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VC Presentation Template
           Genesis Partners
                         2006
Title Page

● Name of company
● Short mission statement or tagline




                              2
The Team

● Key team members (Founders, CEO, CTO, etc.)
● Corporate Board and Advisory Board, if applicable
● Current roles and past positions
● Key relevant biographical details




                              3
The Corporate Summary

● What is the mission of the company?


● Key company facts:
   - Year founded
   - Number of employees
   - Key milestones achieved since inception
   - Existing customers, design partners, channel partners
   - Amount invested in company to date



                                    4
The Pain

● A slide on the pain point that the company will address
● What is the pain point?
● What are current solutions in the market?
● Why are current solutions inadequate?
● Supporting data that the pain point is real
● Quotations from market participants




                               5
The Solution

● What will the company do to address this pain point?
● Products features and benefits




                              6
The Market

● Estimate of Total Addressable Market (TAM) size
● Supporting data and evidence
● Pricing plan
● Customer ROI analysis




                             7
The Plan

● What is the R&D schedule?
● What is the product release schedule?
● How and when will the company begin sales?




                            8
The Competition

● Who is the competition?
   - Incumbents
   - Start-ups
● How should one think about the competitive landscape?
● Why is the company positioned to win?




                             9
The Barriers

● What makes the company’s position defensible?
● What is the relevant intellectual property and know-now?
● What is the status of patents?




                              10
The Financials

● Straightforward income statement and cash balance
   - Revenue
   - COGS
   - R&D
   - S&M
   - G&A
   - Net Income
   - Cash balance
● Headcount estimates by functional area
● Objectives for current fundraising
   - How much capital does the company seek to raise?
   - What milestones will this capital infusion allow the company to
    reach?

                                    11
Things to remember

● Be short and focused
     - If you have more material, leave it in an appendix and refer to it only if
         necessary
     -   The VCs are interested in you and your business. The presentation itself is
         only a tool to help you communicate with them.
● Be straight and to the point
   - Help the VC to understand what the company does
   - Use simple slides – complicated graphics and too much text leave your listeners to
         struggle with what they are seeing instead of listening to what you are saying.
● Be efficient
   - Leave time for quality Q&A – tough questions do not mean the VC is not interested,
         they usually mean the opposite!
● Be focused with your use of financials
   - Focus your financials on key questions: How much money are you seeking to raise?
         What will you use it for? How long will it last and what will it enable you to achieve?




                                                   12

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VC Presentation Template for Addressing Market Pain Points

  • 1. VC Presentation Template Genesis Partners 2006
  • 2. Title Page ● Name of company ● Short mission statement or tagline 2
  • 3. The Team ● Key team members (Founders, CEO, CTO, etc.) ● Corporate Board and Advisory Board, if applicable ● Current roles and past positions ● Key relevant biographical details 3
  • 4. The Corporate Summary ● What is the mission of the company? ● Key company facts: - Year founded - Number of employees - Key milestones achieved since inception - Existing customers, design partners, channel partners - Amount invested in company to date 4
  • 5. The Pain ● A slide on the pain point that the company will address ● What is the pain point? ● What are current solutions in the market? ● Why are current solutions inadequate? ● Supporting data that the pain point is real ● Quotations from market participants 5
  • 6. The Solution ● What will the company do to address this pain point? ● Products features and benefits 6
  • 7. The Market ● Estimate of Total Addressable Market (TAM) size ● Supporting data and evidence ● Pricing plan ● Customer ROI analysis 7
  • 8. The Plan ● What is the R&D schedule? ● What is the product release schedule? ● How and when will the company begin sales? 8
  • 9. The Competition ● Who is the competition? - Incumbents - Start-ups ● How should one think about the competitive landscape? ● Why is the company positioned to win? 9
  • 10. The Barriers ● What makes the company’s position defensible? ● What is the relevant intellectual property and know-now? ● What is the status of patents? 10
  • 11. The Financials ● Straightforward income statement and cash balance - Revenue - COGS - R&D - S&M - G&A - Net Income - Cash balance ● Headcount estimates by functional area ● Objectives for current fundraising - How much capital does the company seek to raise? - What milestones will this capital infusion allow the company to reach? 11
  • 12. Things to remember ● Be short and focused - If you have more material, leave it in an appendix and refer to it only if necessary - The VCs are interested in you and your business. The presentation itself is only a tool to help you communicate with them. ● Be straight and to the point - Help the VC to understand what the company does - Use simple slides – complicated graphics and too much text leave your listeners to struggle with what they are seeing instead of listening to what you are saying. ● Be efficient - Leave time for quality Q&A – tough questions do not mean the VC is not interested, they usually mean the opposite! ● Be focused with your use of financials - Focus your financials on key questions: How much money are you seeking to raise? What will you use it for? How long will it last and what will it enable you to achieve? 12