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Six User Experience
questions to ask yourself
First, our definition of
User Experience (UX)
What is UX?
Utility, content & aesthetics
working together
to create meaningful,
enjoyable & repeated
interactions
UX = Utility
1
Each of these objects has a clear, single purpose. Does your project?
UX = Content
2
Unspecified content with no owner? You’re building an empty book
UX = Aesthetics
3
Is your project a looker or a shocker?
VS
UX = Interaction
4
Small buttons can cause big trouble. Are yours sorted?
UX = Business
5
Bad UX costed boo.com $135 million. How much is it costing you?
UX = Enjoyment
6
Will users give your stuff a big cheer or the finger?

and finally, a nice diagram
for your PPTs
InteractionContent
AestheticsBusiness
Utility
Enjoyment
The components of
User Experience.
How many does your
project cover?

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User Experience fundamentals: 6 questions to ask yourself