The Art and Science of Social Fundraising

•

0 gefällt mir•369 views

Leveraging Storytelling and Social Media to Connect with Donors Presentation for roundtable session at 2013 Texas School Public Relations Association conference.

Technologie

http://www.nuttytimes.com/everyone-has-a-story-to-tell/!

Leveraging
Storytelling
and
Social
Media
to
Connect
with
Donors

Tying traditional strategy and new tools together

¡  The
Art
of
Fundraising
through
Storytelling

¡  The
Science
of
Social
Fundraising

¡  Online
Tools
that
Help
You
Better
Connect
with
Donors

http://www.ﬂickr.com/photos/kristofclaes/5022611195/sizes/l/in/photostream/!

http://dianamurdock.wordpress.com/tag/hugging/

http://www.ﬂickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/

¡  The
internet
is
a

connection
machine

¡  Social
media
is
a

natural
progression

¡  Gives
ordinary

people
a
voice
to

express
themselves

and
tell
their
story
http://www.ﬂickr.com/photos/webtreatsetc/4390635960/sizes/z/in/photostream/

http://www.ﬂickr.com/photos/49503019876@N01/1659321885/#

I care about I care about
this important you so I’ll help!
cause!

Your
Your
Friend,
Family,

Nonproﬁt
Supporter
Colleague

When
asked
by
friends
or
family
vs.
nonproﬁt:

10x

52%

higher
response
rate
larger
donations

Source: 2012 Online Giving Study by Network For Good

Art
tells
a

story

ies

stor
What
st
hat ories

W
see? will
you
wi ll
you
tell?

¡  Student
Clubs

¡  PTA/PTO

¡  Classrooms

¡  Budget
shortfalls
in

schools

¡  Creative
projects
that

need
funding

¡  After-‐school

enrichment
programs

¡  And
much
more…

Cultural
Diversity

Recycling/
Environment
Anti-Bullying

Self-
Portrait
Endangered Species

My
Friendship
Heroes

¡  Engage
your
students

to
share
their
story

and
passion

¡  Use
technology
and

social
media
to
help

you
do
more
with
less

¡  Make
the
connection,

discover
what
inspires

donors

http://www.ﬂickr.com/photos/73645804@N00/4759535970/

Questions?
Ideas?
Suggestions?
Let’s
Discuss!

Taline
Levonian
–
Artsy
Good

Facebook/artsygood
www.artsygood.com
Twitter: @artsygood
taline@artsygood.com
LinkedIn: Artsy Good

Empfohlen

Illuminate Facebook Advanced SeminarMark Huddleston

Sandy homeless in hawaiiWeishan He

Value of volunteering handouts (2)cwg866

Cody Switzer - What Story is Your Organization Telling?itjkg

Curiosity, Cat Killer? Brian Housand

Tours for Humanity Case StudyHannah Alkadi

Beyond the Bake Sale: Building Social Capital in SchoolsDean Shareski

Down and dirty tricks for staying sane in an insanely busy library presentationLaura Gardner

Empfohlen

Illuminate Facebook Advanced SeminarMark Huddleston

Sandy homeless in hawaiiWeishan He

Value of volunteering handouts (2)cwg866

Cody Switzer - What Story is Your Organization Telling?itjkg

Curiosity, Cat Killer? Brian Housand

Tours for Humanity Case StudyHannah Alkadi

Beyond the Bake Sale: Building Social Capital in SchoolsDean Shareski

Down and dirty tricks for staying sane in an insanely busy library presentationLaura Gardner

Social Media in Public Libraries: The good, the bad an the ugly!CILIP PPRG

Understanding and Building Social CapitalDean Shareski

Child beauty pageants pptWRD111

Nonprofit Storytelling in A Digital World - HandsOn Tech BostonJulia Campbell

School Fundraising with CauseShareCauseShare

Four seasons of the museum summerMichelle Zupan

2-USauti-WomensImagesInMedia-LesleyUnivPresenation-SampleSlidesUkumbwa Sauti, M.Ed.

Sports Media & PR PresentationEmily Oscarson

Beauty pageant powerpointlisajanereid

Inspire Public Relations & Marketing[1][1][1]robinezell

Women in Travel Summit: Backpacking with a PurposeJustine Abigail

#NIP Nursing in Public in the Age of Social Mediaellenzschunke

The Yellow Boat ProjectJay Jaboneta

Final Portfolio Presentation Guerds Jean

Frood preso3 redoDang Ying

Carol’s Save a Life Birthday PartyCarol Doane

Frood preso2YiFan Yu

Meeting 2TechnologychairAED

High School Entrance Essay SamplesBonnie Christensen

Own Your Story: The Power of StorytellingVictor Pineda

Online fundraising for nonprofitsEd Schipul

Back to Basics: What Really Matters NowDean Shareski

Weitere ähnliche Inhalte

Was ist angesagt?

Social Media in Public Libraries: The good, the bad an the ugly!CILIP PPRG

Understanding and Building Social CapitalDean Shareski

Child beauty pageants pptWRD111

Nonprofit Storytelling in A Digital World - HandsOn Tech BostonJulia Campbell

School Fundraising with CauseShareCauseShare

Four seasons of the museum summerMichelle Zupan

2-USauti-WomensImagesInMedia-LesleyUnivPresenation-SampleSlidesUkumbwa Sauti, M.Ed.

Sports Media & PR PresentationEmily Oscarson

Beauty pageant powerpointlisajanereid

Inspire Public Relations & Marketing[1][1][1]robinezell

Women in Travel Summit: Backpacking with a PurposeJustine Abigail

#NIP Nursing in Public in the Age of Social Mediaellenzschunke

The Yellow Boat ProjectJay Jaboneta

Final Portfolio Presentation Guerds Jean

Frood preso3 redoDang Ying

Carol’s Save a Life Birthday PartyCarol Doane

Frood preso2YiFan Yu

Meeting 2TechnologychairAED

Was ist angesagt? (18)

Social Media in Public Libraries: The good, the bad an the ugly!

Understanding and Building Social Capital

Child beauty pageants ppt

Nonprofit Storytelling in A Digital World - HandsOn Tech Boston

School Fundraising with CauseShare

Four seasons of the museum summer

2-USauti-WomensImagesInMedia-LesleyUnivPresenation-SampleSlides

Sports Media & PR Presentation

Beauty pageant powerpoint

Inspire Public Relations & Marketing[1][1][1]

Women in Travel Summit: Backpacking with a Purpose

#NIP Nursing in Public in the Age of Social Media

The Yellow Boat Project

Final Portfolio Presentation

Frood preso3 redo

Carol’s Save a Life Birthday Party

Frood preso2

Meeting 2

Ähnlich wie The Art and Science of Social Fundraising

High School Entrance Essay SamplesBonnie Christensen

Own Your Story: The Power of StorytellingVictor Pineda

Online fundraising for nonprofitsEd Schipul

Back to Basics: What Really Matters NowDean Shareski

College Entry Essay SamplesMelissa Elliott

Creating Community in Online STEM ClassesInsideScientific

Autobiography Essay Example. Example of biographical sketch essay. 5 Tips On...Amie Campbell

'Community Collaboration for Learning and Change'annabelsmithdotorg

Nonprofit Storytelling In A Digital WorldJulia Campbell

National Park Foundation Creative Brief & AnalysisAlexis Schaefer

Arts Expedition Webinar 3: Gaining Experiencevsaartstn

Essay On Disneyland.pdfTracy Walker

DIGITAL CITIZENSHIP www.mannrentoy.comMann Rentoy

Muse social pres almost finalErin Blasco

Future of Social: Generation ZBeth Kanter

Children, Church and the Digital Age (#DigitalParenting with @drbexl)Bex Lewis

Networks of Care & Vulnerability Bonnie Stewart

Harare - Online Fundraising Workshop 2016GlobalGiving

Better Online Storytelling from NTEN's 2009 Nonprofit Technology ConferenceRoger Burks

Be the Change - In Your EducationVuk Visnjic

Ähnlich wie The Art and Science of Social Fundraising (20)

High School Entrance Essay Samples

Own Your Story: The Power of Storytelling

Online fundraising for nonprofits

Back to Basics: What Really Matters Now

College Entry Essay Samples

Creating Community in Online STEM Classes

Autobiography Essay Example. Example of biographical sketch essay. 5 Tips On...

'Community Collaboration for Learning and Change'

Nonprofit Storytelling In A Digital World

National Park Foundation Creative Brief & Analysis

Arts Expedition Webinar 3: Gaining Experience

Essay On Disneyland.pdf

DIGITAL CITIZENSHIP www.mannrentoy.com

Muse social pres almost final

Future of Social: Generation Z

Children, Church and the Digital Age (#DigitalParenting with @drbexl)

Networks of Care & Vulnerability

Harare - Online Fundraising Workshop 2016

Better Online Storytelling from NTEN's 2009 Nonprofit Technology Conference

Be the Change - In Your Education

Kürzlich hochgeladen

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@

TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc

Platformless Horizons for Digital AdaptabilityWSO2

Understanding the FAA Part 107 License ..Christopher Logan Kennedy

Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Orbitshub

DEV meet-up UiPath Document Understanding May 7 2024 AmsterdamUiPathCommunity

MS Copilot expands with MS Graph connectorsNanddeep Nachan

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FMESafe Software

[BuildWithAI] Introduction to Gemini.pdfSandro Moreira

Why Teams call analytics are critical to your entire businesspanagenda

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...Zilliz

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfOrbitshub

AWS Community Day CPH - Three problems of TerraformAndrey Devyatkin

Artificial Intelligence Chap.5 : UncertaintyKhushali Kathiriya

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobeapidays

DBX First Quarter 2024 Investor PresentationDropbox

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...apidays

Apidays New York 2024 - The value of a flexible API Management solution for O...apidays

FWD Group - Insurer Innovation Award 2024The Digital Insurer

CNIC Information System with Pakdata Cf In Pakistandanishmna97

Kürzlich hochgeladen (20)

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

Platformless Horizons for Digital Adaptability

Understanding the FAA Part 107 License ..

Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

MS Copilot expands with MS Graph connectors

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

[BuildWithAI] Introduction to Gemini.pdf

Why Teams call analytics are critical to your entire business

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

AWS Community Day CPH - Three problems of Terraform

Artificial Intelligence Chap.5 : Uncertainty

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe

DBX First Quarter 2024 Investor Presentation

Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...

Apidays New York 2024 - The value of a flexible API Management solution for O...

FWD Group - Insurer Innovation Award 2024

CNIC Information System with Pakdata Cf In Pakistan

The Art and Science of Social Fundraising

1. http://www.nuttytimes.com/everyone-has-a-story-to-tell/! Leveraging Storytelling and Social Media to Connect with Donors

2. Tying traditional strategy and new tools together ¡  The Art of Fundraising through Storytelling ¡  The Science of Social Fundraising ¡  Online Tools that Help You Better Connect with Donors http://www.ﬂickr.com/photos/kristofclaes/5022611195/sizes/l/in/photostream/!

3. http://dianamurdock.wordpress.com/tag/hugging/

5. http://www.ﬂickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/

6. ¡  The internet is a connection machine ¡  Social media is a natural progression ¡  Gives ordinary people a voice to express themselves and tell their story http://www.ﬂickr.com/photos/webtreatsetc/4390635960/sizes/z/in/photostream/

8. http://www.ﬂickr.com/photos/49503019876@N01/1659321885/#

9. http://www.ﬂickr.com/photos/ausnahmezustand/4752989186/sizes/l/in/photostream/

10. I care about I care about this important you so I’ll help! cause! Your Your Friend, Family, Nonproﬁt Supporter Colleague

11. When asked by friends or family vs. nonproﬁt: 10x 52% higher response rate larger donations Source: 2012 Online Giving Study by Network For Good

12.

13. Art tells a story ies stor What st hat ories W see? will you wi ll you tell?

14.

15.

16.

17. ¡  Student Clubs ¡  PTA/PTO ¡  Classrooms ¡  Budget shortfalls in schools ¡  Creative projects that need funding ¡  After-‐school enrichment programs ¡  And much more…

18. Cultural Diversity Recycling/ Environment Anti-Bullying Self- Portrait Endangered Species My Friendship Heroes

19. ¡  Engage your students to share their story and passion ¡  Use technology and social media to help you do more with less ¡  Make the connection, discover what inspires donors http://www.ﬂickr.com/photos/73645804@N00/4759535970/

20. Questions? Ideas? Suggestions? Let’s Discuss!

21. Taline Levonian – Artsy Good Facebook/artsygood www.artsygood.com Twitter: @artsygood taline@artsygood.com LinkedIn: Artsy Good