An inspiration session for Google Squared (2015). Examining how trends in wearables, nearables, the quantified self and the internet of things eventually create a Mesh environment with unique characteristics. This is a PDF version so contact author for version with embedded videos.

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MESHWHAT HAPPENS IF YOU CONNECT EVERYTHING?

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PHIL DEARSON
Founder of Subsector
Independent Consultancy
Almost 20 years in agencies:
Head of Digital
Head of Strategy
Head of Innovation
Head of UX
Planning Director
Technical Director
(Alpha GEEK)
Abuse me on Twitter @phildearson

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#IOT
WEARABLES
NEARABLES
QUANTIFIED SELF
M2M
HUD
BEACONS
SMART EVERYTHING
ETC!

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– Nikola Tesla, 1926
“When wireless is perfectly applied, the whole earth will be
converted into a huge brain… and the instruments through which
we shall be able to do this will be amazingly simple… A man will
be able to carry one in his vest pocket.”

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– Marshall McLuhan, 1964
“…by means of electric media, we set up a dynamic by which all
previous technologies, including cities, will be translated into
information systems.”

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JULY 2011 - SOME GOODBYES

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HYPE CYCLE FOR EMERGING TECHNOLOGIES - JULY 2011

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HYPE CYCLE FOR EMERGING TECHNOLOGIES - JULY 2014

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WEAR [SIC] ARE WE NOW?
Health and Fitness
Quantified Employee
Surveillance
Edge Cases

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PLATFORM PROLIFERATION

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OSCAR INSURANCE CORPORATION - NEW YORK

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WALGREENS REWARDS FOR HEALTHY CHOICES

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WALGREENS DIGITAL HEALTH ADVISOR

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THE QUANTIFIED EMPLOYEE

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PERSONAL SURVEILLANCE - NARRATIVE CLIP

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GOVERNMENT SURVEILLANCE - VIEVU

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WHAT NEXT FOR WEARABLES?
Smart Watch
Smart Jewellery
HUD
Projected
Embedded?

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MICROSOFT HOLOLENS

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SKULLY AR-1

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CICRET PROJECTED INTERFACE

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DOLE WEARABLE BANANA

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WTF ARE NEARABLES?
Telematics
Beacons
Connected Home

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TELEMATICS - PROGRESSIVE INSURANCE

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SPONDA - PHYSICAL COOKIE

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CONNECTED HOME - WORKS WITH NEST

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SMART DUST

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MESH: 5 POINT PERSPECTIVE
Image: pixeljuggler
PERSONAL
PERVASIVE
PERSISTENT
PRESCIENT PROXIMATE

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MESH IMPLICATIONS
SLAVERY / FREEDOM
Does the Mesh trap us in a
system of others’ devising or
give us the power to control
more of our lives?
2-TIER SYSTEM
Will the poor be forced to be
“quantified”?
PIE
In a Personal Information
Economy who owns the
data?
FARADAY ZONES
Will we see the emergence
of Mesh-free zones?

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+44 07866 760 333
phil.dearson@subsector.net
subsector.net uk.linkedin.com/in/phildearson @phildearsonphildearson
THANK YOU
CONTACT DETAILS
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