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Smm presentation for ovrcc

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Hawks Mountain Consulting
Hawks Mountain Consulting

Social Media Marketing

TechnologieBusiness
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Who Is Patrick Ciriello?  FLATLANDER from New Jersey  Professional Connection Specialist  Serial Entrepreneur  Creative Problem Solver  Strategic Thinker  Musician  Artist  Networker  Software Developer  Coach & Mentor What does Google have to say about Patrick? GOOGLE SEARCH
Social Media Is About Relationships Business to Business Business to Consumer Consumer to Consumer
Social Media is ***NOT*** all about YOU!
Give First, Then Get
Social Media Marketing Doing what you do now, “virtually”  Networking  Advertising  Public Relations  Customer Support  Branding  Reputation Just like having coffee at a Chamber event!
SO, where do I start?
Leverage the 800 Pound Gorillas:  Facebook (profile, pages, groups)  LinkedIn (profile, pages, groups, answers)  Twitter (profile for business and products)  YouTube (channels for personal and business information)  Google Plus (circles for business, personal, hobbies, etc.) Then add a few more that are getting bigger everyday:  FourSquare  Merchant Circle  Empire Avenue
OK – so I am connected to a lot of people. Now what?
Goals Strategy Achievement
Know Like Trust
Build the Funnel Provide Content Call for Action
Go Mobile!
Make it Easy for People to Connect with You!
XeeMe BranchOut EmpireAve YouTube FourSquare Merchant Circle Blog Google Plus Linked In Twitter Facebook Web Site Facebook Page Facebook Page Facebook Page Facebook Page LinkedIn Group LinkedIn Group LinkedIn Group LinkedIn Group Merchant XYZ

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Smm presentation for ovrcc

  • 1. Who Is Patrick Ciriello?  FLATLANDER from New Jersey  Professional Connection Specialist  Serial Entrepreneur  Creative Problem Solver  Strategic Thinker  Musician  Artist  Networker  Software Developer  Coach & Mentor What does Google have to say about Patrick? GOOGLE SEARCH
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  • 3. Social Media Is About Relationships Business to Business Business to Consumer Consumer to Consumer
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  • 14. Social Media Marketing Doing what you do now, “virtually”  Networking  Advertising  Public Relations  Customer Support  Branding  Reputation Just like having coffee at a Chamber event!
  • 15. SO, where do I start?
  • 16. Leverage the 800 Pound Gorillas:  Facebook (profile, pages, groups)  LinkedIn (profile, pages, groups, answers)  Twitter (profile for business and products)  YouTube (channels for personal and business information)  Google Plus (circles for business, personal, hobbies, etc.) Then add a few more that are getting bigger everyday:  FourSquare  Merchant Circle  Empire Avenue
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  • 30. OK – so I am connected to a lot of people. Now what?
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  • 38. Build the Funnel Provide Content Call for Action
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  • 45. Make it Easy for People to Connect with You!
  • 46. XeeMe BranchOut EmpireAve YouTube FourSquare Merchant Circle Blog Google Plus Linked In Twitter Facebook Web Site Facebook Page Facebook Page Facebook Page Facebook Page LinkedIn Group LinkedIn Group LinkedIn Group LinkedIn Group Merchant XYZ