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      888-518-5513
                     *Subject to change. Confidential © v041311
Your dealership                 The Splinternet                      FUSION gives the
is in an online                 gives shoppers an                    advantage back
battle against                  unfair information                   to your Internet
the Splinternet.                advantage online.                    Department.
The Internet has become the     Splinternet technology such          The FUSION PLATFORM
Splinternet as technology       as Smart Phones, Twitter and         manages the Splinternet for
changes and evolves faster      Facebook provide customers           you to ensure your dealership
and faster. And technology      with unprecedented access to         has the right message in the
doesn’t fight fair. Dealers     information without any rules        right place at the right time
need help to win this battle.   or formal sales engagement.          for the right audience.




                                        888-518-5513
                                                                *Subject to change. Confidential © v041311
FUSION offers 8 solutions to manage your Internet Marketing.




  One company.                    One platform.                        One vision.
  FUSION is powered by            FUSION is built to manage            The “Big Boys” in this
  ClickMotive. With over          all aspects of your Internet         industry seem to act like
  2000 dealers switching to       Marketing from a consolidated        Microsoft. ClickMotive is
  FUSION in just a few years,     platform. Even better, it is         more like Apple. We’re
  we’re the fastest growing       created to rapidly adapt and         innovative. We listen. We
  Internet Marketing Company      change to also manage the            care about your success.
  that offers the most complete   “next big thing” for your            And we use technology to
  solution to the Splinternet.    Internet Department.                 make complex things simple.




                                       888-518-5513
                                                                  *Subject to change. Confidential © v041311
Brand yourself. Convert shoppers. And win at SEO.
FUSION WEB offers powerful custom branding while holding true to our
conversion-oriented design philosophy and award-winning SEO success.


  WEB                 WEB
  Core™               Pro™
  Included Products        Core™ Pro™
  ADMIN Core™
  INVENTORY Core™
  SEO Core™ (SEO FastStart™)
  SOCIAL Core™ (Social Toolbar)
  VIDEO Core™ (New & Used)
  Primary Features           Core™ Pro™
  Fanatical Support
  Inventory Manager
  Home Page Manager
  Specials Manager
  Departments & Staff
  CRM Tool Integration
  SEO-Friendly Design
  Custom Design Libraries
  Custom Pages & Backgrounds
  Custom Offers & Specials
  Custom Branding Concierge               More branding.                     More leads.
  Banner & Video Uploads                  We take dealer branding            Our design philosophy starts
  Interactive Social Toolbar
                                          seriously, and FUSION WEB          with a focus on conversion
  Automated Specials & Lots
                                          is built to offer dealers the      rates. Forms and phone
  Model Videos & Used Videos
                                          highest level of branding          numbers are everywhere on
  Phone Number Tracking
  Monthly Reporting Review                with powerful Admin Tools.         a department specific basis.
  Unlimited Consulting
  Popular Add-Ons                         More search.                       More sales.
  LiveClick™ Chat Tools                   Every single page is 100%          FUSION targets low-funnel,
  LiveClick™ Phone Calls                  indexed with award-winning         geo-targeted customers with
                                          SEO. Dynamic deep-linking,         their “wallets out” that are
      15-Minute Demo?                     friendliest URL strings, 301       more likely to convert from
        888-518-5513                      redirects, title tags and more.    a lead to an actual sale.




                                          888-518-5513
                                                                    *Subject to change. Confidential © v041311
Mobile has grown to 10% of traffic. 50% is coming.
FUSION MOBILE offers more custom branding, better mobile SEO, higher
conversion, dynamic mobile deep-linking and more supported devices.


 MOBILE             MOBILE
 Core™              Pro™
 Included Products      Core™ Pro™
 ADMIN Core™
 INVENTORY Core™
 SEO Core™ (MSEO)
 VIDEO Core™ (New only)

 Primary Features        Core™ Pro™
 Fanatical Support
 Inventory Manager
 Specials Manager
 New, Used & Certified
 CRM Tool Integration
 SEO-Friendly Design
 Mobile Design Library
 Custom Header Graphic
 Custom Splash & App Icon
 Automated Specials & Lots
 Model Research & Videos
 Departments & Staff
                                       1000% growth.                    40% conversion.
 Phone Number Tracking                 Thanks to smart phones,          FUSION MOBILE has been
 QR-Code Deep-Linking                  mobile usage has grown           averaging 40% to 60%
 Monthly Reporting Review              from only 1% to 10% of all       conversion rates on mobile
 Unlimited Consulting                  web traffic, and experts         visitors to mobile leads for
                                       predict it to rise to 50%.       hundreds of our dealers.
 Popular Add-Ons
 LiveClick™ Phone Calls                Text campaigns?                  Used car videos?
 Mobile Text Campaigns
 Mobile Used Videos                    Ask about optional texting       We also offer optional used
 Non-FUSION Dealers                    campaigns that include one       vehicle videos of your entire
                                       exclusive texting keyword,       pre-owned inventory that are
     15-Minute Demo?                   short code & campaigns.          formatted for Smart Phones.
       888-518-5513


                                      888-518-5513
                                                               *Subject to change. Confidential © v041311
Pure SEO. Professional SEM. Rise to the top.
FUSION SEARCH is built from the ground-up to beat the competition.
No weaknesses. Nothing but consistent award-winning search results.


  SEO               SEO
  Core™             Pro™
  Primary Features          Core™ Pro™
  Fanatical Support
  SEO FastStart™ Process
  100% Page Indexation
  Friendliest URLs & 301s
  Titles Tags & Headers
  3rd Party SEO Integration
  100% Managed SEO
  Custom URLs & Title Tags
  Custom Back Linking 301s
  Custom Geo-Targeted Pages
  Monthly Report Review

  SEM               SEM
  Core™             Pro™
  Primary Features        Core™ Pro™
  Fanatical Support
  100% Managed SEM
  Keyword Generation
  Google, Bing & Yahoo
                                         Award-winning.                  Low-funnel.
  Bid Management                         FUSION is an award-winning      We use search to effectively
  Deep-Linked Clicks                     search platform that has        target low-funnel customers
  Monthly Report Review                  received awards and praise      with their “wallets out” that
  Custom FUSION Microsite                from many search experts.       are ready to buy!

                                         Google-friendly.                Penny-pinchers.
                                         We meticulously follow every    Our SEM Campaigns will
                                         one of Google’s published       include a full accounting of
      15-Minute Demo?                    set of search best practices    every penny we spend for
        888-518-5513                     to be 100% Google-friendly.     you and how we performed.



                                         888-518-5513
                                                                *Subject to change. Confidential © v041311
It’s not about selling cars. It’s about selling loyalty.
FUSION SOCIAL is designed to integrate in real-time with leading social
websites while building loyalty to increase sales and service opportunities.


  SOCIAL            SOCIAL
  Core™             Pro™ (Beta)
  Included Products     Core™ Pro™
  ADMIN Core™
  INVENTORY Core™
  SEO Core™ (SSEO)
  VIDEO Core™ (New & Used)

  Primary Features          Core™ Pro™
                                           Covert not overt.                     Viral spiral.
                                           You must resist the temptation        Social lets you listen to
  Fanatical Support
                                           of overtly trying to sell cars on     what your customers say
  Custom Social Toolbar
  Custom Social Integration                social websites. You should be        about you. Of course, so
  Custom Social Affiliates                 subtle and more covert about          can their friends, and so
  Social Page Sharing                      it with a customer-centric            on. This viral spiral either
  Social Consultation                      loyalty focus that is editorial.      works for you or against
  100% Managed Social                      Customer loyalty is priceless.        you, but it is never neutral.
  Custom Facebook Site
  Custom Twitter Sites                     Fans not friends.                     Fixed-ops focus.
  Facebook Inventory & Videos
                                           Increasing Facebook fans and          Our philosophy is simple.
  Facebook Service Scheduler
                                           Twitter followers is an art not       You buy a car today. You
  Facebook Staff & Specials
  Facebook & Twitter Postings              a science. Like it or not, it can     buy another car in four
  Scheduled Blog Postings                  only be accomplished with a           years. The interval between
  Reputation Alert System                  consistent monitoring and             these transactions is the
  Competitor Alert System                  engagement effort by humans.          perfect place for social
  Manager Phone Hotline                    That’s where we come in.              media to pay off for you.
  F&I Department Opt-In
  Loyalty Building & Coupons
  Phone Number Tracking
  Monthly Reporting Review
  Unlimited Consulting

      15-Minute Demo?
        888-518-5513


                                          888-518-5513
                                                                     *Subject to change. Confidential © v041311
Video SEO. Google Video. YouTube Channels.
FUSION VIDEO increases conversion and engagement. TV has finally merged
with the computer, and shoppers expect all your products to have videos.


 VIDEO               VIDEO
 Core™               Pro™
 Included Products       Core™ Pro™
 SEO Core™ (VSEO)

 Primary Features           Core™ Pro™
 Fanatical Support
 Requires FUSION WEB
 Model Research Videos
 Used Inventory Videos
 Sister Technologies Video
 Custom Dealer Videos
 Video Script SEO (VSEO)
 Video Upload Tools
 Video Scheduling Tools
 100% Managed Video
 Custom YouTube Channel                  Video SEO.                       More leads.
 Custom Video Wrappers
                                         Google is making it more         Our research clearly shows
 Upgraded VSEO Process
                                         and more important to use        that video on your website
 3rd Party Site Video Feeds
 TrueVoice™ Voice Overs                  videos as an SEO tool to         will increase conversion,
 VShoc™ Video Showcase                   get on the first page. We        increase page views, add
 VidMap™ Google Postings                 call it VSEO. Our VIDEO          more time on site and help
 Mobile Used Videos                      Pro™ product submits your        engage customers. And you
 Embedded Quote Forms                    inventory videos to Google.      simply receive more leads.
 Monthly Reporting Review
 Unlimited Consulting
                                         YouTube.                         Stickier.
 Popular Add-Ons                         Let us manage a private          One of the great things
 Mobile Used Videos                      YouTube Channel for you          about video is that your
 (Included with VIDEO Pro™)              along with video feeds to 3rd    customers are more likely
                                         party websites like Cars.com,    to remember both the car
     15-Minute Demo?                     AutoTrader.com, Craigslist,      and the car dealership
       888-518-5513                      eBay, Facebook & Google.         when viewing your videos.



                                         888-518-5513
                                                                 *Subject to change. Confidential © v041311
The most popular inventory management tools.
FUSION INVENTORY puts you in complete control of your inventory with
powerful tools that extract, improve, publish and manage every vehicle.


  INVENTORY INVENTORY
  Core™     Pro™
  Primary Features         Core™ Pro™
  Fanatical Support
  Inventory Management
  Pricing Management
  Image Management
  Comment Management
  Content Management
  New & Used Inventory
  Certified Inventory
   3rd Party Inbound Feeds
  Multiple Daily Pulls
  Frequent Data Updates
  Unlimited Photos
  HomeNet IOL Lite Tools
                                         Real control.                      Media manager.
  HomeNet IOL Pro Tools                  Our inventory management           FUSION allows for flexible
  DELIVER Pro™ Syndication               tools are the most popular         pricing rules, unlimited
  3rd Party Outbound Feeds               in the automotive industry.        photos, video & media
  Vehicle Valuation Manager              We offer frequent daily            management, easy-to-use
  Pricing Analysis Tools                 extractions, data cleansing,       bulk upload tools, comment
  Pricing & Discounting Rules            automation, publication and        editors, content tools and
  Auction Manager Tools                  easy-to-use inventory editing.     complete control.
  Window Sticker Tools
  Craigslist/eBay Tools
  Upgraded Reporting Suite               Syndication?                       Pricing analysis.
  Upgraded Analysis Tools                We offer an optional product       The optional vehicle pricing
                                         called DELIVER Pro™ that will      matrix allows you to check
  Popular Add-Ons
                                         syndicate your inventory to        your vehicle pricing against
  DELIVER Pro™                           many popular 3rd party sites.      other similar local vehicles
  (Included with INVENTORY Pro™)
                                         INVENTORY Pro™ already             to maximize your profit and
                                         includes cost of DELIVER Pro™.     minimize days in stock.
      15-Minute Demo?
        888-518-5513


                                        888-518-5513
                                                                 *Subject to change. Confidential © v041311
Unescorted shoppers? Sunday shoppers? Solved.
FUSION TAG is a patent-pending mobile window sticker for each car that is
deep-linked using QR Codes to a mobile website about that vehicle.


  TAG                 TAG
  Core™               Pro™
  Included Products       Core™ Pro™
  ADMIN Core™
  INVENTORY Core™

  Required Products        Core™ Pro™
  MOBILE Pro™
  (FUSION Mobile cost not included)

  Primary Features        Core™ Pro™
  Fanatical Support
  Powered by AutoTag™
  Zebra TLP 2844-Z Printer
  Weatherproof Labels
  Premium Glossy Labels
  Online Printing Center
  Mobile Window Stickers
  Digital Business Card Tags
  Departments & Staff Photos
  Create Tags for any Page
  Ad Agency Print Ad Tags
  Monthly Tag Reporting
  Unlimited Consulting
                                         Put your product                   QR Code usage
                                         in their pocket.                   is up 1000%.
                                         Your customers will be able        QR Codes are already used
                                         to scan any vehicle in seconds     on virtually every product
                                         to view vehicle display pages      in Japan and Europe. Now
                                         for each car with all the          they are sweeping across
                                         information, photos, videos,       America as the next big
      15-Minute Demo?                    specs, prices and more from        thing. Get ahead of the
        888-518-5513                     your mobile website.               curve with FUSION TAG.



                                        888-518-5513
                                                                 *Subject to change. Confidential © v041311
Everything you want. Easy-to-use. Total control.
FUSION ADMIN is the easiest-to-use and most intuitive dealer admin tool.
We put you in total control. And it comes standard with fanatical support.


  ADMIN               ADMIN
  Core™               Pro™

  Primary Features         Core™ Pro™
  Fanatical Support
  Reporting Dashboard
  Real-Time Reporting
  Multi-Site Management
  Design Selector Tools
  Banner & Video Uploads
  Content Scheduling
  Home Content Manager
  Page Content Manager
  Aisle Image Manager
  Special Offers Manager
  Inventory Manager
  Department Manager
                                          Control panel.                     Digital dashboard.
  Staff & Jobs Manager                    FUSION ADMIN tools were            We believe our dealers and
  CRM Tool Lead Delivery                  designed by working closely        account consultant teams
  Upgraded Admin Tools                    with dealers. We built the         should be able to tell exactly
  LiveClick™ Reporting                    industry’s friendliest admin       how you are performing at a
  LiveClick™ Screenshots                  tools because we listened.         glance. The digital dashboard
  LiveClick™ Chat Tools                   Great admin tools should           makes this process easy with
  LiveClick™ Phone Calls                  simplify your day.                 critical reporting data.
  Dynamic Session Numbers
  Enhanced CRM Information
  Call Recording Manager                  LiveClick™.                        Fanatical support.
  Call Quality Scoring System             This is the first report your      Lots of companies talk about
  Popular Add-Ons                         GM will look at each day.          great support. It is embedded
                                          Upgrade to ADMIN Pro™              into our company culture. We
  LiveClick™ Chat Tools
                                          to receive live phone lead         are truly fanatical about giving
  LiveClick™ Phone Calls
                                          tracking per session, call         expert advice and support as
      15-Minute Demo?                     quality scoring, chat and          your partner and Internet
        888-518-5513                      dynamic session numbers.           Marketing Consultant.



                                         888-518-5513
                                                                     *Subject to change. Confidential © v041311

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Fusion Platform Wp Overview (041311)

  • 1. Internet. Solved. ™ 888-518-5513 *Subject to change. Confidential © v041311
  • 2. Your dealership The Splinternet FUSION gives the is in an online gives shoppers an advantage back battle against unfair information to your Internet the Splinternet. advantage online. Department. The Internet has become the Splinternet technology such The FUSION PLATFORM Splinternet as technology as Smart Phones, Twitter and manages the Splinternet for changes and evolves faster Facebook provide customers you to ensure your dealership and faster. And technology with unprecedented access to has the right message in the doesn’t fight fair. Dealers information without any rules right place at the right time need help to win this battle. or formal sales engagement. for the right audience. 888-518-5513 *Subject to change. Confidential © v041311
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  • 7. It’s not about selling cars. It’s about selling loyalty. FUSION SOCIAL is designed to integrate in real-time with leading social websites while building loyalty to increase sales and service opportunities. SOCIAL SOCIAL Core™ Pro™ (Beta) Included Products Core™ Pro™ ADMIN Core™ INVENTORY Core™ SEO Core™ (SSEO) VIDEO Core™ (New & Used) Primary Features Core™ Pro™ Covert not overt. Viral spiral. You must resist the temptation Social lets you listen to Fanatical Support of overtly trying to sell cars on what your customers say Custom Social Toolbar Custom Social Integration social websites. You should be about you. Of course, so Custom Social Affiliates subtle and more covert about can their friends, and so Social Page Sharing it with a customer-centric on. This viral spiral either Social Consultation loyalty focus that is editorial. works for you or against 100% Managed Social Customer loyalty is priceless. you, but it is never neutral. Custom Facebook Site Custom Twitter Sites Fans not friends. Fixed-ops focus. Facebook Inventory & Videos Increasing Facebook fans and Our philosophy is simple. Facebook Service Scheduler Twitter followers is an art not You buy a car today. You Facebook Staff & Specials Facebook & Twitter Postings a science. Like it or not, it can buy another car in four Scheduled Blog Postings only be accomplished with a years. The interval between Reputation Alert System consistent monitoring and these transactions is the Competitor Alert System engagement effort by humans. perfect place for social Manager Phone Hotline That’s where we come in. media to pay off for you. F&I Department Opt-In Loyalty Building & Coupons Phone Number Tracking Monthly Reporting Review Unlimited Consulting 15-Minute Demo? 888-518-5513 888-518-5513 *Subject to change. Confidential © v041311
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