2. Summary
Digital technology—it's everywhere you look. And nowhere is the impact of
digital technology more apparent than new digital job creations and hiring
practices within the pharmaceutical industry.
While pharma still under-spends on digital marketing itself, many companies
are responding to the increasing importance of digital technology and
problem-solving with the development of new jobs and titles. With new
positions such as 'social media and community management' and 'mobile
marketing and app development', the industry is increasingly focused on the
future of digital.
Report Overview
In Digital Marketing Talent: Who is Pharma Hiring? FirstWord goes behind
the doors of HR departments and recruitment firms to examine the current
job market in digital marketing. The report not only identifies the most in-
demand digital jobs, but looks at how hiring practices are changing, too.
From descriptions of new positions to the challenges of finding the right skill
set and experience in new hires, the report is a snapshot of how digital
technology is impacting pharma and how companies can access its power.
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3. Summary
Key Questions Asked
* What are the new trends for digital employment, including positions
and filling them?
* Which digital capabilities are being developed in-house versus
being outsourced?
* How are budgets and digital marketing activities being affected by
bringing in new talent and services?
* Is pharma taking on the challenge of digital and social media
recruiting?
* What is the right skill set for digital positions?
Who Should Read This Report
* Marketing directors and managers
* Digital marketing heads
* Brand managers
* Advertising and promotion teams
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4. Summary
Key features
* Charts and statistics illustrating digital hiring trends
* Profiles of the major new jobs titles and emerging digital
leadership
* Discussion of the influence of Digital Natives as they enter
the workforce
* Breakdown of budgetary trends in digital versus traditional
marketing
* Insight into social media recruiting
* Compelling and concise advice on digital community
building
Key Benefits
* Expert, up-to-date insight into how digital jobs are being
created and why
* Insight into the challenges of filling digital positions
* Advice and opinions on how to meet those challenges
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5. Table of Contents :
Digital trends visualized
* Methodology
* Participants
* Digital talent trends
> New job titles
> Emerging digital leadership
> Areas of digital growth
* Is regulatory experience required?
* Digital natives entering the workforce
* Two digital leadership job descriptions
> Digital marketing head
> Description
> Qualifications
> Senior consultant talent acquisition social&nbmedia
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6. More Related Reports :
Pharma on Twitter:Developing a Presence
Keys for Pharma Success:Integrating Social
Pharma Social Media Campaigns:Current Thinking and Future Outlook
Pharma YouTube Channels:Content and Comment
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7. For More details about above & other Reports plz contact :
http://www.aarkstore.com/reports/Digital-Marketing-
Talent-Who-Is-Pharma-hiring--154096.html
Contact : Pranali
Aarkstore.com
Mob.No.918149852585
Email: enquiry@aarkstore.com
You can also request for sample page of above mention
reports on sample@aarkstore.com
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