Beware the "creepy factor." Join Mathew Sweezey, Marketing Automation Evangelist at Pardot, An ExactTarget Company, for a less creepy and more insightful view into the world of social media and how the different social media tools can be used to engage with prospects and clients.
6. What
is
Social
Define
–
Nascar
slide
with
social
tools
SocialAnything
online is
now
considered
social!
@msweezey
7. What
is
Social
Define
–
Nascar
slide
with
social
tools
Creepy
Annoyingly
unpleasant;
repulsive
@msweezey
8. What
is
Social
Define
–
Nascar
slide
with
social
tools
Tools
• CRM
• Lead Tracking
• Sales Enablement
• Google Alerts
• Job Change Alerts
• Social Aggregators
@msweezey