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@partnerforce
Partner Roadmap Webinar
Topic: Partner Community
April 2014
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such
uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from
the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact
could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues,
or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief,
any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our
services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new
functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in
our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome
of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we
operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth,
new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and
utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of
salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2011 and in our
quarterly report on Form 10-Q for the most recent fiscal quarter ended July 31, 2011. These documents and others containing
important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently
available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions
based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these
forward-looking statements.
Safe Harbor and NDA *
*also review your Partner Non-Disclosure Agreement (NDA)
John Richter
Director, Partner Community
salesforce.com
Quick Poll
Quick Poll
36%
36%
15%
5%
7%
• Access to & insight from our PM‟s& Program Staff
• Transparency with our product roadmap
• Program announcements &Alerts!
• Around once per month
Partner Roadmap Webinar Series
What‟s New & What‟s Next for ISV & SI Partners
http://p.force.com/ROADMAP
Next session is onMay 1 at 9am Pacific
Topic:Heroku for Partners
Mar 25 – Partner Forum: Melbourne
Apr 3 - Roadmap Webinar: Partner Community
Apr 3 – Partner Marketing Office Hours (10am PT)
Apr 8 – AMP Webinar (Summer „14)
Apr 9 – Cloud Alliance Office Hours
Apr 15 – APP Academy: Sales (VC)
Apr 23 – Cloud Alliance Office Hours
Apr 23 – Partner Forum: Chicago
Apr 29 – APP Academy: Getting Started (VC)
To see more events, webinars, registrations, and
replays you may have missed, go to:
Partner Portal >Calendar
Partner Community > Calendar
Calendar of Events
Check the Portal for Updates
AppExchange Marketing Program (AMP)
Attend the webinar. View the prospectus. Fill out the interest form.
What is the timing on FY15Q2 AMP?
•Summer „14 Prospectus Coming Soon!
• April 2014: Sales start
• May–July 2014: Q2 Program
•Summer ‟14 Webinar: April 8 at 9:30am Pacific
Do you qualify for AMP?
• Revenue sharing (ISV/OEM)
• Average of 4+ star reviews
• Minimum # of reviews depends on package level
http://p.force.com/AMP
Alerts! Important Notification for Partners
Read Each Notice Carefully
Feb 4 – Channel Order App push upgrade
Mar 5 – Prepare for the NA13 Split
Mar 13 – Trial Blackout Period (April 4 – 19)
Apr 2 – Multi-currency activations suspended
http://p.force.com/ALERTS
Learn More About Salesforce1
http://p.force.com/salesforce1
Salesforce1 Keynote & Sessions
 Developer Site
Developer Guide
Admin Guide
App Guidelines (UX)
Customer Resources
Leslie Tom
VP, Partner Marketing
salesforce.com
The World was Watching Dreamforce„13
“In a few years, Dreamforce has emerged – OK, strutted
onto the stage – as Silicon Valley's preeminent conference.
Macworld Expo? Irrelevant without Apple. RSA? Marginal
appeal. Oracle OpenWorld? Close, but not quite.”
Experience the #3 Technology Industry Event
Ranking Conference
1 TED
2 Consumer Electronics Show (CES)
3 Dreamforce
4 All Things D
5 Apple Worldwide Developers Conference
6 Electronic Entertainment Expo
7 Google I/O
8 TechCrunch Disrupt
9 Oracle OpenWorld
10 Cisco Live
11 SAP‟s Sapphire Now
Source: BizBash, September 2013
Network with the Dreamforce Community
Learn to Build Your Business
 1,400+ breakout sessions
 60+ partner specific sessions
 Hands-on training
 Meet with product experts
 1000‟s of product demos from
salesforce.com and our ecosystem of
partners
Get Inspired and Give Back to the Community
• Industry leaders
• Visionary thought leaders
• Surprise guests
• The future of our products, the
industry, and the world
Generate Buzz for Unparalleled Awareness and Demand
• Connect 150K+ Dreamforce attendees
before, during and after the event on
Dreamforce Chatter
• Drive awareness and create demand
with presence in the Dreamforce Expo
• Choose from a la carte sponsorships to
differentiate your brand, app or solution
• Sign up early to secure the best
placement
Contact Us Today to Learn About Opportunities
Partner Community
IDC believes vendor and partner success in 2014 will be directly
proportional to the quality, breadth, and extent of sales and technical
enablement developed and provided by vendors to the channel.
Enablement will become the new currency, superseding financial
incentives in driving the vendor/channel relationship. Vendors that
provide the most compelling and useful enablement for their
partners will gain channel dominance.
Paul Edwards, IDC Insights, February 9, 2014
“Partner Enablement Will Become the New Currency”
Email Then Webinars Best Way to Communicate With Partners;
Portal Increases in Importance
Please select your top two communication
channels that you would most prefer to learn
about relevant partner-related updates
2009 2010 2011 2012 2014
Email 60% 54% 60% 54% 51%
Webinars (live or on-demand) 38% 46% 40% 34% 33%
Partner portal website 30% 27% 27% 22% 26%
Live events (e.g., Dreamforce, Partner Summit) 21% 24% 25% 24% 22%
Partner Newsflash 17% 23% 20% 25% 21%
Blogs 15% 15% 16% 11% 17%
Chatter (an org specifically for SFDC partners) NA NA NA 17% 13%
LinkedIn NA NA NA 10% 11%
Facebook 5%* 6%* 4% 2% 4%
Twitter 5%* 6%* 2% 4% 3%
Phone 11% 3% 5% 2% 2%
* Voice of the Salesforce Partner - Annual Survey (March 2014)
Partner Community Is Now Live For All Partners!
http://partners.salesforce.com/
 Phase 1 (March 24)
Chatter, Education, & News
 Phase 2 (June 2014)
Cases, Search, Console
 More details soon
Heather Conklin
Sr. Product Manager
AppExchange
salesforce.com
DEMO
What are some of the
advantages of the new
Partner Community?
Advantage #1 – Content AND Collaboration
Technical Review – Education page Technical Enablement – Chatter Feed
Advantage #2 – Public AND Private Content
Now with shareable links and 80% public content!
PUBLIC VIEW – No Alerts! LOGGED IN – See Alerts!
Advantage #3 – Device-friendly
Advantage #4 – Single Sign-On!
 Partners now have the choice with SSO
 One-time setup step
 Cases and other individual data will be brought over later this
year
 Still need the @partnerforce login for the Partner Portal
New partners? There is a new Partner Unified Lead Form
Advantage #5 – SEARCH is Coming Soon!
CURRENT STATE
FUTURE STATE (August 2014)
Quick Poll
Quick Poll
19%
55%
14%
11%
1%
John‟s Post-Webinar Commentary
One of our awesome partners contacted me after the
webinar to say they clicked the wrong button. I knew it!! : - )
Launched the same poll on the Partner Community
How do I get access?
With Single-Sign On, It‟s as Easy as 1, 2, 3!
Go To http://partners.salesforce.com/
Select „Get Access‟.
Use your Salesforce org + Partner Portal login.
You‟re In! Welcome to the Partner Community!
This is a ONE-TIME step.
Need Help? Go to http://p.force.com/signup for an FAQ.
Do I need my portal login
AND Partner Community
login?
YES - You need BOTH logins for the next few months
 Collaboration (Chatter)
 Education (ISV)
 News, Events, & Alerts
New! Partner Community
 Log Cases
 Create Dev & Test Orgs
 Free Training Signup (LMS)
 Education & Resources (SI)
 Leads (SI)
 Opportunities (SI)
 Projects (SI)
Partner Portal
Are we bringing the same
portal content over to the
new site?
Yes. . .
http://partners.salesforce.com/
Social Media
Partner Alerts!
NewsFlash(e-newsletter)
Live Events
Online Training
ISVforce Guide
Partner User Groups
Roadmap Webinars
Releases & Pilots
Dreamforce Sessions
Existing Content
Yes. . .but new stuff too!
http://partners.salesforce.com/
Social Media
Partner Alerts!
NewsFlash(e-newsletter)
Live Events
Online Training
ISVforce Guide
Partner User Groups
Roadmap Webinars
Releases & Pilots
Dreamforce Sessions
NEW STUFF!
Technical ReviewDistribute
ISV Business Org
APP Lifecycle Tutorial
Chatter Groups
Existing Content
Is the Partner Community for
both ISV & SI partners?
YES – Partner Community is for all partners
 Education (ISV currently)
 News, Events, & Alerts
 Collaboration (Chatter)
 Publishing Console
 Leads (SI)
 Opportunities (SI)
 Projects (SI)
 Log Cases
 Search
Current
State
Coming
Soon
Roadmap
What‟s the rollout plan?
Partner Community Rollout: Now Until Dreamforce „14
March 24 - 31
Early Access
• Early Access
• Roadmap Invite
• Roadmap Webinar (4/3)
• Email to Partners (4/7)
• Roadmap updates
(monthly)
April 1 – 7
PC is Live
Summer 2014
More Functions Added
October 13-16
Dreamforce
http://partners.salesforce.com/
• Partner Keynote
• Sessions
• Demo Stations
Are there best practices for
collaborating?
Best Practices for Partner Community Collaboration
 All the normal unwritten social media rules apply
 Use your best judgment
 Be helpful and add value
 Be patient
For tough cases, Log a Case! http://p.force.com/case(portal login)
 Developer or test org? http://p.force.com/org (portal login)
Sign up for free recorded training? http://p.force.com/LMS (portal login)
 Platform Idea? http://p.force.com/ideasplatform
 Use #Topics instead of groups (#bestpractice)
 Collaborate and have fun!
How about a tip sheet?
Tip Sheet Available in Partner Community Chatter Group
What do I need to do now?
Next Steps
 Get Access to the new Partner Community
 Post Your Picture
Let us see who you are!
 Join the Partner Community Chatter Group
o In that group, select:
Email Settings >Daily Digest
 Encourage your colleagues to do the same
 Go to p.force.com/signupfor help
 Collaborate and have fun!
YES! NO!
COLLABORATE
Quick Poll
Quick Poll
31%
49%
18%
2%
1%
Partner Roadmap Webinar: Partner Community (April 3, 2014)

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Partner Roadmap Webinar: Partner Community (April 3, 2014)

  • 1. @partnerforce Partner Roadmap Webinar Topic: Partner Community April 2014
  • 2. Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2011 and in our quarterly report on Form 10-Q for the most recent fiscal quarter ended July 31, 2011. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements. Safe Harbor and NDA * *also review your Partner Non-Disclosure Agreement (NDA)
  • 3. John Richter Director, Partner Community salesforce.com
  • 6. • Access to & insight from our PM‟s& Program Staff • Transparency with our product roadmap • Program announcements &Alerts! • Around once per month Partner Roadmap Webinar Series What‟s New & What‟s Next for ISV & SI Partners http://p.force.com/ROADMAP Next session is onMay 1 at 9am Pacific Topic:Heroku for Partners
  • 7. Mar 25 – Partner Forum: Melbourne Apr 3 - Roadmap Webinar: Partner Community Apr 3 – Partner Marketing Office Hours (10am PT) Apr 8 – AMP Webinar (Summer „14) Apr 9 – Cloud Alliance Office Hours Apr 15 – APP Academy: Sales (VC) Apr 23 – Cloud Alliance Office Hours Apr 23 – Partner Forum: Chicago Apr 29 – APP Academy: Getting Started (VC) To see more events, webinars, registrations, and replays you may have missed, go to: Partner Portal >Calendar Partner Community > Calendar Calendar of Events Check the Portal for Updates
  • 8. AppExchange Marketing Program (AMP) Attend the webinar. View the prospectus. Fill out the interest form. What is the timing on FY15Q2 AMP? •Summer „14 Prospectus Coming Soon! • April 2014: Sales start • May–July 2014: Q2 Program •Summer ‟14 Webinar: April 8 at 9:30am Pacific Do you qualify for AMP? • Revenue sharing (ISV/OEM) • Average of 4+ star reviews • Minimum # of reviews depends on package level http://p.force.com/AMP
  • 9. Alerts! Important Notification for Partners Read Each Notice Carefully Feb 4 – Channel Order App push upgrade Mar 5 – Prepare for the NA13 Split Mar 13 – Trial Blackout Period (April 4 – 19) Apr 2 – Multi-currency activations suspended http://p.force.com/ALERTS
  • 10. Learn More About Salesforce1 http://p.force.com/salesforce1 Salesforce1 Keynote & Sessions  Developer Site Developer Guide Admin Guide App Guidelines (UX) Customer Resources
  • 11. Leslie Tom VP, Partner Marketing salesforce.com
  • 12. The World was Watching Dreamforce„13 “In a few years, Dreamforce has emerged – OK, strutted onto the stage – as Silicon Valley's preeminent conference. Macworld Expo? Irrelevant without Apple. RSA? Marginal appeal. Oracle OpenWorld? Close, but not quite.”
  • 13.
  • 14. Experience the #3 Technology Industry Event Ranking Conference 1 TED 2 Consumer Electronics Show (CES) 3 Dreamforce 4 All Things D 5 Apple Worldwide Developers Conference 6 Electronic Entertainment Expo 7 Google I/O 8 TechCrunch Disrupt 9 Oracle OpenWorld 10 Cisco Live 11 SAP‟s Sapphire Now Source: BizBash, September 2013
  • 15. Network with the Dreamforce Community
  • 16. Learn to Build Your Business  1,400+ breakout sessions  60+ partner specific sessions  Hands-on training  Meet with product experts  1000‟s of product demos from salesforce.com and our ecosystem of partners
  • 17. Get Inspired and Give Back to the Community • Industry leaders • Visionary thought leaders • Surprise guests • The future of our products, the industry, and the world
  • 18. Generate Buzz for Unparalleled Awareness and Demand • Connect 150K+ Dreamforce attendees before, during and after the event on Dreamforce Chatter • Drive awareness and create demand with presence in the Dreamforce Expo • Choose from a la carte sponsorships to differentiate your brand, app or solution • Sign up early to secure the best placement
  • 19. Contact Us Today to Learn About Opportunities
  • 21. IDC believes vendor and partner success in 2014 will be directly proportional to the quality, breadth, and extent of sales and technical enablement developed and provided by vendors to the channel. Enablement will become the new currency, superseding financial incentives in driving the vendor/channel relationship. Vendors that provide the most compelling and useful enablement for their partners will gain channel dominance. Paul Edwards, IDC Insights, February 9, 2014 “Partner Enablement Will Become the New Currency”
  • 22. Email Then Webinars Best Way to Communicate With Partners; Portal Increases in Importance Please select your top two communication channels that you would most prefer to learn about relevant partner-related updates 2009 2010 2011 2012 2014 Email 60% 54% 60% 54% 51% Webinars (live or on-demand) 38% 46% 40% 34% 33% Partner portal website 30% 27% 27% 22% 26% Live events (e.g., Dreamforce, Partner Summit) 21% 24% 25% 24% 22% Partner Newsflash 17% 23% 20% 25% 21% Blogs 15% 15% 16% 11% 17% Chatter (an org specifically for SFDC partners) NA NA NA 17% 13% LinkedIn NA NA NA 10% 11% Facebook 5%* 6%* 4% 2% 4% Twitter 5%* 6%* 2% 4% 3% Phone 11% 3% 5% 2% 2% * Voice of the Salesforce Partner - Annual Survey (March 2014)
  • 23. Partner Community Is Now Live For All Partners! http://partners.salesforce.com/  Phase 1 (March 24) Chatter, Education, & News  Phase 2 (June 2014) Cases, Search, Console  More details soon
  • 24. Heather Conklin Sr. Product Manager AppExchange salesforce.com
  • 25. DEMO
  • 26. What are some of the advantages of the new Partner Community?
  • 27. Advantage #1 – Content AND Collaboration Technical Review – Education page Technical Enablement – Chatter Feed
  • 28. Advantage #2 – Public AND Private Content Now with shareable links and 80% public content! PUBLIC VIEW – No Alerts! LOGGED IN – See Alerts!
  • 29. Advantage #3 – Device-friendly
  • 30. Advantage #4 – Single Sign-On!  Partners now have the choice with SSO  One-time setup step  Cases and other individual data will be brought over later this year  Still need the @partnerforce login for the Partner Portal New partners? There is a new Partner Unified Lead Form
  • 31. Advantage #5 – SEARCH is Coming Soon! CURRENT STATE FUTURE STATE (August 2014)
  • 33. Quick Poll 19% 55% 14% 11% 1% John‟s Post-Webinar Commentary One of our awesome partners contacted me after the webinar to say they clicked the wrong button. I knew it!! : - )
  • 34. Launched the same poll on the Partner Community
  • 35. How do I get access?
  • 36. With Single-Sign On, It‟s as Easy as 1, 2, 3! Go To http://partners.salesforce.com/ Select „Get Access‟. Use your Salesforce org + Partner Portal login. You‟re In! Welcome to the Partner Community! This is a ONE-TIME step. Need Help? Go to http://p.force.com/signup for an FAQ.
  • 37. Do I need my portal login AND Partner Community login?
  • 38. YES - You need BOTH logins for the next few months  Collaboration (Chatter)  Education (ISV)  News, Events, & Alerts New! Partner Community  Log Cases  Create Dev & Test Orgs  Free Training Signup (LMS)  Education & Resources (SI)  Leads (SI)  Opportunities (SI)  Projects (SI) Partner Portal
  • 39. Are we bringing the same portal content over to the new site?
  • 40. Yes. . . http://partners.salesforce.com/ Social Media Partner Alerts! NewsFlash(e-newsletter) Live Events Online Training ISVforce Guide Partner User Groups Roadmap Webinars Releases & Pilots Dreamforce Sessions Existing Content
  • 41. Yes. . .but new stuff too! http://partners.salesforce.com/ Social Media Partner Alerts! NewsFlash(e-newsletter) Live Events Online Training ISVforce Guide Partner User Groups Roadmap Webinars Releases & Pilots Dreamforce Sessions NEW STUFF! Technical ReviewDistribute ISV Business Org APP Lifecycle Tutorial Chatter Groups Existing Content
  • 42. Is the Partner Community for both ISV & SI partners?
  • 43. YES – Partner Community is for all partners  Education (ISV currently)  News, Events, & Alerts  Collaboration (Chatter)  Publishing Console  Leads (SI)  Opportunities (SI)  Projects (SI)  Log Cases  Search Current State Coming Soon Roadmap
  • 45. Partner Community Rollout: Now Until Dreamforce „14 March 24 - 31 Early Access • Early Access • Roadmap Invite • Roadmap Webinar (4/3) • Email to Partners (4/7) • Roadmap updates (monthly) April 1 – 7 PC is Live Summer 2014 More Functions Added October 13-16 Dreamforce http://partners.salesforce.com/ • Partner Keynote • Sessions • Demo Stations
  • 46. Are there best practices for collaborating?
  • 47. Best Practices for Partner Community Collaboration  All the normal unwritten social media rules apply  Use your best judgment  Be helpful and add value  Be patient For tough cases, Log a Case! http://p.force.com/case(portal login)  Developer or test org? http://p.force.com/org (portal login) Sign up for free recorded training? http://p.force.com/LMS (portal login)  Platform Idea? http://p.force.com/ideasplatform  Use #Topics instead of groups (#bestpractice)  Collaborate and have fun!
  • 48. How about a tip sheet?
  • 49. Tip Sheet Available in Partner Community Chatter Group
  • 50. What do I need to do now?
  • 51. Next Steps  Get Access to the new Partner Community  Post Your Picture Let us see who you are!  Join the Partner Community Chatter Group o In that group, select: Email Settings >Daily Digest  Encourage your colleagues to do the same  Go to p.force.com/signupfor help  Collaborate and have fun! YES! NO!

Hinweis der Redaktion

  1. Salesforce.com is a publicly traded software company listed on the NYSE under the ticker symbol of CRM.  This is our safe harbor statement which if you cannot read, you can find on our website.