2. We are living in an era where competition is
unavoidable and every product has its
close substitutes available in nearly the
same price. In such a scenario the need of
advertising the product becomes very
important as people will purchase your
products only when they can identify you
distinctly in the market.
3. When advertisement is concerned you need
to make a separate budget for them as
print and electronic advertisements as
quite costly with the amount of impact
which cannot be assessed. This is the time
when promotional gifts and promotional
products come into rescue.
5. 1. It promotes the name of your
company with brand name written on
them. They make your logo popular in
the market so that people can identify
you easily.
6. 2. They reach directly to the customers
which you target. Unlike advertisements,
promotional gifts can be given to target
groups, for example if you are promoting
baby food you can gift promotional items
to the patients and parents or a child care
clinic or even a nursery school. It will not
go in vain.
7. 3. Durable promotional gifts work
better than advertisements as unlike
advertisements, products will stay for
long with the people and remind them
about your company every time they
use the product or see it.
8. 4. Promotional gifts are the best when
you want to communicate a message, it
may be about a campaign or a product.
This is useful because people love to
receive gifts of any form and there is a
sense of liability that makes them follow
it.
9. 5. They are less expensive than
electronic advertisement. The budget is
up to you. You can choose a small
product which will be cheap or even a
costly product. There is something that
suits your budget.
10. 6. You can attract people towards
your campaign through a two part
promotional gift - one part will be
given in advance and the other part at
the campaign location.
11. There are various promotional gifts to choose
from. With proper quality and planning they
will guide you to success. One thing that is
required is durability of the product as that is
directly proportional to the durability of your
advertisement.
Here are some promotional gift ideas:
12. 1. Promotional Pens
This is a small thing which will definitely
be in your budget but the impact is
great. Every time the user uses the
pen, he or she will see the name or
logo of your company and will think of
your company, and that really works.
13. 2. Cups and Mugs
These are also a good gifting idea as
they are used on a regular basis and
is noticed quite a few times a day.
14. 3. Promotional T-shirts
This works great because not only will the
person who wears it but, also the
people who sees, will notice your
company.
15. 4. Magnets and Magnetic Calendar
This is something that stays for a long
time and people generally keep it in a
visible part of the room. This way your
company advertises throughout the
year.
16. 5. Promotional Boards
This can be given to an organization like
school or office and one board will
serve your need for the total
population there. They are useful
enough for updates and every time
they will advertise your products.
17. 6. Others
There are other options like mouse pad,
wall hanging, key chains, and caps and
as many things as you can think of.
18. If you are new in a business or an old
player in the market who needs a
push, these promotional gift ideas can
really do wonders in your life.
19. If you require any further information, please contact:
NAME
Phone: (61-3) 8645 3000
Email: support@pinkrhino.com.au
Building E4, 63-85 Turner Street Port Melbourne, VIC 3207