Peter McCarthy
51
Followers
Personal Information
Unternehmen/Arbeitsplatz
Greater New York City Area, New York United States
Beruf
Chief Product Officer at OptiQly
Branche
Writing / Publishing
Webseite
www.mccarthy-digital.com
Info
Audience-centric, data-driven technical and creative marketer focused on books and media. More than 20 years of marketing, sales, technology, editorial, management, data analysis, and strategic leadership experience, primarily as a trade book publishing executive.
Throughout my career my focus has been on using technology to drive and support marketing efficiency and innovation.
Tags
analytics
books
data analysis
publishing
marketing
digital marketing
ebooks
consumer information
data
publishers
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