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Influencer & Influenza

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Le slide del mio intervento al convegno del 21 Maggio su Blogger, influencer, giornalismo: definiamo regole e confini del settore e della professione organizzato da Ordine dei giornalisti della Lombardia e Associazione Lombarda dei giornalisti

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Influencer & Influenza

  1. 1. Appunti & Spunti Blogger – Influencer - Giornalismo
  2. 2. Pier Luca Santoro Dal 1987 in poi é stato responsabile del marketing e dell’organizzazione commerciale di grandi imprese [Star, Giuliani, Bonomelli]. Dal 1998 opera come consulente per progetti di posizionamento strategico, organizzazione, comunicazione & formazione per aziende pubbliche e private, associazioni di categoria e amministrazioni pubbliche. http://www.datamediahub.it/ @pedroelrey
  3. 3. Gli Influencer NON Esistono
  4. 4. Questi NON Sono Influencer
  5. 5. Fonte: Trust Barometer Edelman

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