There are a lot of things happening OUTSIDE the freight industry. Some of these are global trends. There are also a lot of things, like digitalisation, happening TO the transport industry. And there are of course also things happening IN the transport industry (like automation, drones, blockchains etc,).

1. Things happening in,
around, and to freight
transportation
Some observations
Per Olof Arnäs, PhD
Chalmers University of Technology
Service Management and Logistics
per-olof.arnas@chalmers.se
about.me/perolofarnas
Slides: slideshare.net/poar
@Dr_PO
OKIMG_5751 by taymtaym on Flickr (CC-BY)

2. Things are happening outside the
freight industry
(and have been for some time)

3. Demographic
and social
change
Shift in
economic
power
Rapid
urbanisation
Technological
breakthroughsClimate
change and
resource
scarcity
5
GLOBAL
TRENDS

4. Things are happening outside the
freight industry
(and have been for some time)

5. Things are happening outside the
freight industry
(and have been for some time)
1957

6. Things are happening outside the
freight industry
(and have been for some time)
Image: Richard Hancock, twitter.com/CanaryWorf
2015

7. Gartners Hype Cycle for Emerging Technologies
Augmenting
humans with
technology
Machines
replacing
humans
Humans and
machines
working
alongside each
other
Machines
better
understanding
humans and
the
environment
Humans better
understanding
machines
Machines and
humans
becoming
smarter

8. Gartners Hype Cycle for Emerging Technologies
Source: Gartner July 2016
Could affect transportation
and logistics

9. 355:365:2015BWH by hermitsmoores on Flickr (CC-BY,NC,SA)
Make analogue
information digital
Digitization:

10. MobileWorldCongress2016byKārlisDambrānsonFlickr(CC-BY)
Increased use of
digital technology
Digitalization:

11. MobileWorldCongress2016byKārlisDambrānsonFlickr(CC-BY)
Increased use of
digital technology
Digitalization:
Make analogue
information digital
Digitization:
Both are important! (and interesting)

12. We are in the
middle of a
gigantic
exponential
development curve
beginning

13. A new global eco system
where new types of,
knowledge based,
industries compete with
traditional ones
http://jaysimons.deviantart.com/art/Map-of-the-Internet-1-0-427143215

14. Ominous Windmill by Conrad Kuiper on Flickr (CC-BY,NC,SA)
Digit(al)ization
is not a trend

15. Ominous Windmill by Conrad Kuiper on Flickr (CC-BY,NC,SA)
Digit(al)ization
is not a trend
It is a force of
nature

17. It’s not business as usual.
Get used to it.
Digit(al)isation is
happening to freight
transport.
There is no ’usual’
anymore.
Hello Kitty Darth Vader by JD Hancock on Flickr (CC-BY)

18. So…
Is nothing
happening in
freight transport
then?!

19. Integration of digital and physical worlds
http://www.sygic.com/gps-navigation/addon/head-up-display

20. Say hi to the new sensors
http://mobsentech.com

21. ”New” modes of
transport
https://www.youtube.com/watch?v=50sv4M4rgBM
https://www.youtube.com/watch?v=HG76DcXySuw

22. More automation

23. The sharing economy hits freight transport
(again and again…)

24. Servitization
Move up in the
value chain
Upgrade drop points
Consumer services
Expose data
Mall of Scandinavia
http://www.smartcompany.com.au/growth/innovation/41765-online-retailer-offers-
a-courier-that-waits-at-your-door-fashion-advice-not-included.html
https://www.amazon.com/dashbutton
https://www.shyp.com

25. Curated services made possible with data
Mindconnect Sendify

26. Strategic Tactical Operational Predictive
Time horizons
We are approaching
this boundary
…and we are
starting to
move past it!
Real-time!

27. The Action of New York City by
Trey Ratcliff on Flickr (CC-BY,NC,SA)
Real-time (data driven)
decision making
Data collection
Data processing
Data exploitation
http://mindconnect.se/
http://waze.com
https://mydrive.tomtom.com/

28. Real-time decision making
not always successful…

29. Another
thing to
keep tabs
on

30. Bitcoin, bitcoin coin, physical bitcoin, bitcoin photo by Antana on Flickr (CC-BY,SA)
Block chain
technology
Records transactions and
data among actors that
do not trust each other
Fully
decentralized

31. https://news.bitcoin.com/nimber-disrupts-logistics-system-blockchain-matters/
http://www.economist.com/news/leaders/21677198-technology-behind-
bitcoin-could-transform-how-economy-works-trust-machine
Bitcoin, bitcoin coin, physical bitcoin, bitcoin photo by Antana on Flickr (CC-BY,SA)
http://www.coindesk.com/how-bitcoins-technology-
could-make-supply-chains-more-transparent/
https://news.bitcoin.com/future-use-cases-blockchain-
technology-parcel-tracking-regardless-courier/
Block chain
technology
Records transactions and
data among actors that
do not trust each other
Fully
decentralized

32. Things are happening…
Around… …to… …and in…
…freight transportation!

33. LEARNING REACTION (PRO)ACTION

34. OKIMG_5751 by taymtaym on Flickr (CC-BY)
Logistikpodden.se
Eldsjälar
Experter
(Föreslå gärna…)
Torsdagar
Per Olof Arnäs, PhD
Chalmers University of Technology
Service Management and Logistics
per-olof.arnas@chalmers.se
about.me/perolofarnas
Slides: slideshare.net/poar
@Dr_PO
Things happening in,
around, and to freight
transportation
Some observations