Case Study: 2010 Vancouver Olympics Behind-the-Scenes Story: NBC and Cisco Team Up to Show the Power of Collaboration and Social Media
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Find out how NBC and Cisco put content creation in the hands of the athletes and used social media to share the footage with the world. Plus, 7 things we would do differently next time.
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Case Study: 2010 Vancouver Olympics Behind-the-Scenes Story: NBC and Cisco Team Up to Show the Power of Collaboration and Social Media
- 1. June 29, 2010 2010 Vancouver Olympic Winter Games The Power of Social Media & Collaboration
- 10. The Power of a Facebook Post Cisco Employee with over 600 friends’ posts note about athletes using Flip cameras at Olympics Cisco Social Media Program Manager responds back Microsoft Friend with over 3,000 friends comments on post Microsoft Friend creates related blog & video with approx. 50-60,000 visits per month Microsoft Friend tweets blog with approx. 50,000 followers 1 post reaches over 50,000 users