1. ââŻWorldâs Most Trusted Cloud: We deliver security, availability and performance that meet even the most
demanding customersâ expectations. We reflect our core values of transparency and trust in everything we do.
8 Core Differentiators of Our Business and Technology Model
The Salesforce Advantage
ââŻCloud Leader: Pioneers, evangelists and catalyst for positive change through ground-breaking technology
and business model designed for change.
ââŻMultitenant: By leveraging our best-in-class shared Cloud infrastructure and services, customers can focus on
their own innovation.
ââŻOpen Ecosystem: Community of experts and partners extend customer solutions with apps for just about any
business need. ISVs, SIs, Service Providers, and a community of experts have a multiplier effect on innovation
and speed.
ââŻComplete CRM: Connected apps for Sales, Service, Marketing, Community, Analytics, and Custom Apps
enable unique, evolving solutions centered around the customerâs customer
ââŻScalable Metadata Platform: Customize, extend and scale without worry. Connect to other data and
systems. Get 3 major innovation releases every year without ever losing customizations or integrations.
ââŻFast App Dev & Customization: Modular components enable point-and-click app-building 5x faster than
traditional software. Enables IT to deliver more rapid innovation to the business.
ââŻCustomer Success: Our business model is built around customer success. We are dedicated to helping
customers grow more successful over time, and have teams of success experts and partners (CSMs, Igniters,
ISVs, Sis, and Service Providers) who accelerate that success.
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