Cloud computing is far more compelling for its business process acceleration than for its astonishing economies.

2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report and on our Form 10-Q for the most recent fiscal quarter: these documents and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. In Other Words: Everything That You See Here is Real

4. All Cloud Models Simplify Something Cloud Platform for Consumer Apps Infrastructure as a Service Non-Relational Database Python or Java Server Basic Web frameworks lower ISVs’ barriers to market entry Pure APIs invite focus on competitive advantage Cloud Platform for Enterprise Apps Infrastructure as a Service Full Relational Database Integration as a Service Logic as a Service UI as a Service Servers as a Service Infrastructure as a Service Virtualization enables scale (but preserves or compounds complexity) VM VM VM VM

5. Force.com: Open for Enterprise Apps Process Builder Integrated CMS IDE Instant Deployment Instant Scalability Report Builder Point & Click Editor Spring Framework Collaboration Website Components JPA Open Architecture Form Builder Content Delivery Network Java Runtime Ruby

6. Coherent Code Base and Managed Infrastructure Your Clicks Your Code Metadata representations: Rigorously partitioned data, logic and customizations for multiple customers Build strategic applications Customize any aspect Upgrade when convenient Preserve IP control The Metadata Model: Cloud + Customization User Interface Logic Database

7. Coherent Code Base and Managed Infrastructure Selectively exposed data, logic and customizations Click to Connect Your Clicks Your Code User Interface Logic Database Salesforce to Salesforce Sharing

8. Cloud Integration: Not an All-or-Nothing Choice Mash-ups from Web and AppExchange Native Desktop Connectors Integration Partner Ecosystem Developer Toolkits

9. 4 Months (Oct ’06- Feb ’07) 1 Month (Dec ’06) 5 Months (Dec ’06 – May ’07) 2Q07 Deployments “ This is process lite. It gives my business users what they want, a unique app for each sales team, fundamentally reflecting their own personality. “ And yes, I get a single standard SAP integration. It’s a terrific success. ” – CIO, Fortune 500 Firm SAP Back-end Integration Customized for Diverse Sales Groups Sales Distributors EMEA Inside Sales AFS Global Sales FLPR Field Sales Cloud Integration: New Roles for Knowledge

11. Email Users Social Networking Users Global Users (MM) Social Networking Users Surpass Email Users on 7/09 Source: Morgan Stanley Internet Mobile Report, December 2009 Data is for unique, monthly users of social networking and email usage. Why the Cloud Today ? New Mandates for Applications

15. The Power to Do the Amazing 32 nations, 350,000 visitors, and only one month to launch a global call center. South African Tourism went live on multiple channels—phone, email, Web self-service, Twitter, and Facebook. Customer feedback on IdeaStorm led Dell to build select consumer notebooks and desktops pre-installed with the Linux platform. “ Ideas has been an unbelievable home run. We are loving it: the voice of the customer is totally present at Starbucks in a brand new way ” ( Chris Bruzzo, CTO)

16. The Absolute Necessity of Speed Your App You Install & Configure Stack Write Code Deploy & Load Test Monitor & Tune Patch and Regression Test Legacy Stack-Based Development – Wherever it Happens IDC White Paper sponsored by Salesforce.com: “Force.com Cloud Platform Drives Huge Time to Market and Cost Savings”, Doc # 219965, September, 2009 Average time to build a custom app with software is 8 months. By late 2009, Qualcomm/Android cycle time had dropped to 4.5 months.

18. Essential Innovation for Cost-Critical, Compliance-Intensive Domains One developer with no prior training built a mobile app in just 4 days Deploying to Medical Directors, Program Directors in hospitals on iPhones and iPads Eliminates paper forms, workflow cuts response time by more than 60% Cut processing time from 18 hrs to less than 60 min “ We’re blown away by how we built a mobile healthcare application on Force.com with one person in just 4 days… The same app built in [traditional models] would have taken over 3 months”

19. If you want a radical improvement… … you can’t settle for incremental change

21. You Never Finish Paying for Old-Model IT

23. Peter Coffee VP / Head of Platform Research [email_address] facebook.com/peter.coffee twitter.com/petercoffee cloudblog.salesforce.com Q & A?