen	
  post:	
  “My	
  family	
  and	
  I	
  are	
  gegng	
  the	
  unwanted	
  calls	
  from	
  
the	
  given	
  number	
  [withheld].	
  Especially	
  he	
  is	
  misbehaving	
  with	
  a	
  
female	
  member.	
  My	
  Number	
  is	
  -­‐	
  [withheld]”	
  
Police	
  reply:	
  “Dear	
  [withheld],	
  Please	
  visit	
  at	
  your	
  nearest	
  Police	
  
Sta3on	
  and	
  lodge	
  a	
  complaint	
  with	
  details	
  and	
  they	
  will	
  assist	
  you	
  
in	
  this	
  regard...	
  Thankyou”	
  
9.49%	
  lower	
  29.75%	
  lower	
  
Police	
  suggests	
  an	
  appropriate	
  acKon	
  and	
  the	
  discussion	
  
tends	
  to	
  close	
  early,	
  resulKng	
  in	
  lower	
  interacKon	
  
cerc.iiitd.ac.in	
  
Engagement Characteristics
– Content	
  InteracKon	
  
	
  
21	
  
Comments	
   Likes	
  
Avg.	
   Std.	
  dev	
   Avg.	
   Std.	
  dev	
  
PP&C	
   19.68	
   86.17	
   114.71	
   805.55	
  
PC	
   9.88	
   74.92	
   88.05	
   1025.53	
  
30.28%	
  higher	
  99.19%	
  higher	
  
PP&C	
  discussions	
  are	
  mainly	
  advisories	
  where	
  police	
  
requests	
  ciKzens	
  for	
  some	
  acKon	
  or	
  shares	
  informaKon	
  
with	
  them,	
  these	
  may	
  generate	
  more	
  engagement	
  
cerc.iiitd.ac.in	
  
Research Questions
– RQ	
  1:	
  Topical	
  Characteris3cs	
  
- Nature	
  of	
  content	
  and	
  topics	
  that	
  characterize	
  
social	
  media	
  discussion	
  threads	
  	
  
– RQ	
  2:	
  Engagement	
  Characteris3cs	
  
- How	
  do	
  ciKzens	
  and	
  police	
  engage	
  in	
  social	
  media	
  
discussion	
  threads?	
  	
  
– RQ	
  3:	
  Emo3onal	
  Exchanges	
  	
  
- Nature	
  of	
  emoKons	
  and	
  affecKve	
  expression	
  that	
  
manifest	
  on	
  social	
  media	
  	
  
– RQ	
  4:	
  Cogni3ve	
  and	
  Social	
  Orienta3on	
  
- What	
  are	
  the	
  linguisKc	
  aRributes	
  that	
  characterize	
  
cogniKve	
  and	
  social	
  response	
  processes?	
  	
  
22	
  
cerc.iiitd.ac.in	
  
Emotional Expressions
– NegaKve	
  senKment	
  higher	
  in	
  ciKzen	
  iniKated	
  
threads	
  
23	
  
CP&C	
   CC	
  
Avg	
   Std.	
  dev	
   Avg	
   Std.	
  dev	
  
NA	
   0.021	
   0.03	
   0.018	
   0.04	
  
Anx	
   0.001	
   0.01	
   0.003	
   0.02	
  
Anger	
   0.006	
   0.02	
   0.005	
   0.02	
  
Arousal	
   4.4	
   1.74	
   3.9	
   2.16	
  
16.67%	
  
higher	
  in	
  CP&C	
  	
  
cerc.iiitd.ac.in	
  
Emotional Expressions
– NegaKve	
  senKment	
  higher	
  in	
  ciKzen	
  iniKated	
  
threads	
  
24	
  
Cp&c	
   Cc	
  
Avg	
   Std.	
  dev	
   Avg	
   Std.	
  dev	
  
NA**	
   0.021	
   0.03	
   0.018	
   0.04	
  
Anx**	
   0.001	
   0.01	
   0.003	
   0.02	
  
Anger**	
   0.006	
   0.02	
   0.005	
   0.02	
  
Arousal**	
   4.4	
   1.74	
   3.9	
   2.16	
  
200%	
  higher	
  
in	
  Cc	
  
I	
  am	
  just	
  worried	
  if	
  Hyderabad	
  Traffic	
  Police	
  [HTP]	
  
makes	
  things	
  worse	
  like	
  always	
  and	
  create	
  more	
  
chaos.	
  Frankly	
  speaking...	
  it's	
  the	
  lower	
  income	
  
group	
  or	
  the	
  people	
  who	
  are	
  not	
  aware	
  using	
  high	
  
beams.	
  Try	
  to	
  educate	
  people	
  on	
  road.	
  
cerc.iiitd.ac.in	
  
Emotional Expressions
– NegaKve	
  senKment	
  higher	
  in	
  ciKzen	
  iniKated	
  
threads	
  
25	
  
CP&C	
   CC	
  
Avg	
   Std.	
  dev	
   Avg	
   Std.	
  dev	
  
NA**	
   0.021	
   0.03	
   0.018	
   0.04	
  
Anx**	
   0.001	
   0.01	
   0.003	
   0.02	
  
Anger**	
   0.006	
   0.02	
   0.005	
   0.02	
  
Arousal**	
   4.4	
   1.74	
   3.9	
   2.16	
  
12.82%	
  
higher	
  in	
  Cpc	
  
Higher	
  arousal	
  and	
  nega#ve	
  affect	
  to	
  be	
  markers	
  of	
  sensi#sa#on	
  
because	
  of	
  crime!	
  
cerc.iiitd.ac.in	
  
Research Questions
– RQ	
  1:	
  Topical	
  Characteris3cs	
  
- Nature	
  of	
  content	
  and	
  topics	
  that	
  characterize	
  
social	
  media	
  discussion	
  threads	
  	
  
– RQ	
  2:	
  Engagement	
  Characteris3cs	
  
- How	
  do	
  ciKzens	
  and	
  police	
  engage	
  in	
  social	
  media	
  
discussion	
  threads?	
  	
  
– RQ	
  3:	
  Emo3onal	
  Exchanges	
  	
  
- Nature	
  of	
  emoKons	
  and	
  affecKve	
  expression	
  that	
  
manifest	
  on	
  social	
  media	
  	
  
– RQ	
  4:	
  Cogni3ve	
  and	
  Social	
  Orienta3on	
  
- What	
  are	
  the	
  linguisKc	
  aRributes	
  that	
  characterize	
  
cogniKve	
  and	
  social	
  response	
  processes?	
  	
  
26	
  
cerc.iiitd.ac.in	
  
Social and Cognitive Orient.
– Discussion	
  threads	
  involving	
  just	
  the	
  
ciKzens	
  are	
  highly	
  self-­‐aRenKon	
  focused	
  
27	
  
Likely	
  ciKzens	
  mostly	
  express	
  their	
  own	
  concerns	
  that	
  they	
  
face	
  with	
  others	
  
CP&C	
   CC	
  
ppron	
   0.062	
   0.059	
   0.045	
   0.056	
  
i	
   0.008	
   0.017	
   0.014	
   0.033	
  
shehe	
   0.002	
   0.01	
   0.003	
   0.003	
  
they	
   0.005	
   0.013	
   0.008	
   0.008	
  
75%	
  More	
  
I	
  have	
  lived	
  in	
  the	
  UK	
  and	
  all	
  the	
  3me	
  I	
  have	
  never	
  heard	
  
anyone	
  honking.	
  Honking	
  is	
  not	
  required	
  if	
  you	
  know	
  how	
  
to	
  drive	
  [...]	
  Can	
  anyone	
  advise	
  me	
  where	
  to	
  complain	
  if	
  I	
  
see	
  anyone	
  who	
  don't	
  comply	
  ?	
  
cerc.iiitd.ac.in	
  
Why it matters?
– Understanding	
  that	
  helps	
  police	
  improve	
  policing	
  
and	
  community	
  sensing	
  
- Facebook	
  can	
  be	
  used	
  to	
  record	
  and	
  sense	
  behavioural	
  
aRributes	
  such	
  as	
  engagement,	
  emoKons,	
  and	
  social	
  
support	
  
	
  
– Enable	
  police	
  and	
  ciKzen	
  community	
  to	
  enhance	
  
emoKonal	
  support	
  to	
  residents	
  experiencing	
  
safety	
  issues	
  
- Discussion	
  threads	
  with	
  police	
  and	
  ciKzen	
  commentary	
  
showed	
  reduced	
  levels	
  of	
  anxiety,	
  showing	
  police	
  
interacKons	
  can	
  be	
  calming	
  to	
  ciKzens.	
  
28	
  
cerc.iiitd.ac.in	
  
Technological Implications
– Helping	
  communiKes	
  to	
  make	
  consensus	
  based	
  
decisions	
  regarding	
  support	
  and	
  acKons	
  they	
  seek	
  
from	
  police	
  
– Help	
  gauge	
  changing	
  emoKons	
  and	
  behaviour	
  among	
  
ciKzens	
  
- Timely	
  and	
  early	
  predicKve	
  analyKcal	
  systems	
  
– Sense	
  and	
  record	
  the	
  reacKons	
  of	
  ciKzens	
  and	
  share	
  
these	
  records	
  with	
  decision	
  makers	
  
- Take	
  Kmely	
  measures	
  and	
  gain	
  beRer	
  insights	
  
29	
  
cerc.iiitd.ac.in	
  
Acknowledgement
– TCS	
  research	
  for	
  funding	
  the	
  project	
  
– Members	
  of	
  Cybersecurity	
  EducaKon	
  and	
  
Research	
  Centre	
  (CERC)	
  and	
  Precog	
  who	
  
have	
  given	
  us	
  conKnued	
  support	
  throughout	
  
the	
  project	
  
– Special	
  thanks	
  to	
  Siddhartha	
  Asthana	
  
30	
  
Thank	
  you!	
  	
  
	
  
niharikas@iiitd.ac.in	
  
cerc.iiitd.ac.in	
  

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Social Media for Safety Characterising Online Interactions between Citizens and Police

  • 1. Social Media for Safety Characterizing Online Interactions between Citizens and Police Niharika  Sachdeva   Ponnurangam  Kumaraguru,  Munmun  De  Choudhury   HCI  2016   CERC,  IIITD  and  Georgia  Tech  University,  USA   niharikas@iiitd.ac.in  
  • 3. cerc.iiitd.ac.in   Traditional Methods – Police  rely  on  one  –  way  communicaKon  to   reach  ciKzens   3   69%   45%   hRp://www.accenture.com/us-­‐en/Pages/insight-­‐police-­‐ciKzen-­‐survey-­‐policing-­‐social-­‐media.aspx  
  • 4. cerc.iiitd.ac.in   Better Interactive Medium for Citizen Participation 4   50%   Website  and  Portals   23%   Smartphone   81%   Preferred   Plaorm   hRp://www.accenture.com/us-­‐en/Pages/insight-­‐police-­‐ciKzen-­‐survey-­‐policing-­‐social-­‐media.aspx   Social  Media  may   be  best  channel   for  ciKzen-­‐police   engagement  
  • 5. cerc.iiitd.ac.in   Police Use Social Media 5  
  • 6. cerc.iiitd.ac.in   Top Officials also on Twitter 6   InteresKng  Hashtags  Strike  a  conversaKon  
  • 8. cerc.iiitd.ac.in   Measuring Human Behavior   - Exploring  the  feasibility  of  social  media  in   quanKfying  aRributes  of  communicaKon   - IdenKfying  behavioral  aRributes  like  affecKve   expression,  engagement  and  social  and  cogniKve   response  processes   8   CiKzen  to  CiKzen   CiKzen  to  Police   Police  to  CiKzen     Police  to  Police  
  • 9. cerc.iiitd.ac.in   Research Questions – RQ  1:  Topical  Characteris3cs   - Nature  of  content  and  topics  that  characterize   social  media  discussion  threads     – RQ  2:  Engagement  Characteris3cs   - How  do  ciKzens  and  police  engage  in  social  media   discussion  threads?     – RQ  3:  Emo3onal  Exchanges     - Nature  of  emoKons  and  affecKve  expression  that   manifest  on  social  media     – RQ  4:  Cogni3ve  and  Social  Orienta3on   - What  are  the  linguisKc  aRributes  that  characterize   cogniKve  and  social  response  processes?     9  
  • 10. cerc.iiitd.ac.in   Methodology 10   85  Public  and  official  Police  Department   Average  age  3  years  (from  2010  –  April   2015)   47,474  wall  posts  and  85,408  status   updates  
  • 11. cerc.iiitd.ac.in   Data Categorization 11    DT  w/  ≥  1   Comment   P&C   C  Total  DT   85,408   47,474   46,845     24,984   5,519   17,196   41,326   7,788   PP&C   CP&C   PC   CC  
  • 12. cerc.iiitd.ac.in   Measures of Behavior 12   Topics   •  N  Gram  Analysis   •  K-­‐means  Clusters   Engagement   •  No.  of  police  and  ciKzen  who  comment  in  DTs   •  DisKnct  ciKzens  who  comment  in  DTs   •  Shannon’s  Wiener  Diversity  index   •  Average  no.  of  likes  and  comments   Emo6onal     •  Valence   •  Arousal   Social  and   cogni6ve   •  Interpersonal  Focus   •  Social  OrientaKon     •  CogniKon     LIWC  and  Anew  DicKonary   LIWC  DicKonary  
  • 13. cerc.iiitd.ac.in   Topic Characteristics –          13   Unigram   Freq.   Unigram   Freq.   rules   0.015   safety   0.012   safety   0.014   following   0.011   violaKons   0.014   noKce   0.010   challans   0.011   prosecuted   0.009   please   0.011   movement   0.008   ciKzens   0.01   complaint   0.008   Focus  on  advisories,  the  status  of  different  cases  being   invesKgated   (U  =  700,  p  <  .05,  z  =  −3.57)  
  • 14. cerc.iiitd.ac.in   Topic Characteristics 14   Most  posts  tend  to  request  police  to  take  acKon  on   their  complaints   Unigram   Freq.   Unigram   Freq.   please   0.026   people   0.022   take   0.021   please   0.02   acKon   0.019   one   0.019   people   0.019   take   0.016   one   0.019   acKon   0.015   Kme   0.017   Kme   0.015   near   0.017   number   0.013   Higher  Reference  to  “people”  
  • 15. cerc.iiitd.ac.in   Clusters of Topics – Police  iniKated  discussions  are  more  focused   than  ciKzen  iniKated.   15   Awareness  drive  /  safety  campaigns     Road  sense  is  the  offspring  of  courtesy  and  the  parent  of  safety   Prosecuted  /  ac6on  taken  reports   Ac3on  taken  by  [Withheld],  Reg  your  tweet  pe33on,   @[withheld];  33  parking  tag  &  6  no  parking,  1  foot  path   parking.  Cases  booked  on  hospital  road   Advisories  on  situa6ons   Good  -­‐-­‐  Morning  to  all  the  Commuters  of  Shillong  City,   there  is  heavy  movement  over  NH  -­‐  40  –  44  and   Madanr3ng  down  side,  Lumdiengjri  area  stretch.   Please  do  not  overtake  
  • 16. cerc.iiitd.ac.in   Clusters of Topics 16   –  Police  iniKated  discussions  are  more  focused  than   ciKzen  iniKated.   Apprecia6on   Hear3est  congratula3ons  to  [withheld]  police  for  nabbing   [withheld]  agent  within  24hrs.  wow!!!  Kudos  and  respect   Newspaper  ar6cles    Please  ACT:  h]p://3mesofindia.india3mes.com/videos/news/…   Ci6zen  6ps  and  complaints   4th  Nov  2014  [withheld]:  Driving  in  wrong  side  at  Teghoria  U  Turn   Neighbourhood  problems   “Learn  from  the  Delhi  incident  and  ensure  that  no  buses  in  Kolkata  have  3nted   glasses.  One  such  bus  was  spo]ed  on  Gariahat  road  Regn.  #.  [Withheld].   Kindly  take  appropriate  ac3on.  Thank  you   Missing  people   “Sir  plz  help  find  my  nephew,  he  is  missing  since  today   morning,  he  is  from  kodagu,  contact  [withheld]  
  • 17. cerc.iiitd.ac.in   Research Questions – RQ  1:  Topical  Characteris3cs   - Nature  of  content  and  topics  that  characterize   social  media  discussion  threads     – RQ  2:  Engagement  Characteris3cs   - How  do  ciKzens  and  police  engage  in  social  media   discussion  threads?     – RQ  3:  Emo3onal  Exchanges     - Nature  of  emoKons  and  affecKve  expression  that   manifest  on  social  media     – RQ  4:  Cogni3ve  and  Social  Orienta3on   - What  are  the  linguisKc  aRributes  that  characterize   cogniKve  and  social  response  processes?     17  
  • 18. cerc.iiitd.ac.in   Engagement Characteristics – Content  GeneraKon         18   Police  +  CiKzens   55,028   1,79,176   17,124   12,630   CiKzens  Only   54,982   1,79,176   17,081   12,630   Entropy   4.39   4.96   3.23   3.6   Police   CiKzen   26%  lower   CP  &C  discussion  threads  might  be  contribuKng  more  towards  social  capital   building  6  (due  to  engaging  both  police  and  ciKzens)  than  those  involving   ciKzen  commentary  only    
  • 19. cerc.iiitd.ac.in   Engagement Characteristics – Content  GeneraKon       19   Police  +  CiKzens   55,028   1,79,176   17,124   12,630   CiKzens  Only   54,982   1,79,176   17,081   12,630   Entropy   4.39   4.96   3.23   3.6   Police   CiKzen   10.28%   lower   Lower  entropy:  large  number  of  comments  are   posted  by  a  small  number  of  ciKzens  and  police   CP&C  Contribute  less  towards  police  endeavours   to  obtain  mass  public  parKcipaKon  in  community   policing  
  • 20. cerc.iiitd.ac.in   Engagement Characteristics 20   Comments*   Likes**   Avg.   Std.  dev   Avg.   Std.  dev   Cp&c   3.34   19.19   9.4   253.85   Cc   3.69   13.79   13.38   201.57   – Content  InteracKon     Ci#zen  post:  “My  family  and  I  are  gegng  the  unwanted  calls  from   the  given  number  [withheld].  Especially  he  is  misbehaving  with  a   female  member.  My  Number  is  -­‐  [withheld]”   Police  reply:  “Dear  [withheld],  Please  visit  at  your  nearest  Police   Sta3on  and  lodge  a  complaint  with  details  and  they  will  assist  you   in  this  regard...  Thankyou”   9.49%  lower  29.75%  lower   Police  suggests  an  appropriate  acKon  and  the  discussion   tends  to  close  early,  resulKng  in  lower  interacKon  
  • 21. cerc.iiitd.ac.in   Engagement Characteristics – Content  InteracKon     21   Comments   Likes   Avg.   Std.  dev   Avg.   Std.  dev   PP&C   19.68   86.17   114.71   805.55   PC   9.88   74.92   88.05   1025.53   30.28%  higher  99.19%  higher   PP&C  discussions  are  mainly  advisories  where  police   requests  ciKzens  for  some  acKon  or  shares  informaKon   with  them,  these  may  generate  more  engagement  
  • 22. cerc.iiitd.ac.in   Research Questions – RQ  1:  Topical  Characteris3cs   - Nature  of  content  and  topics  that  characterize   social  media  discussion  threads     – RQ  2:  Engagement  Characteris3cs   - How  do  ciKzens  and  police  engage  in  social  media   discussion  threads?     – RQ  3:  Emo3onal  Exchanges     - Nature  of  emoKons  and  affecKve  expression  that   manifest  on  social  media     – RQ  4:  Cogni3ve  and  Social  Orienta3on   - What  are  the  linguisKc  aRributes  that  characterize   cogniKve  and  social  response  processes?     22  
  • 23. cerc.iiitd.ac.in   Emotional Expressions – NegaKve  senKment  higher  in  ciKzen  iniKated   threads   23   CP&C   CC   Avg   Std.  dev   Avg   Std.  dev   NA   0.021   0.03   0.018   0.04   Anx   0.001   0.01   0.003   0.02   Anger   0.006   0.02   0.005   0.02   Arousal   4.4   1.74   3.9   2.16   16.67%   higher  in  CP&C    
  • 24. cerc.iiitd.ac.in   Emotional Expressions – NegaKve  senKment  higher  in  ciKzen  iniKated   threads   24   Cp&c   Cc   Avg   Std.  dev   Avg   Std.  dev   NA**   0.021   0.03   0.018   0.04   Anx**   0.001   0.01   0.003   0.02   Anger**   0.006   0.02   0.005   0.02   Arousal**   4.4   1.74   3.9   2.16   200%  higher   in  Cc   I  am  just  worried  if  Hyderabad  Traffic  Police  [HTP]   makes  things  worse  like  always  and  create  more   chaos.  Frankly  speaking...  it's  the  lower  income   group  or  the  people  who  are  not  aware  using  high   beams.  Try  to  educate  people  on  road.  
  • 25. cerc.iiitd.ac.in   Emotional Expressions – NegaKve  senKment  higher  in  ciKzen  iniKated   threads   25   CP&C   CC   Avg   Std.  dev   Avg   Std.  dev   NA**   0.021   0.03   0.018   0.04   Anx**   0.001   0.01   0.003   0.02   Anger**   0.006   0.02   0.005   0.02   Arousal**   4.4   1.74   3.9   2.16   12.82%   higher  in  Cpc   Higher  arousal  and  nega#ve  affect  to  be  markers  of  sensi#sa#on   because  of  crime!  
  • 26. cerc.iiitd.ac.in   Research Questions – RQ  1:  Topical  Characteris3cs   - Nature  of  content  and  topics  that  characterize   social  media  discussion  threads     – RQ  2:  Engagement  Characteris3cs   - How  do  ciKzens  and  police  engage  in  social  media   discussion  threads?     – RQ  3:  Emo3onal  Exchanges     - Nature  of  emoKons  and  affecKve  expression  that   manifest  on  social  media     – RQ  4:  Cogni3ve  and  Social  Orienta3on   - What  are  the  linguisKc  aRributes  that  characterize   cogniKve  and  social  response  processes?     26  
  • 27. cerc.iiitd.ac.in   Social and Cognitive Orient. – Discussion  threads  involving  just  the   ciKzens  are  highly  self-­‐aRenKon  focused   27   Likely  ciKzens  mostly  express  their  own  concerns  that  they   face  with  others   CP&C   CC   ppron   0.062   0.059   0.045   0.056   i   0.008   0.017   0.014   0.033   shehe   0.002   0.01   0.003   0.003   they   0.005   0.013   0.008   0.008   75%  More   I  have  lived  in  the  UK  and  all  the  3me  I  have  never  heard   anyone  honking.  Honking  is  not  required  if  you  know  how   to  drive  [...]  Can  anyone  advise  me  where  to  complain  if  I   see  anyone  who  don't  comply  ?  
  • 28. cerc.iiitd.ac.in   Why it matters? – Understanding  that  helps  police  improve  policing   and  community  sensing   - Facebook  can  be  used  to  record  and  sense  behavioural   aRributes  such  as  engagement,  emoKons,  and  social   support     – Enable  police  and  ciKzen  community  to  enhance   emoKonal  support  to  residents  experiencing   safety  issues   - Discussion  threads  with  police  and  ciKzen  commentary   showed  reduced  levels  of  anxiety,  showing  police   interacKons  can  be  calming  to  ciKzens.   28  
  • 29. cerc.iiitd.ac.in   Technological Implications – Helping  communiKes  to  make  consensus  based   decisions  regarding  support  and  acKons  they  seek   from  police   – Help  gauge  changing  emoKons  and  behaviour  among   ciKzens   - Timely  and  early  predicKve  analyKcal  systems   – Sense  and  record  the  reacKons  of  ciKzens  and  share   these  records  with  decision  makers   - Take  Kmely  measures  and  gain  beRer  insights   29  
  • 30. cerc.iiitd.ac.in   Acknowledgement – TCS  research  for  funding  the  project   – Members  of  Cybersecurity  EducaKon  and   Research  Centre  (CERC)  and  Precog  who   have  given  us  conKnued  support  throughout   the  project   – Special  thanks  to  Siddhartha  Asthana   30  
  • 31. Thank  you!       niharikas@iiitd.ac.in   cerc.iiitd.ac.in