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Technology for Supply Chain in High Inflationary
Environment
Ramakrishna Potluri
SAP Labs

SCALE 2011
Agenda

Inflation Overview – Effect on businesses

IT in Business to manage Inflation

© 2011 SAP AG. All rights reserved.

2
Inflation is taxation without legislation
- Milton Friedman

“Inflation is when you pay 15 dollars for
the 10-dollar haircut you used to get for 5
dollars when you had hair” - Sam Ewing

“Inflation is bringing us true democracy.
For the first time, luxuries and necessities
are selling at same price” – Robert Orben

© 2011 SAP AG. All rights reserved.

3
Inflation in India (CPI) - History

Source:global-rates.com
© 2011 SAP AG. All rights reserved.

4
Inflation in India (CPI) – 2010-11

Source:global-rates.com
© 2011 SAP AG. All rights reserved.

5
Profitable Business

Profit

© 2011 SAP AG. All rights reserved.

6
Inflation  Costs Increase & Profits reduce

Cost increase

Price
Cost

© 2011 SAP AG. All rights reserved.

7
Inflation  Costs Increase  Loss
Loss

© 2011 SAP AG. All rights reserved.

8
Effect of Inflation - Back to Basics
Costs &

Disposable

Prices

Incomes

Costs &

(Monetary Policy)

Prices

Interests

Costs &

(Monetary Policy)

Prices

Interests

Consumption

Savings

Savings

Working Capital
/Debt

Cost of Inputs

Disposable
Incomes

Investments

Consumption

Recession

Bankruptcy risk

(also Interest rates)
Prices
(Lag)
© 2011 SAP AG. All rights reserved.

Sales

Inventory

Working Capital
/Debt

Bankruptcy risk
9
Managing Inflationary Environment
Monitor Cash, Operating Profit and Working Capital.
Understand the drivers
 Costs
 Prices
 Cash Flow

Costs






Input costs
Logistics costs
Inventory Costs
Financial costs
Strength of Supplier base

Prices
 Price Elasticity
– Brand Strength
– Competition
– Innovation (Ability to launch new products rapidly)

Financial Costs
 Debt burden
 Cash flows
© 2011 SAP AG. All rights reserved.

Cost of Inputs

Inventory

Prices

(Lag)

Sales

Working Capital
/Debt
(also Interest rates)
10
Agenda

Inflation Overview – Effect on businesses

IT in Business to Manage Inflation

© 2011 SAP AG. All rights reserved.

11
Can IT Help Businesses During Inflation?
Costs






Input costs
Logistics costs
Inventory Costs
Financial costs
Strength of Supplier base
– N tier supplier ?

Prices
 Price Elasticity
– Brand Strength
– Competition
– Innovation (Ability to launch new
products rapidly)

Financial Costs
 Debt burden
 Cash flows

How fast do you get Information
back from your supply chain ?
© 2011 SAP AG. All rights reserved.

Analyze Spend

SAP SPM

Manage Spend

SAP Procurement

Optimize Logistics &
Transportation

SAP TM

Manage Supply Network
to reduce inventory in
network

SAP SCM/SCPM

Supplier Mgmt & Risk

SAP Supplier Mgmt

Contract Mgmt

SAP SRM/ CLM

Manage Liquidity

SAP Treasury

Hedging

SAP CTRM

Price & Promotion
Analysis

SAP HANA

Supplier Network, Risk
Mgmt & Benchmarking

SAP Supplier
Infonet
12
Manage Spend, Compliance & Risk for All categories – Indirect, Direct & Services
Address Inflation Challenges

Do I have visibility of my
supply base ?

Can I source from low
inflation regions ?

Supplier
Management

How do I look at risk from
‘n-tier’ supplier ?

Strategic
Sourcing

Can I source from ‘less
risky’ suppliers ?

SAP Procurement
Am I managing my entire
spend ?
Do my buyers have time to
look at strategic aspects ?
Are my planning &
procurement systems
integrated ?
Can I reschedule quickly ?
Are my suppliers connected
to make info flow faster?

Operational
Procurement -

Contract
Management

Spend Performance Management (SPM)

© 2011 SAP AG. All rights reserved.

Are the prices locked ?
What are the escalation
clauses ? Can I incorporate
penalties/rebates ?
Can I renegotiate contracts
?
Is my entire spend visible
?
Where are the
opportunities to
reduce/postpone / shift
sourcing ?
13

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SCM in High Inflation Environment at SCALE 2011

  • 1. Technology for Supply Chain in High Inflationary Environment Ramakrishna Potluri SAP Labs SCALE 2011
  • 2. Agenda Inflation Overview – Effect on businesses IT in Business to manage Inflation © 2011 SAP AG. All rights reserved. 2
  • 3. Inflation is taxation without legislation - Milton Friedman “Inflation is when you pay 15 dollars for the 10-dollar haircut you used to get for 5 dollars when you had hair” - Sam Ewing “Inflation is bringing us true democracy. For the first time, luxuries and necessities are selling at same price” – Robert Orben © 2011 SAP AG. All rights reserved. 3
  • 4. Inflation in India (CPI) - History Source:global-rates.com © 2011 SAP AG. All rights reserved. 4
  • 5. Inflation in India (CPI) – 2010-11 Source:global-rates.com © 2011 SAP AG. All rights reserved. 5
  • 6. Profitable Business Profit © 2011 SAP AG. All rights reserved. 6
  • 7. Inflation  Costs Increase & Profits reduce Cost increase Price Cost © 2011 SAP AG. All rights reserved. 7
  • 8. Inflation  Costs Increase  Loss Loss © 2011 SAP AG. All rights reserved. 8
  • 9. Effect of Inflation - Back to Basics Costs & Disposable Prices Incomes Costs & (Monetary Policy) Prices Interests Costs & (Monetary Policy) Prices Interests Consumption Savings Savings Working Capital /Debt Cost of Inputs Disposable Incomes Investments Consumption Recession Bankruptcy risk (also Interest rates) Prices (Lag) © 2011 SAP AG. All rights reserved. Sales Inventory Working Capital /Debt Bankruptcy risk 9
  • 10. Managing Inflationary Environment Monitor Cash, Operating Profit and Working Capital. Understand the drivers  Costs  Prices  Cash Flow Costs      Input costs Logistics costs Inventory Costs Financial costs Strength of Supplier base Prices  Price Elasticity – Brand Strength – Competition – Innovation (Ability to launch new products rapidly) Financial Costs  Debt burden  Cash flows © 2011 SAP AG. All rights reserved. Cost of Inputs Inventory Prices (Lag) Sales Working Capital /Debt (also Interest rates) 10
  • 11. Agenda Inflation Overview – Effect on businesses IT in Business to Manage Inflation © 2011 SAP AG. All rights reserved. 11
  • 12. Can IT Help Businesses During Inflation? Costs      Input costs Logistics costs Inventory Costs Financial costs Strength of Supplier base – N tier supplier ? Prices  Price Elasticity – Brand Strength – Competition – Innovation (Ability to launch new products rapidly) Financial Costs  Debt burden  Cash flows How fast do you get Information back from your supply chain ? © 2011 SAP AG. All rights reserved. Analyze Spend SAP SPM Manage Spend SAP Procurement Optimize Logistics & Transportation SAP TM Manage Supply Network to reduce inventory in network SAP SCM/SCPM Supplier Mgmt & Risk SAP Supplier Mgmt Contract Mgmt SAP SRM/ CLM Manage Liquidity SAP Treasury Hedging SAP CTRM Price & Promotion Analysis SAP HANA Supplier Network, Risk Mgmt & Benchmarking SAP Supplier Infonet 12
  • 13. Manage Spend, Compliance & Risk for All categories – Indirect, Direct & Services Address Inflation Challenges Do I have visibility of my supply base ? Can I source from low inflation regions ? Supplier Management How do I look at risk from ‘n-tier’ supplier ? Strategic Sourcing Can I source from ‘less risky’ suppliers ? SAP Procurement Am I managing my entire spend ? Do my buyers have time to look at strategic aspects ? Are my planning & procurement systems integrated ? Can I reschedule quickly ? Are my suppliers connected to make info flow faster? Operational Procurement - Contract Management Spend Performance Management (SPM) © 2011 SAP AG. All rights reserved. Are the prices locked ? What are the escalation clauses ? Can I incorporate penalties/rebates ? Can I renegotiate contracts ? Is my entire spend visible ? Where are the opportunities to reduce/postpone / shift sourcing ? 13