1. Presented by
www.businessfinderny.com
800-501-9440
sales@businessfinderny.com

2. Search Engine Marketing
 Learning how to take advantage of search engines for your local
business is critical to getting found by your customers.
 In the past, search results were dominated by large companies
and or chains that monopolized the search results.
 Most businesses feel they cannot compete with these super
powers.
What has changed?

3. Times Are Changing…Are You?
 Some businesses continue to use outdated advertising
methods:
 Newspaper Classifieds
 Local Papers
 Yellow pages Savvy business owners recognize
 E-mail these outdated methods should not
dominate your spending!
 Direct Mailing

4. The Web…your opportunity
 Connect with local consumers looking for local
merchants
 9 out of 10 internet users search the internet looking
for information about your business
 30% of all searches include a city, state or zip reference.
 More than 3 billion local searches are conducted a
month.
Is Your Business
Getting Found?

5. Google’s Local Marketplace
 Google has been focusing on the local
search and business side for over one year.
Your competitor’s have a head start!
 Local Businesses are displayed when
visitors type in a term that Google believes
to be a local search.
Best Barbecue Ribs in NYC
Car Repair
•c
Fresh fish

6. Introducing Google Place Pages
 Google Place pages are available to be claimed by all
businesses rightful owners.
Article Source: http://EzineArticles.com/5869650
 Shockingly, more than two thirds of business owners are
not using their own free page for advertising.
 Page can be edited and enhanced by the business owner to
improve their search rankings in the local results.
Claiming and completing your
business profile is a combination of
art and science much like search
engine optimization.

7. Google Ranking Factors
 Google relies on a number of factors to rank your business
“Place Page.”
 One important factor is its own reputation checking on
other directories to confirm your business listing.
Article Source: http://EzineArticles.com/5869650
 customer reviews play an important part in improving your
rankings
Do you have a customer review
program that is being actively
managed? If not, you should!

8. How To Improve Your Google Place
Page Rankings
 Coupon Promotions
 Up to date events
 Engagement with customer reviews
 Choosing the right categories for your business
Let us help you set up and manage your Google Place Page for your business.
For a small setup fee you can start reaching your local customers and grow
your business in less than 60 days!
800-501-9440
Port Washington, NY