Slides for my presentation at the Santa Clara Valley Brain Injury Conference, February 26th, at the Hayes Mansion in San Jose, CA. Created by Paul F. Smith (http://neuronico.net).

5. Internet connection, and

7. NOT a substitute for other forms of interaction and networking Social Media, Employment, and Brain Injury

9. Enormous potential audience

11. Social Networking

12. Professional Networking

13. Information distribution

14. One to One Marketing

19. 30,000 people a day are signing up

32. Communication

35. LinkedIn: employment/career focused, business-credible

36. Twitter: immediate, breaking information

37. Video: Three Social Media Sites that can Help You Land Your Next Job

39. Demonstrate your skills

40. Research employers

41. Find jobs

43. Add new contacts, acquaintances

44. Search for individuals and groups in your profession

49. Offer help/information/resources

50. Tell them about a group relating to their profession

51. Ask them about the professional organizations they belong to

55. “ May I add you to my network?”

56. “ Join, and I can introduce you to people/groups/resources that you might find useful.”

57. “ Do you use other Social Media sites for professional contacts? Which ones?”

58. Hand them a card with a link to your profile

59. Offer resources, be helpful

61. “I see that Acme has released the specification on their 2012 jet-powered roller skates. If they does everything described on the spec sheet, Road Runner better watch out!”

62. “I just read a report on the new testing program at Acme Corporation – analysts expect product reliability to skyrocket!”

66. past employers

67. descriptions of their skills

68. where they get professional news/information ?

69. hiring managers and HR personnel

70. a contact in the job role you want

72. past employers

73. organizations

74. employee names

75. search Twitter for recent information, current employees, company announcements

76. “ Follow Company ” on LinkedIn

78. LinkedIn job postings

79. Job postings within groups

80. Contacting a company hiring professional

81. Contacting a recruiter

83. Don't SPAM

84. Don't Flame

85. Give at least as much as you take

86. Knowledge and competence are demonstrated over time , not inferred from past titles

87. Read and adhere to the posting guidelines

90. Poor communication skills (29%)

91. Bad-mouthing of former employers or fellow employees (28%)

92. Inaccurate qualifications (27%)

93. Unprofessional screen names (22%)

94. Notes showing links to criminal behavior (21%)

95. Confidential information about past employers (19%)

97. Does this make me appear knowledgeable ?

98. Does this make me sound like someone I’d want to work with ?

99. Until you feel confident about the tone and content of your posts, get someone else to look at your writing first

101. Balance your time : you can spend many hours online; think about what you are trying to achieve

102. Have a strategy for your online networking

103. Think about the practical things you can do that will yield the biggest results

104. Go online with a goal in mind; accomplish that goal, then disconnect

107. twitter: paul_f_smith

108. LinkedIn: www.linkedin.com/in/paulfsmith