Do you really want to be my friend? Abbreviated version, Helsinki 2008.
1. Do you really want to be my friend?
- possibilities and risks with social networking sites
Overview
Possibilities
Risks
Add PĂ€r as a Friend
PÀr Lannerö, Metamatrix AB
Information days, Helsinki 2008-09-29
The following is a selection of images from the
presentation.
If you want more details, or discuss these
issues further, please donât hesitate to contact
PĂ€r at par.lannero@metamatrix.se
1
2. Neighbouring trends
Personal image Networking
Personal
Groupware
home
Overview page
Portal
Possibilities Blog Address
book
Risks
Intranet
Micro-
blog
Social Networking
Site
Communicate Consume
Personal
Chat start page
IM
Multimedia
Virtual site
Reality
Games
There are no distinct borders between
SNSs and many other online phenomena.
However, SNSs tend to cover all of the
four main areas represented by the
squares and presented in more detail
during the presentation.
3. USAGE
Overview
Possibilities
Risks
Source: Pew Internet & American Life Project
Among youth, SNSs are a significant - though
not dominant - method of communication.
Note: Email is less frequently used than SNSs
among the subjects of this study!
4. FOR USERS
Personal image Networking
Overview
Overview
Possibilities
Possibilities
Risks
Communicate Consume
SNSs provide functionality mainly in these
four areas. Detailed examples are given in
the presentation.
6. SOCIAL RISKS
How can you say no to this?
Overview
Overview
Possibilities
Risks
Risks
Ideas spread like viruses⊠for good and
bad.
7. PRIVACY ISSUES
Often you donât know youâre being watched..
Overview
Overview
Possibilities
Risks
Risks
Photo: Cc PÀr Lannerö
Beacon followed Facebook users, even outside of
Facebook!
Thereâs no big sign saying youâre being
watched, but if you read the fine print (who
does?) you can see that much of your activity
is being tracked.
8. FINANCIAL RISKS
Overview
Overview
Possibilities
Risks
Risks
Photo: Cc PÀr Lannerö
Lock-in - maybe the lock is about to open up?
Historically, every SNS was an
isolated world. Intentionally, to
keep users locked in.
Robert Scoble linked his Facebook network to his Plaxo-account. Was banned by
Facebook!
http://www.eweek.com/article2/0,1895,2243727,00.asp
Imagine having a telephone and
only being able to make a call to
people on the same network!
However, there are signs the situation will improve.
DataPortability.org, Google OpenSocialâŠ
9. LEAVING FACEBOOK DAY
30 nov 2007
Many people leaving Facebook on the same day, as a
protest against Facebooks privacy practices
Overview
Overview
Possibilities
Risks
Risks
Protest group
âHow to permanently delete your facebook accountâ
has some 15.770 members.
Protest movements against
Facebook practices exist.
Irony:
Both of the above were organized
on Facebook!
So:
Even the most critical consider
SNSs to be practical tools.