A guide to walk you through the basics of tweeting. Most useful when accompanied by an accomplished tweeter who can talk through the slides as an informal training session.

1. Twitter Master Class
Why, How and What to Tweet
(and a little bit of what NOT to tweet!)

2. Why Tweet?
• Exchange of Ideas
• Breaks down barriers
• Networking opportunities
• Reach out globally
• Keep up to date
• Share your ideas and products widely

3. Getting Started – Profile Tips
• Choose your name wisely
• Have a uniform online presence
• Sell yourself in your profile
• Upload a picture
• Link back to your site

4. The Basics of Tweeting
• Your timeline
• Mentions / “@replies”
• Direct Messages
• Retweets
• Hashtags
Spam! (don’t click the link)

5. Understanding a Tweet
Click ‘view
This is the
conversation’
person talking
for a recap of
to you
what’s been
said so far
You can favourite, This tweet is directed at @PookyH – but
retweet or reply anyone can reply.
just by clicking
here
This is based in tweeting from twitter.com

6. What to Tweet
• Questions
• Opinions / Conversation starters
• Useful information or ideas
• Links (your own and other peoples’)
• Pictures
• Reply to people (even if they weren’t talking to you)
• Retweet useful/amusing tweets

7. A couple of technical pointers
• Character limits – 140 but think 120
• URL shorteners
• Don’t tweet longer, it drives people crazy!

8. Building your Network
Make yourself followable
• Complete your profile
• Be a real person
• Tweet, Tweet, Tweet
• Share useful information and links
• Talk to people
• Tell people you’re on Twitter

9. Building your Network
Finding Relevant People to Follow
• Find lists – but be selective
• Follow people your followers follow
• Ask for recommendations
• Search for hashtags

10. Building your Network
Deciding who to Follow Back
• You don’t HAVE to follow back
• Take a look at their profile
• Read their most recent tweets
• See who you have in common

11. Twitter Etiquette
• Thank new followers, and say hi
• Follow back relevant people
• Thank people who retweet you
• It’s okay to use abbreviations / txt spk
• Speak when you’re spoken to
• Don’t be afraid to eavesdrop
• Always cite your source

12. What NOT to do…
• Be rude to other tweeters in public
• Follow thousands of randoms
• Auto DM your followers
• Tweet whilst drunk!
• Diss your employer or share privileged
info
• Send out endless links & no conversation
• Use ‘tweetlonger’ or similar. Stick to 140
• Give up too soon…

13. I hope this was helpful!
Tweet me if you need help:
@PookyH
More help here:
www.pookyshares.com