In this presentation I have decribed about Social,Mobile,Analytics and Cloud

1. (Social,Mobile,Analytics and Cloud)
NAME : PAYAL GALA
EMAIL : galapayal05@gmail.com
TWEETER : @payal_gala05
UNIVERSITY : RGPV
COLLEGE : Indore Institute of Science and
Technology
BRANCH : CSE
YEAR/SEM :3rd ( 6th sem)yr

2. What is SMAC?
SMAC stands for Social , Mobile , Analytics ,
cloud.
SMAC creates an ecosystem that allows a
business to improve its operations and get
closer to the customer with minimal overhead
and maximum reach. The proliferation of
structured and unstructured data that is being
created by mobile devices, sensors, social
media and website browsing is creating new
business models built upon customer-generated
data.

3. None of the four technologies can be an afterthought
because it's the synergy created by social, mobile,
analytics and cloud working together that creates
a competitive advantage.
Social media has provided businesses with new ways
to reach and interact with customers, while Mobile
technologies have changed the way people
communicate, shop and work. Analytics allow
businesses to understand how, when and where people
consume certain goods and services and cloud
computing provides a new way to access technology
and the data a business needs to quickly respond to
changing markets and solve business problems.

4. While each of the four technologies can impact a
business individually, their convergence is proving to
be a disruptive force that is creating entirely
new business models for service providers.

5. Latest emerging trends in SMAC:
Just a quick glance around our tablet-and-smartphone
immersed world will confirm the ubiquity of mobile
technology. The statistics below show how integral mobile has
become to daily life, as well as a driving force in our economy.
1. By 2017, the mobile app market is expected to generate
revenues of $77 billion
2. Worldwide, there were 1.2 billion smartphone shipments in
2014
3. Smartphones make up 63.1% of the global mobile market.
Businesses are taking note, and making major investments in
the future of technology. The four most impactful, emerging
trends are Social, Mobile, Analytics, and Cloud, or SMAC.
Spurred on by powerful evidence and an always-increasing
user base, it’s no wonder adopting and improving SMAC has
become a top priority for businesses.

6. SOCIAL
Known for being “…the easiest to understand and perhaps the hardest
to manage and control,” social media is changing the way businesses
market and present their brands and brand messaging, and how
consumers interact with that messaging.
MOBILE
Mobile means more “…than a smartphone connected to the web. It
involves data mobility and the idea of safe and secure data transfer any
time, any place, on any device.”
ANALYTICS
“This torrent of new data offers an opportunity to gain unprecedented
insight and to quickly test new ideas…it also provides the power to
fundamentally change business operations.”
CLOUD
With so many different kinds of cloud computing, such as public,
private and hybrid, delivering platform, infrastructure and SaaS, to
name a few, cloud is generally the least understood of the four.

8. In which area innovation is
needed?
Every application and every human being is, or will be
touched by, at-least one technology of SMAC stack.
Business leaders need to be cautious of advancement in
this stack and should not miss the bandwagon, as this
technology stack in coming years will transform the way
they run their businesses. So, this stack has high potential
to disrupt their IT landscape. They should carefully
evaluate and analyze the impact from each of these
technologies on their software applications and adopt
accordingly. However, there is no immediate adoption need
to act in haste, but a careful impact analysis is required.
Especially for enterprise applications, the impact of this
entire stack is not high - only Cloud and Analytics will
have some impact.