2. Summary
Alcon, Inc. (Alcon) is one of the leading eye care providers in the world. It is
engaged in the development, manufacture and marketing of
pharmaceuticals, surgical equipment and devices, contacts lens care solutions
and other vision care products. The companys key product lines include
Pharmaceutical, Surgical and Vision Care products. It is a market leader in both
ophthalmic pharmaceuticals and ophthalmic surgical products. The companys
products are sold in more than 180 countries and it operates in more than 75
countries worldwide. Alcon has strategic partnerships with Bayer Healthcare
AG, Kyowa Hakko, Amgen and Dharmacon, Inc. Novartis formed a new Alcon
Division following its merger with Alcon, Inc. in April 2011. Alcon Division
headquartered in Fort Worth, Texas, the US.
Alcon, Inc. Key Recent Developments
Jun 22, 2012: Associates In Ophthalmology Becomes First Western Pittsburgh
Area Eyecare Group To Offer Laser Cataract Surgery
This comprehensive SWOT profile of Alcon, Inc. provides you with an in-depth
strategic analysis of the companys businesses and operations. The profile will
give you a clear and an unbiased view of the companys key strengths and
weaknesses and the potential opportunities and threats. The profile helps you
formulate strategies that augment your business by enabling you to understand
your partners, customers and competitors better.
This company report forms part of the Profile on Demand Service, covering over
50,000 of the worlds leading companies. Once purchased, We will
comprehensively research and author a full strategic
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3. Summary
Report Overview
How can MSLs reduce their risk of breaching regulatory requirements
when their company’s products are used off-label? MSL-KOL
Engagement: Ensuring Compliance examines how MSLs are being
used to engage physicians in a way that traditional sales no longer can.
Casting a net over the current regulatory environment both in the US
and EU, the report addresses the increasingly critical need for MSLs to
be compliant with the rules on off-label promotion while also connecting
with physicians who may be using a product for “off-label” use. Offering
insight into the increased scope of the MSL and the importance of
having Standard Operating Procedures in place, the report delves into
tracking and reporting, compensation metrics and key enforcement
policies.
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4. Summary
Key Benefits
Unique and rare insight into the evolution and role of MSLs and how companies
manage their risks where off-label promotion is concerned
Compellingly written analysis of the current state of play in regulations across two
continents
Insightful case studies examining how high-risk situations are mediated by two leading
companies
Key Questions Asked
How is the role of MSLs changing?
How are other leading companies utilizing and protecting their MSL team?
How are industry leaders building compliant MSL-KOL relationships?
How are industry leaders protecting themselves from an external audit?
How is MSL performance evaluated?
Who Should Read This Report
Medical Science Liaison personnel
Medical and Scientific Advisors
Medical and Scientific Affairs personnel
Medical communications experts
KOL development leaders
Regulatory Affairs teams and advisors
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