Slides from a presentation given at the Pistoia Alliance European Conference 2015, in Zurich, Switzerland.

1. Informatics fueling innovation at
FrieslandCampina R&D
Ruud Schoemaker, Pistoia Alliance, April 14th 2015

2. 1

5. 19,000 ambitious member
farmers are the owners
of FrieslandCampina

6. 5
Six farmers
founded the
first dairy
co-operative
Nine farmers
take over a
cheese factory in
the Dutch
Wieringerwaard
Founding of
CCF in
Leeuwarden
Friesche Vlag,
Dutch Baby and
Bonnet Rouge
are registered
for international
markets
Founding of
Coberco in
Zutphen
Merger of Coberco,
Friesland Dairy Foods,
De Zuid-Oost-Hoek and
Twee Provinciën
Acquisition
of Nutricia
Dairy &
Drinks
Group
Friesland
Foods
receives Royal
designation
on its 125th
anniversary
Founding of
the first dairy
co-operatives
Founding of
the De Meijerij
Veghel / De
Melkindustrie
Veghel
Campina brand
introduced
DMV Campina
and Melkunie
Holland
introduced
Founding
Campina
Melkunie
Acquisition
of Sudmilch
(Heilbronn)
International launch of
formation of inter-
national Campina
brand and co-operative
Acquisition of
Alaska Milk
Corporation
Philippines
Acquisition of
Zijerveld en
Veldhuyzen B.V.
and G. den
Hollander
Holding B.V.
Acquisition of
IDB Belgium
We have a long history

7. Every day
we nourish
millions of
consumers
around
the world

8. With our brands
Consumer Foodservice Ingredients
Debic
Hollandia
Campina Professioneel
Chocomel
Fristi
Milner
Vifit
Optimel
Campina
CoolBest
Nutroma
Taksi
Frico
Extran
DubbelFrisss
DOMO
DMV
Kievit
Creamy Creation
Nutrifeed
DFE Pharma
Campina NoyNoy Puddis Valess
Landliebe Chocomel FrisianFlag CoolBest
Rainbow Milli Peak Friso
Friesche Vlag Vifit Fruttis Completa
Napolact Alaska Mona Botergoud
Dutch Lady Foremost DubbelFrisss
Fristi Optimel Frico
Milner Yazoo Appelsientje

9. Using milk as a healthy basis
● Milk is a natural source of nutrition
and provides nutrients for a healthy
lifestyle
● Milk contains essential nutrients
such as proteins, fats, vitamins B2
and B12 and minerals such
as calcium
● Milk is suited to contribute to the
right balance in all types of diet

10. Key figures 2013
employees
21.18611.4 billion
euro revenue
30
Facilities in
countries 100
Export to over
countries
Millions
of consumers
member dairy farmers
own the Company
19,244 Every day

11. In order to valorize milk
The objective
of a business with
no member milk is
to generate profit
above our EBIT
hurdle
Profitability
The objective of
our member milk
intense businesses
is to valorise
milk at positive
EBIT margins
Member milk usage

12. Ambition
Foundation
Growth
categories
Respond
to needs
Capabilities
To create the most successful, professional and attractive dairy
company for its member dairy farmers, employees, customers
and consumers and for society by providing people around the
world with essential nutrients from dairy products during every
phase of their lives
Dairy-
based
beverages
Infant
nutrition
(B2B, B2C)
Strongholds
& geographic
expansion
Branded
cheese
Food-
service
in Europe
Basic
products
Growth &
development
Daily
nutrition
Health &
wellness
Functionality
Talent
management
Milk
valorisation
Innovation Business model
& cost focus
Chain
advantages
Sustainable dairy
farming &
business operations
The way we
Work & safety
Goodness
of dairy
And a clear strategy:
route2020

13. Innovation Centre
Wageningen

14. Innovation at FrieslandCampina
● 320 R&D employees
● 450 workstations
● Pilot plant (2,500 m2)
● Laboratories and taste testing
● Experience center, innovation kitchen and bakery
● State-of-the-art and sustainable building: BREEAM certified

15. Data within FrieslandCampina

16. FrieslandCampina Data sources
SAP (finance, factory, procurement, recipe management,
“milk web” (farm, milk composition & quality), …)
Microsoft Office and SharePoint
±1600 Corporate applications
Bioinformatics infrastructure
Knowledge management
infrastructure R&D

17. Data within FrieslandCampina
Data Size
Data heterogeneity
Summit
(SAP)
ONE R&D Portal
(SharePoint)
Bio-IT

18. 17

19. Scope of project Summit
In scope
• Sales & distribution, finance
• Production and Detailed Scheduling, Warehouse management, Plant maintenance,
Quality management
• Procurement (including SmartBuy for non-product related procurement)
• Demand planning, supply network planning (Sales & Operations Planning on opco
level)
• Sales & Operations Planning on Enterprise level
• Business Warehouse (including standard reporting and queries)
• Current Opco scope / user group
Out of scope

20. Knowledge management within FC R&D

21. To empower the R&D community to
use knowledge efficiently and effectively
From 56 to way of working

22. global R&D organisation needs
knowledge sharing environment

23. It’s not only a new system
A new way to share information and
to stimulate collaboration within R&D

24. “By sharing you will be more effective”

25. Sharing profile information

26. Openness vs Confidentiality
Knowledge sharing within R&D before and after ONE
Simply not
shared
Tip of
iceberg visible
Shared
knowledge
Confidential
Secret

27. R&D knowledge sharing environment
to capture and reuse our information and documents

28. The heart of knowledge management
Knowledge Data
Your experiments built into
our data collection
The place where
measurements, observations
and analyses from e.g. lab,
pilot plant, factory and
simulation experiments are
collected
Your part in our
collaboration
The place where all
project/collaboration
documents are stored
Your publication brought to
our attention
The library where all (end)
reports are collected
Your gateway to our
collective dairy knowledge
The place where scattered
knowledge is integrated,
summarized,
completed with new
findings and made
accessible to the FC R&D
community
Overarching
knowledge
Experimental
results

29. Translated to End-user features
28

30. Termstore
Termstore entries are linked to the dairy ontology
● Components, Products & Processes
● Clustering allows for suggested content and expertise finding
5298 Experimental reports
366dairyprocessingtemrs
Original Doc Hit 1 Hit 2 Hit 3 Hit 4
X020712NIZOvisit.txt FFAO00.002inpreparation.txt PSSB00.038.txt BBBT00.017.txt
CopyofWWLE00.002.tx
t
AAAA00.002inpreparation.txt TEST01.001inpreparation.txt
SSSS00.001inpreparation
.txt
CCYZ00.029inprepara
tion.txt
AAAA00.003inpreparati
on.txt
AAAA00.003inpreparation.txt SSSS00.001inpreparation.txt
TEST01.001inpreparation.
txt
AAAA00.002inprepara
tion.txt
BSPO00.001inpreparati
on.txt
ASEN01.0611.003.txt
BSD.0511.003inpreparation.t
xt
FFBB00.001inpreparation.
txt FAP.0310.004.txt PSSB00.004.txt
ASEN03.002.txt PPAA00.001inpreparation.txt
LNA.0512.016inpreparati
on.txt CST2.0512.012.txt DDAT01.003.txt
ASEN03.003inpreparation.txt CFRR03.006inpreparation.txt
CCGI00.031inpreparation
.txt CMS.0312.001.txt
CFDC00.012inpreparati
on.txt
ASEN03.004inpreparation.txt COPE00.005inpreparation.txt CCEN00.035.txt
COPE00.003inprepara
tion.txt
COPE00.007inpreparati
on.txt
ASEN03.0607.001inpreparation
.txt
DDAZ00.020inpreparation.tx
t DDPB00.005.txt DDPB00.009.txt DDPB00.016.txt
ASEN04.002inpreparation.txt
FAH.0310.001inpreparation.t
xt
CVIT00.001inpreparation.
txt
CSIM00.044inprepara
tion.txt
CPEE05.048inpreparati
on.txt

31. interfaces directly with FC’s
bio-IT infrastructure: ODIN

32. The bioinformatics infrastructure:
ODIN as central hub

33. 32
External partners FrieslandCampina
Worldwide 1.500.000
reseachers are active in
for our company relevant
research domains
Bridging
Filter company-relevant information

34. All (milk) ingredients are captured and
described in detail in our bioinformatics
computer infrastructure

36. ODIN gives access to nutritional
information…

37. …vitamin B12 in more detail

38. …biochemical
pathways

39. …and much more
…information about
bacteria used for
fermentation

40. Connecting data to the business
Example: Leap2 – Commercial application of Bioinformatics

41. Infant nutrition development

42. bioinformatics

43. Development of a low ß-lactoglobulin
IFT product faster and better
Bioinformatics assisted, fast development

44. Conclusion
Validate
Visualise
Connect

45. 44

46. Acknowledgements
Dr. Hilmar Ilgenfritz
Dr. Sascha Losko
Dr. Klaus Heumann
Jan Geurts
Urszula Kudla
Rolf Bos
Ellen van Leusen
Christel Timmer
Thijs Guldemond
Andre Groeneveld
Wynand Alkema
Marleen Hijlkema
Peter Navarro
Martin Wijsman